Litmus

OCTOBER 18, 2023

In a world where many websites are used to being able to add extra information to their URLs in order to track users across other websites—this may be a little uncomfortable for some. Privacy enhancements First and perhaps foremost is the privacy enhancements, better known as Apple’s Link Tracking Protection , or LTP for short.

Privacy Protection 103

Privacy Protection Marketing Analytics Tools Doubleclick Privacy 103

Hubspot

JULY 10, 2019

Tracking URLs. A tracking URL is a normal page URL from your website with a tracking token added to the end of it. Here's an example landing page URL by itself, and with a tracking token (in bold). Regular old landing page URL: [link]. Landing page URL with a tracking token: [link] ?utm_campaign=test-campaign&utm_source=email.

Doubleclick 51

Doubleclick Paid Search Agency Ads Adsense 51

Single Grain

JULY 16, 2021

Then, choose a thumbnail, and enter your text, CTA and URL: You can also add a tracking pixel from third-party tools such as DoubleClick and Adform (here is a list of all the third-party options available). File Size : Under 500 megabytes. Description Length : Between 12-100 characters.

Paid Search Agency 133

Paid Search Agency Ads Top of Funnel Campaigns 133

Inbox Insight

DECEMBER 18, 2018

Most brands use Digital Content Labels, Sensitive Category Exclusion, as well as Whitelists, Blacklists, and URL Blacklists. DoubleClick – a Google marketing platform that combines advertising and analytics. Brand Safety – measures that ensure that a brand’s ads do not appear alongside inappropriate content.

Cost per Acquisition 54

Cost per Acquisition Advertising Agencies Cost Per Thousand Cost Per Click 54

Referral Rock

NOVEMBER 8, 2019

Increase conversions – DoubleClick determined that publishers whose sites loaded in 5 seconds or less earned twice as much revenue as sites that took up to 19 seconds to load. . This free tool from Google will show you if the given URL appears to be mobile responsive or otherwise. .

Conversion 74

Conversion Marketing Websites Tips Doubleclick 74

Content Marketing Institute

NOVEMBER 2, 2018

In fact, according to the research conducted by DoubleClick , publishers whose websites loaded within five seconds earned twice as much ad revenue as those that loaded within 19 seconds. Limit the number of redirects to one – from one URL to the final landing page. Click To Tweet. Enable compression.

Google 98

Google Marketing Websites Doubleclick Paid Search Agency 98

QuanticMind

NOVEMBER 27, 2019

It integrates with Google Analytics, Google Ads, and DoubleClick Search. If someone types in your URL then converts on your website, this model ignores that last click and instead focuses on the interaction that came right before it. Last Non-Direct Click Attribution. Time Decay Attribution.

Marketing Attribution 52

Marketing Attribution Enterprise Management Top of Funnel Work Management 52