Why B2B Content Marketers Should be Excited About Headless eCommerce
FEBRUARY 4, 2020
Content marketers always need to keep up with trends by constantly revising and refreshing their content to reach the ideal audiences. But many times, traditional eCommerce platforms limit creativity with restrictive templates and formats. Research by CMI on B2B content marketing trends shows that a majority of businesses (58%) rate their content marketing efforts as only “moderately” successful.