Sun.Nov 21, 2021

Black Friday and Cyber Monday Deals on Martech and Business Software for 2021

Webbiquity

The events of 2021 have forced marketers and entrepreneurs to be agile. They’ve had to revise strategies and tactics through the optimism of the vaccine rollout this spring, the setback to progress from the delta variant, and now a cautious reopening.

Is Using Google Analytics A Search Ranking Factor? via @sejournal, @annaleacrowe

Search Engine Journal

Will using Google Analytics on your website help it rank higher in Google Search results? See what the experts say. The post Is Using Google Analytics A Search Ranking Factor? appeared first on Search Engine Journal.

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5 Revenue-Boosting SMS Marketing Strategies For Shopify Businesses

Vision6

SMS marketing is one of the most direct and effective ways to reach your customers. In fact, SMS marketing holds the record for an average open rate of 98%. Despite this, there are many eCommerce businesses that haven’t yet tapped into SMS marketing as part of their strategy.

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Are.edu Links A Google Search Ranking Factor? via @sejournal, @mirandalmwrites

Search Engine Journal

Some believe that.edu links are more valuable than other links for SEO. Are they right? The post Are.edu Links A Google Search Ranking Factor? appeared first on Search Engine Journal.

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100 Pipeline Plays: The Modern Sales Playbook

For the first time, we’re sharing the winning plays that took us from scrappy startup to a publicly traded company. Use our proven data-driven plays to grow your pipeline and crush your revenue targets.

Press Releases for SEO: How to Leverage PR for Search Engine Rankings

seo.co

Press releases were once the golden strategy for SEO. They were relatively easy to create, plentiful, cheap, and yet they packed a powerful boost to your domain authority when you submitted and published one.

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Robotics and Automation: Are Marketers at Risk of Losing Their Jobs?

Spiralytics

Marketers losing their jobs to automation has been a growing concern in the industry. Learn the truth about these technologies and more. The post Robotics and Automation: Are Marketers at Risk of Losing Their Jobs? appeared first on Spiralytics Inc. Marketing Automation marketing team

Email Marketing: 5 Tactics to Generate and Nurture More Leads

Unbounce

So, you’ve set up an email sign-up landing page. Time to pat yourself on the back and let the leads come in, right? You’re just getting started. You might think lead generation stops at email signup.

Build vs Buy in a Nutshell

Customer Experience Matrix

build vs buy cdp customer data martech microservices platforms

Buy 40