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10 Benefits of Video Marketing: Why Use Video for Business

Vidyard

These video marketing statistics highlight precisely why so many companies, in industries across the B2B and B2C spectrum, are taking advantage of this medium—and why video marketing should be part of your business, too. Known as dwell time, this is an important Google ranking factor, according to Backlinko. Grow Revenue.

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10 Benefits of Video Marketing: Why Use Video for Business

Vidyard

These video marketing statistics highlight precisely why so many companies, in industries across the B2B and B2C spectrum, are taking advantage of this medium—and why video marketing should be part of your business, too. Known as dwell time, this is an important Google ranking factor, according to Backlinko.

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User Engagement Is the New SEO: How to Boost Search Rank by Engaging Users

Hubspot

Many businesses aim for their websites to rank highly in search engines, but it's a moving target. The local pack is the set of three businesses featured on Google's search results. Previously, Google featured seven businesses there, but the number has since been reduced to maintain a mobile-friendly layout. Dwell Time.

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7 Sales Prospecting Tips and Tricks to Share With Your Team

SmartBug Media

We all know that the rise of the internet has changed the way people do business in about a million different ways. It’s easy for prospecting to fall to the wayside when you are further along in the buying process and in closing business. When I first found out about sequences within HubSpot, my mind was blown! Selling is hard!

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45 Engaging Examples of Interactive Storytelling in Content Marketing

Hubspot

Such tools can increase engagement, on-site dwell time, and social share rates. HubSpot and Playbuzz joined forces to scour the web for amazing examples of interactive storytelling. Orbitz knew what was on their audience's mind and created an online quiz that addresses this burning question -- specifically for business travelers.

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15 Quick Ways to Boost Your SERP Results

accelerate agency

SERP results are crucial to the online success of any business. There are loads of small, quick changes you can make to your metadata which can have a big impact on SERP rankings. Research from HubSpot and Outbrain has found that a post with brackets in its title gets on average 33% more views. Metadata Tips. Statistics.

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25 Inspirational Quotes About Change That Will Help You Think Differently

Hubspot

Whether in business or life, change takes time to get used to -- and even the greats struggle to keep up. Here are some inspiring quotes about change that distill life and business experiences to inspire you to achieve great things. Just take any step, whether small or large. See the positive possibilities. Ralph Marston.

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