Is MarTech Is Too Important To Leave To The Marketers?
Customer Experience Matrix
MARCH 16, 2017
I’m still pondering the relationship between marketing and IT : what it is, will be, and should be. A few new ingredients have kept the pot boiling: - a chat with Abhi Yadav, founder of Zylotech , a MIT-bred, artificial intelligence-driven Customer Data Platform and message selection engine.