Five Surprising Findings from the 2017 Marketing Strategy Report
Webbiquity
SEPTEMBER 19, 2017
CoSchedule, a top content planning and research tool vendor, just released its State of Marketing Strategy Report 2017 , based on a survey of nearly 1,600 marketing professionals. Many of the findings were enlightening through not terribly surprising. But a few stood out as…unexpected. First off, the three big useful (but not surprising) insights from the report are that the most successful marketers: Document their marketing strategy and processes: Marketing teams that document their str
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