ClickZ

APRIL 18, 2020

30-second summary: In order to adapt to the “new normal” 24% of people plan to delay large purchases. 42% are planning to cook at home to save money over the next six months. People are spending anything between 3 to 7 hours on social media in a day. Adtaxi survey found that 68% of people find it helpful when ads show regard of the current scenario and 62% know that brands mean well. 42% of market leaders mentioned that their marketing teams lacked the bandwidth to quickly adapt to s

Paid Search Agency 133

Paid Search Agency Enterprise Management Work Management Marketing AI 133

Heinz Marketing

APRIL 18, 2020

In addition to our Sunday App of the Week feature, we also summarize some of our favorite B2B sales & marketing posts from around the Web each week. We’ll miss a ton of great stuff, so if you found something you think is worth sharing please add it to the comments below. Sales Pipeline Dried Up? The #1 Way to Land Top Prospects Now. No need to panic, here are some helpful tips for getting those prospects calling.

B2B 91

B2B B2B Sales Conference Training 91

Sword and the Script | B2B

APRIL 18, 2020

There’s an opportunity for content marketing as audiences become fatigued with Coronavirus news and marketers reallocate live event funding One of the goals of content marketing is attracting an audience of likely buyers to your web properties and giving them a reason – and the means – to return regularly. There are several strategies for this including: You can help people – content has utility value.

Trade Show 80

Trade Show Conference Paid Search Agency Content Marketing 80

Ledger Bennett

APRIL 18, 2020

For many in the B2B world, SEO is often overlooked for the ‘quick’ wins of paid media. But when we take a step back, the very nature of PPC is counter-intuitive to B2B marketing. Business to Business marketing is generally drawn out and can take weeks even months for bosses to make a decision. So surely, you think organisations would lean towards SEO right?

Paid Content 52

Paid Content Paid Search Agency SEO B2B Marketing 52

Advertisement

Elevate your webinar game with WorkCast's Ultimate Webinar Handbook! Packed with insights from our seasoned webinar experts, this comprehensive guide is your go-to resource for mastering the art of B2B webinars. Learn the fundamentals, from defining webinars to exploring their benefits and diverse use cases. Discover the key elements of running a successful webinar, avoiding common mistakes, and making your sessions more engaging.

Webinar Metrics

ClearVoice

APRIL 18, 2020

In every smart marketer’s toolkit is a killer elevator pitch. After all, at the heart of your job is the ability to sell your services as well as your client’s brand or products. What can make or break a lead is the quality and delivery of your speech. The recipient — rather via email or on the phone — shouldn’t be confused or left wondering by your proposition.

Examples 59

Examples Business Paid Search Agency Conference 59