ClickDimensions

DECEMBER 19, 2022

2023 Marketing trends: Which strategies will come out on top and which ones will be forgotten? 2022 was a pivotal year for marketeers as digital marketing trends took over and B2B brands began to fully embrace the digital-first approach. 2023 Marketing Trends: Which B2B trends are here to stay next year? .

Trends 98

Trends Forecasting Buyer's Journey B2B Sales 98

Litmus

NOVEMBER 15, 2022

Trends in Email Engagement [Infographic]. We dug into Litmus Email Analytics data to see how key email engagement trends like these shifted from the end of August 2021 through the end of August 2022—and how they’ve stayed the same. Download our full Trends in Email Enagement report to see even more in depth data, and details.

Trends 90

Trends Privacy Protection Privacy Analytics 90

Contently

MARCH 3, 2023

Here’s the hot take on the trends related to technology for content marketing, based on responses to the 2023 Contently State of Content Marketing Survey. Click here to download your copy. The post What Are the Hot Content Marketing Trends in Technology for 2023? appeared first on Contently.

Trends 150

Trends Planning Content Marketing Marketing Management 150

Brandpoint

APRIL 3, 2024

Staying ahead of the latest PR trends is key to success in the ever-evolving landscape of public communication. Through our in-depth PR Survey , we unveiled the upcoming industry trends and challenges that will shape 2024 by interviewing 200 PR professionals. Get ahead with industry trends for next year! Get ahead with us!

PR 48

PR Trends Public Relations Ethics 48

NetLine

FEBRUARY 15, 2024

We’re all familiar with the language used when it comes to keeping up with trends. Staying informed about the latest trends and strategies is crucial. This is why NetLine created the 2024 Content Trends & Planning Guide. This is why NetLine created the 2024 Content Trends & Planning Guide. Scratch that one.

Marketing AI 59

Marketing AI Trends Work Management Marketing Management 59

Launch Marketing

APRIL 13, 2022

Be sure to also check previous installations in this series that focus on B2B lead generation trends in 2022 and B2B email marketing trends in 2022. Download our B2B Marketing Momentum eBook for strategies on sustaining content marketing success throughout the whole year. B2B Content Marketing Trends to Focus on in 2022 .

Trends 126

Trends B2B Marketing Webinar Metrics Planning 126

BOP Design

NOVEMBER 14, 2023

After 15 dynamic years in the B2B website design space , we’ve seen a bevy of web trends come and go, while others evolve and persist. In 2023, B2B firms saw trends shift to adapt to a post-pandemic world. Let’s have a look at the trends shaping the future of B2B web design in 2024. This trend has stuck.

Design 94

Design Trends Marketing Websites B2B 94

Litmus

MAY 24, 2022

What’s trending in the world of email in 2022 so far? Read on to dive into trends in email marketing that we’ve seen (and what we think is here to stay). Trends in email marketing. Here are some of the trends in email we’re seeing in today’s landscape: Privacy-proofing. Want to see what’s trending in email design?

Email Marketing 119

Email Marketing Trends Paid Search Agency Privacy 119

ClearVoice

NOVEMBER 25, 2022

And for B2B marketers and large enterprises, the cost of lagging behind the content marketing trend curve is too massive to ignore. To help you keep up with the times, here is a compilation of the top 15 trends in content marketing that will shape the industry in 2023. Emerging content marketing trends. Let’s get started.

Top of Funnel 115

Top of Funnel Marketing AI Trends Enterprise Management 115

Launch Marketing

JULY 26, 2023

Here are four key trends that B2B marketers need to be aware of if they want to stay ahead of the competition and generate more leads. Trend #1: Tailor-Made Marketing Experiences Through Personalization In 2023, B2B buyers’ expectations are higher than ever with demand for more personalized , consumer-like experiences.

Lead Generation 118

Lead Generation Lead Scoring Lead Ranking Account Based Marketing 118

chiefmartech

DECEMBER 5, 2023

We try to explain those phenomenon in plain language and then extrapolate where those trends are logically taking us. But if you want the full explanation of that, you’ll need to download the Martech for 2024 report , where another 85 pages await you beyond the surface I’ve barely scratched here. We discuss AI, of course.

Trends 101

Trends Aggregators Long Tail Marketing Startups 101

Bannerflow

SEPTEMBER 27, 2021

Display advertising trends in 2021 are both fascinating and varying. How did the 2020 UEFA European Championship impact display advertising trends? Download Display Advertising Trends 2021. Mobile devices and display advertising are a perfect match and so it remains in our latest display advertising trends report.

Display 98

Display Stats Advertisements Advertising 98

Launch Marketing

APRIL 19, 2023

Download our free B2B Marketer’s Guide to Event Marketing eBook to increase the success of your next customer-facing event! Demonstrating credibility on trends and topics through thought leadership content translates to trust in your product or service and addressing their needs.

Top of Funnel 118

Top of Funnel Tactics B2B Marketing Work Management 118

Litmus

JULY 14, 2022

We partnered with our friends at HubSpot to share our insights on the 2022 email marketing trends you can leverage, as part of their State of Marketing Trends 2022 report. Download the guide now to find all the latest trends, audience insights, and tools you need to know to stake your claim as a digital marketing rock star. .

Hubspot 103

Hubspot Trends Privacy Protection Advertising Agencies 103

HG Data

SEPTEMBER 26, 2023

Download the free report for the complete 2024 ERP market share forecast HG has identified 1.4M According to HG’s data, the … The post 2024 ERP Market Share, Size, & Trends Report appeared first on HG Insights. businesses spending $183B on Enterprise Resource Planning (ERP) systems over the next 12 months.

Marketing Report 52

Marketing Report Trends Planning Forecasting 52

QuanticMind

OCTOBER 5, 2023

Gift Giving as a Cornerstone : Despite the changes in celebration trends, gift-giving remains a central way for people to express their holiday spirit and connect with loved ones. This trend is expected to continue its upward trajectory this year and into the future. Download your copy of the report today.

Trends 52

Trends Forecasting Planning Marketing Report 52

Martech

MARCH 16, 2023

Stay ahead of the curve with the 2023 Consumer Trends Index report. This report from Marigold provides valuable insights into the latest global consumer attitudes and trends in personalization, privacy, messaging, advertising, and brand loyalty. Download the report today and stay ahead of the competition.

Trends 81

Trends Privacy Loyalty Marketing & Strategy 81

Porch Group Media

OCTOBER 24, 2022

“Your current marketing strategy may not be relevant tomorrow.” Marketing trends change, new ones are developed, and marketing technology comes and goes. There is no doubt that email marketing works, especially when you have a dynamic strategy that can be easily adjusted with new trends. Focus on User-Generated Content (UGC).

Marketing AI 81

Marketing AI Email Marketing Trends Paid Search Agency 81

Sprout Social

APRIL 14, 2021

in summer 2018, TikTok has generated six billion lifetime downloads in app stores and hit 689 million users worldwide, with no plateau in sight. Between viral dances, memes, recipes, hacks and other TikTok trends, it’s hard to avoid the platform’s influence, leaving many brands to wonder—should we be on TikTok?

Trends 144

Trends Effectiveness Marketing & Strategy Viral Marketing 144

Conductor

JANUARY 4, 2022

But new SEO trends keep coming because no matter how much initial ROI paid channels provide, the main reason your website gets clicks is based on its findability, which is determined by relevance and consumer need at the time. We’re already seeing a core Google update every 30 days so expect this trend to continue and even increase for 2022.

Trends 115

Trends SEO Paid Search Agency Marketing Budget 115

Litmus

FEBRUARY 14, 2023

Year after year, Accelerated Mobile Pages (AMP) for email—an open-source technology that enables email marketers to create and send interactive emails—has made the list of trends for email marketers to watch. 1 But should email marketers embrace or ignore this trend? Want to keep your fingers on the pulse of industry trends?

Email Marketing 85

Email Marketing Trends Paid Search Agency Planning 85

The Lead Agency

FEBRUARY 8, 2023

B2B Marketing Trends 2023 B2B marketing has undergone a significant transformation in recent years, and it’s only going to continue in 2023. Trend 1: The Rise of AI and Automation in B2B Marketing The integration of AI in B2B marketing is enhancing the industry with powerful capabilities.

Work Management 62

Work Management Trends B2B Marketing Marketing Management 62

NetLine

MAY 20, 2020

4 million unique, fully-permissioned downloads generate a whole lotta data. . It’s important because it’s not enough just to know that someone has downloaded a piece of content. But that’s just for the first download. But that’s just the start of it. Let’s give you a little taste of what’s waiting for you. Really, really.

Lead Gen 94

Lead Gen Content Buyer's Journey Work Management 94

Sprout Social

SEPTEMBER 23, 2021

This is yet another trend that was born without the help of any designer or magazine. How social influences fashion trends. 3 social-first fashion trends that made waves in 2021. To better understand this phenomenon, here’s a quick rundown of three trends that started online rather than the runway. Here’s why.

Forecasting 124

Forecasting Social Media Trends Media 124

ClickZ

MARCH 2, 2020

With ecommerce sales surpassing $4 trillion this year, staying ahead of emerging technology and trends is essential to staying competitive online. Not only do you need to keep up-to-date with the ever changing trends, but you need to apply them to your unique brand in the way that makes the most sense.

Paid Content 145

Paid Content Multi-Touch Attribution Marketing AI Trends 145

Bannerflow

JULY 5, 2022

However, there should always be room for improvement, and if you have yet to consider the leading trends and strategies defined in our The State of In-Housing Report 2022 , there is still time to maximise their potential for your business. Those top trends are: Content marketing. Data analysis. Want our latest articles to your inbox?

Trends 96

Trends Planning Paid Search Agency Digital Marketing Funnels 96

ClearVoice

DECEMBER 9, 2022

Every year there is a new list of top content marketing trends in the marketing world. TikTok became the most downloaded app in 2021 and has continued that trend in 2022. It’s not one of the top content marketing trends for brands large and small. 2022 has been no different. TikTok and short-form video.

Marketing AI 105

Marketing AI Trends Content Marketing Top of Funnel 105

Matchcraft

JANUARY 20, 2023

With 2022 behind us, we took the opportunity to compile fourth quarter trends for CPC and CTR across key verticals. PPC Trends worth-noting Travel still boasts the second highest average CTR of 11.49%, a 20% increase from Q3, while maintaining one the lowest CPC at $0.83.

Cost Per Click 52

Cost Per Click PPC Trends CPC 52

Bannerflow

NOVEMBER 22, 2021

As a brand in the entertainment space, tapping into display advertising trends for 2021 and beyond could be key to maintaining relevance and customer loyalty. Here, we review the data to investigate the display advertising trends entertainment brands can use to maintain success. The 5 key entertainment display advertising trends.

Display 98

Display Advertisements Advertising Trends 98

Bannerflow

SEPTEMBER 7, 2020

In a company first, Bannerflow is exploring European iGaming display advertising trends, analysing display data for 2018, 2019, and the eventful first half of 2020. Download the report now to find out what you need to increase performance and return on investment in your display campaigns. Combining technologies for greater impact.

Display 88

Display Advertisements Advertising Trends 88

Porch Group Media

MARCH 2, 2023

The New Mover Trends Report from Porch Group Media, conducted by The Harris Poll, explores how people are updating their new spaces and making them their own. Source: 2022 New Mover Trends Report by Porch Group Media It’s no shock painting is the number one choice for bringing your new home vision to life.

First-Mover Advantage 52

First-Mover Advantage Trends Intent Signal Purchase Intent 52

Webbiquity

OCTOBER 31, 2023

It’s well worth downloading the full report. ” There’s lots more in the full report from Bloomreach, including top challenges for ecommerce marketing directors, SMS marketing growth trends, consumer preferences, deliverability rates, and revenue benchmarks. Download the report to get all the details.

SMS 299

SMS Advertising Benchmark Email Marketing eCommerce 299

chiefmartech

OCTOBER 26, 2020

Four months ago, I started a collaboration with Jason Baldwin, the global head of product management at WPP, to write a paper on the major trends in marketing technology that we believe will shape the decade ahead for agencies and brands. Of the five trends we researched, all of them are already emerging in practice.

Trends 145

Trends Advertising Agencies Paid Search Agency Paper 145

Porch Group Media

NOVEMBER 17, 2021

Unpacking 2021’s New Mover Trends. New mover marketing has been the same for years and marketers have been working with insights into how moving trends impact consumer purchasing behavior largely sourced from research 10 years and older. Download the free report to access all the latest mover trends and statistics.

First-Mover Advantage 64

First-Mover Advantage Trends Verticals Statistics 64