Remove search-engine websites
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Guide to B2B Marketing Resources for 7 Paid Platforms

KoMarketing Associates

Google launched its Academy for Ads back in 2016 and it covers Google AdWords, programmatic, DoubleClick and much more. One of my favorite materials is the top differences between Google AdWords and Bing Ads, which is highly useful for beginners or to explain to clients the unique elements of each search engine. Facebook Ads.

Resources 179
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The Top 10 Marketing Attribution Software Solutions

Oktopost

These include social media, paid search, organic search, paid social, affiliates, email marketing, marketing automation, and many more. In other words, a customer can view your Facebook ads, click on a banner ad, search for your business on several search engines, and then visit your site after seeing your ad on YouTube.

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Privacy, Personalization, and Big Data: How Privacy Changes Affect B2B Advertising

Golden Spiral

Amidst it all, Google’s desire to appease advertisers and keep its $200 billion advertising engine dominant – which accounts for 81% of its revenues – has never been higher. In what must be a new feeling for the search giant, Google finds itself caught in the middle. Long Live Third-Party Cookies. Ever since Google’s $3.1

Privacy 62
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Our Favorite Third Party Articles & Blog Posts from 2018

KoMarketing Associates

There were a lot of updates and fluctuations this year in search and of course, there was speculation and analysis of what those changes meant. The SEO Cyborg: How to Resonate with Users & Make Sense to Search Bots. 8 Common Website Mistakes Revealed Via Content Audits. Alexis spoke at MozCon this year and she was brilliant.

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5 Tips to Create a Seamless Website Experience to Increase Conversions

Referral Rock

Guest Post Jason Chow is an internet marketer who loves to blog about internet marketing tips, website building tips, online business ideas and many more. He manages website administrative and outreaching tasks for WebRevenue. Whether it’s fair or not, most people are going to judge your business by the quality of its website.

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Walled Gardens and Marketing Attribution Challenges

QuanticMind

How to build an effective marketing attribution strategy to avoid dependence on Google, Facebook, or Amazon. It integrates with Google Analytics, Google Ads, and DoubleClick Search. Facebook Attribution is the newest major option out there, designed to help you build a clearer picture of the customer journey.

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Best Programmatic Advertising Case Studies for Exceptional ROAS

Single Grain

When a user visits a website that is part of the ad exchange, the ad exchange will auction off the ad space to the highest bidder. When a user visits a website that is part of the ad exchange, the ad exchange will auction off the ad space to the highest bidder. Maintained monthly organic social media presence on LinkedIn and Facebook.