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Milton Hwang: Spotlight on the expert

Martech

We spoke about his circuitous path to marketing through electrical engineering and the early days of ecommerce at GE Healthcare, where he worked for many years, reporting to both the CMO and CIO. I was out walking the dog and listening to this podcast the other day, and the podcast speaker pinned it. A: Retrospectively.

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Why Invest in Case Studies: What They Are and Why They Matter

Optinmonster

At OptinMonster, you’ll notice that we spend a lot of time conducting case studies and highlighting them on our blog. This isn’t a coincidence or a random occurrence. In fact, we make a regular effort to communicate with our customers to produce great case studies. This isn’t just any story, though.

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Introducing the New Biznology

Biznology

Biznology is home to more than 3,000 articles, podcasts, newsletters and webinars focused on the latest developments in digital. Our goal is for Biznology to be a strong, valuable peer-to-peer learning network that helps you make smarter decisions for your business today — and prepares you for what’s next.

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Social Media is a Terrible Ecommerce Tactic – or is it?

Convince & Convert

Each quarter, ecommerce optimization firm Monetate publishes a report that analyzes traffic and conversion efficacy on thousands of leading e-retail websites. The report for the first quarter of 2013 peered into more than 500 million online shopping browser sessions. The results were shocking. that would be a viable hypothesis.

eCommerce 148
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15 cutting-edge tools every B2B marketer should know

Martech

Also works for editing podcasts, and includes screen recording, clip creation and transcription. B2B marketers are getting a lot from the huge amount of new marketing technology, but it comes with more than a few challenges: Systems integration, budget woes, demonstrating ROI to name a few. And so many choices out there.

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2020 Sprout Partner Value Awards: Celebrating Agency Excellence

Sprout Social

Our #SproutPartner MVP actively supports their agency peers and community by facilitating important conversations, providing insights and sharing resources as well as their expertise. It’s that time of year when I have the privilege of announcing our Agency Partner Program Value Award Winners. SproutPartner MVP.

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Marketer of the Month Podcast – Achieving Maximum SEO Impact With the Right Content Strategy

Outgrow

We recently interviewed Alanna Brannigan for our monthly podcast -‘ Marketer of the Month ’! Olson is the podcasting co-host at Outgrow.co. No problem, just watch the Podcast! No problem, just watch the Podcast! Welcome to the Marketer Of The Month blog! . Why copywriting is the backbone of digital marketing.

SEO 52