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10 Things That Can Destroy an Email Marketing Program

Online Marketing Institute

Topics Stats & Tools Training & Education Jobs White Papers. Sponsored by Doubleclick. WHITE PAPERS. ); //. ); //. ); //. Marketing News & Expert Advice. ClickZ Awards. ClickZ.asia. ClickZ Academy. Search Engine Watch. SES Events. Subscribe to Newsletters. iPhone App. Register now! Email a friend.

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Email Campaign, Newsletter and Banner Ad Click-Through Rates (CTR)

WebMarketCentral

The Advertising Is Good For You blog tracks these statistics from DoubleClick. There are several sources of reasonably good and current data on email campaigns (most of which ultimately point back to DoubleClick). marketing agency eMarket2 has published a highly informative white paper with statistics from both the U.S.