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The Future of B2B eCommerce Marketing Trends

Webbiquity

The spread of eCommerce has dramatically changed B2B marketing and distribution. While B2B vendors were initially slower to embrace eCommerce than consumer marketers, B2C actually represents a much smaller share of total online sales today. The B2B ecommerce market, however, accounted for $1.8 Guest post by Nina Petrov.

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Effective B2B eCommerce Marketing Tactics: From SEO to Social Media and Beyond

Webbiquity

There are established, effective eCommerce marketing tactics you can use to increase base revenue and upsell opportunities in a very short period of time. What are B2B eCommerce Marketing Tactics? Use Video Content on Your Site More visuals and less text is the latest trend in marketing, especially in B2B.

eCommerce 294
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Five B2B Marketing Trends That Will Drive Ecommerce

Webbiquity

The shift from brick-and-mortar to ecommerce that’s been playing out over the past two decades in the B2C world is increasingly impacting B2b vendors. Though B2B ecommerce trends are a little different from B2C, both reflect a growing customer preference for self-service. Guest post by Brian Mechem.

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10 Ecommerce Trends That Will Influence Online Shopping in 2024

Salesforce Marketing Cloud

Some ecommerce trends and technologies pass in hype cycles, but others are so powerful they change the entire course of the market. After all the innovations and emerging technologies that cropped up in 2023, business leaders are assessing how to move forward and which new trends to implement. Those days are over.

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Learn Today, Sell Tomorrow: Increasing ROI & Conversions Through Search Metrics

Search metrics can drive buyer conversion by helping website owners learn from their online visitors, allowing eCommerce merchandisers and digital marketers to create, adapt, and execute an effective marketing strategy with help from the data collected by an onsite search bar.

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Ecommerce trends to watch for this Prime Day

Martech

As a result, it’s a great snapshot of ecommerce trends. The wider adoption of hybrid shopping means this year’s Prime Day promotions could open up non-traditional ecommerce categories, like groceries. The post Ecommerce trends to watch for this Prime Day appeared first on MarTech. Why we care.

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6 eCommerce Trends That Will Impact 2023

Benchmark Email

The eCommerce industry has seen tremendous growth over the past few years. In 2021 alone, eCommerce sales worldwide were approximately 4.9 While it’s generally believed that the eCommerce industry is more about business-to-consumer (B2C), the… The post 6 eCommerce Trends That Will Impact 2023 appeared first on Benchmark Email.

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The Marketer's Guide to Surviving Black Friday & Cyber Monday

Speaker: Jonathan Meyer, Danielle Erwin, Jeremey LaDuque, Nathan Hedley & Nils De Moor

Every eCommerce merchant has the potential to succeed with the help of BFCM shoppers, but only if they first set themselves up for success. To help eCommerce merchants set themselves up for success, Bridgeline's leading eCommerce, SEO, and marketing experts are coming in an all-star roundtable to discuss Black Friday and Cyber Monday 2023.