How B2B Leaders Can Navigate 2021 Uncertainties With Buyer Insight
Tony Zambito
NOVEMBER 8, 2020
One of the most fascinating figures in American business history was that of Lee Iacocca. Iacocca, who died at the age of 94 in 2019, was a visionary leader who was the only executive in modern times to lead two of the Big Three American automakers. Ford and Chrysler. At Ford, he was best known for his efforts in the creation of one of the most famous cars in auto history – the Mustang. Iacocca, in both situations, had to overcome much adversity and uncertainties to lead.
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