Sun.Apr 04, 2021

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The Beginner’s Guide to Website Sitemap

The Daily Egg

Would you ever design a house or a flat without creating a blueprint? Or go on a road trip without a map in your hand? The same logic applies to websites. You shouldn’t start designing a website without creating a sitemap. Think of it as your floor plan that can come in handy whenever you […]. The post The Beginner’s Guide to Website Sitemap appeared first on The Daily Egg.

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Shared Access: Everything You Need to Know

GreenRope

Shared Access: Everything You Need to Know. Your CRM is far more powerful when your entire team uses it. Unlike some systems, GreenRope allows you to have as many users as you need granting them separate permissions to different parts of the system. Learn more about the importance of not limiting users and how it helps get your team onboard. This blog post dives into: The Types of Shared Access Permissions Available.

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2021 Looks To Be a Rebound Year for Marketing and Advertising

B2B Marketing Directions

The COVID-19 pandemic upended marketing and advertising at many companies last year. Confronted by a historically high level of business and economic uncertainty, many marketers were forced to dramatically change their marketing plans, and in some cases at least, to substantially reduce marketing and advertising spending. Today, the outlook for marketing and advertising is considerably brighter.

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Get Started with Automation: 5 Actionable Tips to your Business

GreenRope

Get Started with Automation: 5 Actionable Tips to your Business. Automation is a priority for many businesses, and with good reason. Automation can be a significant source of competitive advantage by helping you to do more in less time, using fewer resources, and with less risk of errors. If you want to harness the incredible benefits of automation, here are five actionable tips to add automation to your business. 1.

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How to Leverage Behavioral Science Insights for Direct Mail Success

Speaker: Neal Boornazian, President and Nancy Harhut, Co-Founder and Chief Creative Officer - HBT Marketing

Direct mail has consistently remained a powerful tool in the marketer's arsenal, but in an age of digital dominance, its effectiveness hinges on the strategic integration of behavioral science. 💡 When you incorporate powerful behavioral science principles into your direct mail marketing strategies, you can prompt the hardwired decision-making shortcuts your audience relies on — and that automatically unlocks new avenues for engagement, conversion, and brand loyalty.

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Lauren’s App of the Week: Headspace

Heinz Marketing

By Lauren Dichter , Marketing Consultant at Heinz Marketing. It’s been exactly a year now since I started working from home due to COVID-19, and I’m sure most of you can relate. This time last year, I thought 2020 was going to be “my year”, as they say. I was so excited for the future while also feeling fulfilled in the present moment. Basically, I was on cloud 9 like never before.