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Why Is SEO Not Working for You? (It’s Not Dead)

Marketing Insider Group

Keep an eye on competitors’ strategies (keywords, content quality, link building tactics and UX design) to create a unique yet relevant approach for better SERP rankings. These platforms use complex algorithms that consider over 200 factors when deciding which content ranks on SERPs.

SEO 202
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6 Alternatives When Your Domain Name Isn’t Available

seo.co

Deciding on a domain name can be a lot of work and something that you’re likely to put your heart and soul into if it’s for your business or a passion project. Imagine it, sitting down thinking, scribbling ideas, hours’ worth of thoughts, all to craft the perfect domain name. Domain Names Identify Your Business.

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How To Choose the Right Keywords for SEO in 5 Steps

Optinmonster

Here’s how I do it: Launch Semrush’s Keyword Gap tool, enter your domain, and watch as your competitors line up for a showdown. The tool will suggest some rival domains. If your site is just starting, skip adding your domain. So, a quick look at the SERPs can reveal a lot. Click that “Compare” button, and voila!

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The Surround Sound Series: How We Built a Bespoke SERP Tracker and Measured the Results of Our New Content Program (Part 3 of 3)

Hubspot

So if you’re looking to use surround sound in 2021, the two of us (that’s Irina Nica and Alex Birkett ) thought we’d end this short series with a handful of resources: the formula HubSpot uses to measure progress, our proprietary surround sound tracker (aka the SERP Tracker), and a sample of results to hopefully inspire your own endeavor.

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Best Practices for International SEO

Brightedge

We put together this list of international SEO best practices to equip you with what you need to know about driving qualified, high-intent global traffic to your organization. For example, sites wanting to have visibility in Baidu should ideally be created with a Chinese domain and hosted on a Chinese server. in the United Kingdom.

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Top 200 Google Ranking Factors: 2022 Complete List

seo.co

The list below contains the top 200 Spearman correlated Google ranking factors. But for our purposes, a ranking factor is simply an aspect or element of a webpage or website that is correlated with higher rankings in SERPs. Many of the factors on this list are similar to other factors. Correlation vs causation.

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The Ultimate SEO Glossary: 25+ Terms to Get You Started

SmartBug Media

Canonical URL. A canonical URL is a URL that helps your site avoid the appearance of duplicate content. These paths could result in a couple different URLs: [link]. Duplicate content is content that exists in more than one place on your website or on a different domain. Domain Authority. Link Building.