Fri.Jan 04, 2013

CMOs You Should Watch in 2013

Modern Marketing

by Jesse Noyes | Tweet this Today’s guest post was written by Amanda F. Batista , a freelance writer, editor and content developer.

CPA 92

15 Examples of Brilliant Homepage Design


You never get a second chance to make a first impression. That’s why your homepage is undoubtedly one of the most important pages on your website. In fact, it's the very reason why we just launched a brand new homepage design last week.

Trending Sources

Social Networking – Organic? Strategic? or Gaming a System?

B2B Marketing Traction

Now that social media is used by more businesses, it’s become clear that there is a right (and wrong) way to use it. Social media is supposed to be an authentic and transparent online conversation with your peers – not a marketing ploy or a way to pull one over on your prospects.

How to Be a Spammer in 20 Simple Steps


Someone once told me that "how-to" content is really great for business blogging. Since I want to be a good inbound marketer, I thought I'd take a stab at writing a "how-to" blog post , and teach everyone how they can become a spammer.

The AdRoll Guide to Account-Based Marketing

Personalize your marketing to convert your highest-value accounts.

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Building a Blueprint for Sales and Marketing Success, Step 6: The Blueprint

Marketing Action

Part 6. Putting it all together: The Marketing Automation Lead Generation Blueprint. The Blueprint contains all the steps you need to put into place, and shows how they relate to each other. Determine your target market. Know who they are and what they want.

Marketri’s President and Owner Speaks to Environmental Consulting Professionals About the New Era of Inbound Marketing


Digital Marketing Expert Mitch Joel Talks About Leveraging Influencers and Real-Time Social Engagement

Modern B2B Marketing

by Jason Miller Mitch Joel is a digital marketing expert. A blogger, podcaster, author, and passionate entrepreneur, Marketing Magazine recently dubbed him the “Rock Star of Digital Marketing”. He is also the president of Twist Image, an award Digital Marketing and Communications agency.

Content Marketers Must Read Book of the Week!

Ambal's Amusings

Name: Content Strategy for the Web. Authors: Kristina Halvorson Melissa Rach. . Blog Twitter. Better content always means better business. Imagine these situations.

Effective B2B Marketing Content That Will Lead to Sales Growth

Effective marketing content leads to increased sales productivity, more revenue, greater marketing effectiveness and stronger alignment between marketing and sales.