Sun.Oct 06, 2019

Engage Your Customers with Episodic Content

Modern Marketing

On the Fly is our new video series with small bites (two mins or less) of marketing advice and training from marketing experts, delivered while they are on the road, at the airport, or traveling somewhere. This week’s featured expert is Brian Fanzo , founder of iSocialFanz.

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Secret Treasures of the AP Stylebook: Important Updates You May Have Missed

ClearVoice

When was the last time you ever gave yourself a nice, leisurely chunk of hours to peruse the latest edition of the AP Stylebook? To check out its new sections, re-familiarize yourself with core sections and discover new ones like Health & Science, Polls & Surveys, and… Emoji.

Instagram Stories: How 18 Brands And Influencers Are Using It (And You Can Too!)

Buffer

10 billion. That’s the number of videos people watch on Snapchat every day. The same potential consumption (maybe more) exists for Instagram Stories — quick videos and photos that disappear after 24 hours, just like Snapchat, but with an audience of 500 million users.

How to Get Verified on Instagram

Magisto

Oh, the desirable little blue check. Many want it, few get it, even fewer know how to get it. That symbol next to your name implies you’re officially Instagram Verified, which means you’re the person that you claim you are.

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How B2B Marketing is Changing in 2018

Gain exclusive insights on priorities, tactics, and challenges from SMB Marketing Leaders.

How We Grew Blog Traffic by 650% in Two Years — Organically

Moz

Posted by DaisyQ As a digital content marketer, your job is to grow traffic that converts into leads and sales. Some of us in this field are lucky to work with companies that sell sexy products. It makes it a little easier. But that’s not always the case.

When "Prove You Know Me" Personalization is Essential

B2B Marketing Directions

A few months ago, I published a post arguing that marketers who want to improve the effectiveness of personalized marketing should focus primarily on making personalization pragmatically useful to recipients.