Remove websites
article thumbnail

6 mobile marketing trends you need to know about

Biznology

Late in 2016, Google announced that it would no longer index websites based on their desktop sites, but based on mobile sites. One of many digital marketing tips that can help you find success is ensuring you optimize your website for mobile. Mobile-first indexing is a must. Mobile speed matters.

article thumbnail

What Is the Difference Between Google Ad Manager and Google Marketing Platform?

Valasys

It provides a comprehensive suite of tools that allow brands to easily monetize their content across a variety of platforms, including websites, mobile ads, videos, and games. Combines Google Analytics 360 Suite and the previous DoubleClick advertisement capabilities of Google.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Programmatic Advertising Glossary & Brief History

Digilant

At this point, advertisers had jumped on board, and they too wanted to advertise on these new websites. This led to creating the programmatic ecosystem’s first element: an ad server – DoubleClick to be specific (which would eventually be purchased by Google for $3.1 billion in 2007).

article thumbnail

When Did Programmatic Advertising Start: A History Lesson

Rev

With this big 90s boom, servers needed to be created just for ads – DoubleClick, who is still around today, was the first in the field as a supplier. Display Ads & DoubleClick. Google knew what they were doing as the years progressed, and eventually bought DoubleClick in 2007 for $3.1

article thumbnail

Apple is Making Tracking Harder: What Parse.ly Users Can Expect

Parse.ly

From Apple: “Some websites add extra information to their URLs in order to track users across other websites. To enhance user privacy, Apple announced it would automatically remove link trackers from URLs sent via Message or Mail. Additionally, link trackers will be removed when URLs are opened in Safari Private Browsing.

article thumbnail

Faster Media Plan Placements and Media Plan Downloads

Bionic

Bionic has a nice integration with Google Campaign Manager (GCM), which is also known as DoubleClick Campaign Manager (DCM), formerly known as DoubleClick for Advertisers (DCA), and will likely soon be known by another name. Downloading a regular-sized media plan is now instantaneous, taking about 1 second. Not Yet a Bionic Customer?

article thumbnail

24 Favorite Inbound Marketing & Digital Media Buying Tools That Don’t Include Google

NuSpark Consulting

Acquisio has robust automated bid management tools, and does include integrations with Google Analytics, Trade Desk (for display), and Doubleclick. Doubleclick. As mentioned above, Trade Desk integrates with Acquisio, and combined with Doubleclick, my potential Internet reach is almost 100%. Visual Website Optimizer.