Sun.Feb 24, 2019

White Label Marketing Tools: 9 to Seriously Consider

ClearVoice

From social media marketing management to complete web design, the market is saturated with digital marketing tools and services. Among the many available, a number are also specifically designed with white label functionality for agencies.

Tools 97

How to create content For local SEO

Pearl Digital Marketing

Many financial planning firms are local businesses and rely heavily on a local client base. Because of this, it's important to be found by locals looking for financial planning help. In today's digital environment, financial planning firms need to know how to create content for local SEO.

SEO 83

The Case for Slow B2B Marketing

TaylorMadeIn KEW

A few years ago I attended a marketing conference and a presentation by Maria Burpee, who was a senior marketing director in a global B2B technology business at the time.

Case 81

The Importance of Crisis Management for Social Media

Spiralytics

All companies should be prepared and ready to deal with possible PR crises, because they can damage a brands image and reputation. No matter how big a company is or how popular they are, complaints are inevitable.

How B2B Marketing is Changing in 2018

Gain exclusive insights on priorities, tactics, and challenges from SMB Marketing Leaders.

When Should Marketing Hand Leads to Sales for Closing?

PureB2B

Not all leads are sales-ready. They may be considered marketing qualified, but they’re not yet sales qualified. When marketing hands over leads to the sales department, it’s crucial that these leads are ready to purchase, so that the sales personnel don’t waste their time on leads that won’t convert.

BANT 72

More Trending

What is a MAT Release?

Brandpoint

MAT release, matte release, syndicated content, advertorial — however you spell or say it, this PR tool is meeting the needs of the shifting landscape of America’s newspapers and media outlets.

What is Relationship Marketing?

FMG Suite

So what can you learn about marketing from the tribes of Papua New Guinea? A lot, actually! On this Marketing Tip video, we discuss “Relationship Marketing,” the concept of prioritizing building a strong relationship with a potential customer, instead of just selling them something.

Advanced Linkbuilding: How to Find the Absolute Best Publishers and Writers to Pitch

Moz

Stevens & Tate Named By Top Digital Agency As One Of Year’s Best Agencies

Stevens & Tate

We had a fantastic year in 2018 and we’re off to a great start this year, especially since receiving increased recognition for our success as a digital agency.

The Account-Based Marketing Playbook

Account-Based Marketing is a strategy, not a solution.

Marketing Yourself as a Writer: How to Land (and Keep) a Client

nDash

Editor’s Note: The following blog is part four of a four-part series designed to help freelance writers market themselves more effectively in an increasingly crowded field. As a quick refresher, you first learned how to create a killer bio and resume. Then you learned how to position yourself as an expert. Followed by learning how to price your writing services (let’s get paid!). Now, we’re going to help you land – and keep – a client. Both on nDash and elsewhere.

Spam 50

We Dipped Our Toes Into Double Featured Snippets

Moz

Posted by TheMozTeam This post was originally published on the STAT blog. Featured snippets, a vehicle for voice search and the answers to our most pressing questions, have doubled on the SERPs — but not in the way we usually mean.

SERP 67

5 Blogging Tips That Will Make Your Blog Successful

Altitude Branding

[link]. For whatever reason you would opt to blog, may it for business or personal matters, the main aim is to reach a vast majority of people and ensure that you resonate with most of them.

Don't Rely Too Much on Marketing Best Practices

B2B Marketing Directions

More than two decades ago, Michael Porter warned about the dangers of relying on benchmarking and "best practices" to produce business success.

7 Marketing and Sales Strategies to Grow Your Revenue Fast

Speaker: Christopher Ryan, Founder and CEO of Fusion Marketing Partners

Many companies have the core marketing and sales elements to take their revenue to the next level, but are still missing out on some key opportunities. Join Christopher Ryan, CEO of Fusion Marketing Partners and writer of the recent book "The Expert’s B2B Revenue Growth Playbook," to discover seven steps that you can immediately take to grow your company’s revenue quickly and consistently!

Orb Intelligence and LiveRamp Partnership Unlocks International B2B Data-Driven Advertising Opportunities

Orb Intelligence

Orb Intelligence is excited to announce the launch of their B2B Audience Targeting Solutions. The solution combines Orb’s industry leading international B2B dataset with the industry’s most powerful device graph, enabling marketers to build international B2B campaigns using GDPR compliant data and reach over 1.5 billion cookies and mobile devices in over 150 markets. Over […

E-Book: 5 Ways Marketing Pros Are Using AI For a Digital Experience Edge

E-Spirit

Artificial Intelligence (AI) is without question one of the hottest trends today. When we think about AI, futuristic scenarios more science fiction than computer science often come to mind. We’re not there yet, but there are practical AI applications available today and the best marketers have already tapped into the many benefits