Should You Have Multiple Top Level Domains for a B2B Web Presence?

B2B Marketing Traction

Some had even snapped up multiple keyword rich domain names to be better able to dominate the first page of search results. My gut said that multiple domains are not necessary nor are they the best choice for most manufacturers. Multiple domains require more work and more expense.

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3 thoughts on Marketo’s domain outage this week

chiefmartech

If you hadn’t heard, they somehow let their marketo.com domain expire. One interesting part of the story is the good samaritan who leapt into action and paid their domain renewal fee. This was a rough week for the folks at Marketo.

International SEO 101: Which Domain Structure Should You Use?

Hubspot

One of the first and most important decisions most people need to make when expanding their horizons to an international audience is determining which domain structure should be used for additional languages and countries. Domain Architecture Options.

4 HubSpot Sidekick Replacements for Email Tracking and Lead Generation

Leadfeeder

For a long time, HubSpot’s Sidekick was the go-to email tracking software for salespeople. In 2016, HubSpot announced the rebranding of Sidekick to HubSpot Sales, which was bundled as part of the HubSpot CRM and Sales product suite. While having little impact on those already using HubSpot’s CRM, this greatly impacted businesses using Sidekick alongside another CRM or users who did not use a CRM at all. It’s a very simple process to replace HubSpot Sidekick.

Beyond.COM,ORG &.NET: A Beginner's Guide to Brand Top-Level Domains

Hubspot

For marketers, the domain name system (DNS) can be a little tricky to navigate. If you've ever been tasked with buying a domain name, you've probably heard of terms like hyper text transfer protocol, subdomains, top-level domains, and more. What are domain names worth?

We Asked Our Audience What They Really Think of PDF Ebooks: A HubSpot Experiment

Hubspot

So you can imagine my surprise when HubSpot's audience started telling us they still like to print out our ebooks -- which are often 20 or 30 pages in length -- instead of viewing them on a web page. I don't know about you, but I barely print anything anymore.

The 15 Best Special-Purpose SEO Tools

Webbiquity

Showcase reviews: RazorSocial (Technology), HubSpot, iMedia Connection, Perception System, MarketingLand, Cent Muruganandam, SmartBug Media, StoreYa Blog, Robbie Richards. Opensite explorer is a tool provided by Moz that shows you your domain and page authority. HubSpot.

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The 28 Best Miscellaneous Online Tools for Marketers

Webbiquity

Domain Names and Web Hosting. Search for availability of domain names across domain extensions. Easily register or transfer domain names, add email and website services with one click, and investiage new naming options like.club and.link. ” — HubSpot. HubSpot.

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How the HubSpot CMO Screens for Top Marketing Talent

Hubspot

At HubSpot, we like to use the acronym "DARC," which stands for digital, analytical, reach, and content: Digital means they live their lives online and are familiar and comfortable with blogging, social media, and the web in general. Domain expertise can also be important.

What Marketers Should Know About Google's Latest Announcements [HubSpot TV]

Hubspot

This year, however, Google decided to help keep things exciting with a couple of new announcements that were covered on this week's episode of the Marketing Update on HubSpot TV. Domains. domain , which removed every website using that domain from all Google search results.

Four Expert Local SEO Guides

Webbiquity

The Ultimate List: 50 Local Business Directories by HubSpot. Search Engine Optimization (SEO) Amanda DiSilvestro Amy Nokinsky best local SEO directories Eric Vreeland HubSpot local SEO guides Miriam Ellis

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Five Steps to Implement a Championship Link Building Strategy

Webbiquity

Using Site Explorer , the tennis club was able to determine that TennisNow had an Ahrefs Domain Rank of 53, which meant any backlink pointing to their website in the “Author” section would be extremely valuable for their SEO strategy. Guest post by Jason Parks.

6 Reasons a Blog Should be the Center of Any Social Content Strategy

Webbiquity

And presuming that blog is hosted on your company domain (e.g. According to research from HubSpot , “Businesses with websites that have 401-1000 web pages get six times more leads than those with 51-100 pages.

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The Ultimate List: 57 Online Local Business Directories

Hubspot

Backlinks -- also known as inbound links -- are crucial to your company website's domain authority. With that in mind, we've put together a list of the biggest and most important business listings sites today (based on Domain Authority gathered from Moz Link Explorer in May 2018).

Best Cool SEO Tools of 2011

Webbiquity

HubSpot, Alexa, and Backlink Watch , which is one of my favorites) to the lesser-known but interesting like iWebTool —a suite of tools including a Backlink Checker, Google PageRank Prediction and Keyword Density Checker—and Best SEO Tools , another intriguing suite.

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Inbound Marketing the Way God Intended

Biznology

and entire “informational” sites similar to Wikipedia, distributed globally, on many different servers and under many different domains and sub-domains to emulate its “impossible” counterpart. Image via Wikipedia.

Unriddled: The Tech News You Need, Explained

Hubspot

Allow us to introduce "Unriddled" -- the HubSpot Marketing Blog's mid-week digest of the tech news you need to know. HubSpot NewsHello, everyone. Welcome to Wednesday. This week, we've got stories from Google, Amazon, Instagram, and more.

Unriddled: New Data on Trust in Facebook, Product Announcements from Apple, and More Tech News You Need

Hubspot

Welcome one, welcome all to Wednesday -- the day that marks not just the week's halfway point, but another edition of "Unriddled": the HubSpot Marketing Blog's mid-week digest of the tech news you need to know. Recommended HubSpot News

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because you can't beat free marketing training

The Effective Marketer

The Effective Marketer Effectiveness is a discipline and it can be learned Home About the Effective Marketer Books Speaking Because You Can’t Beat Free Marketing Training This is the second post finalizing the review of the Inbound Marketing University program from HubSpot.

Best Business Blogging Tips of 2009, Part 2

Webbiquity

Marko Saric presents a huge collection of tips for maximizing business blog success, ranging from the basics (get your own domain name, think of a catchy title, be SEO-friendly) to the less obvious (make your blog tough to hack, “declutter&# your blog, don’t make assumptions about your readers, and include a media kit for potential advertisers). 5 Simple Tips for Creating a Content Culture at Your Company by Hubspot’s Inbound Internet Marketing Blog.

How to Improve Email Deliverability [Infographic]

Cody Ward

Keep your from address and domain name consistent. Ensure links and image paths are from reputable domains. Click here for more email deliverability infographics by HubSpot.

The Easy Step-by-Step Guide to Creating a Website

Hubspot

Get a domain name and web hosting. Get a Domain Name and Web Hosting. One of the easiest ways to appear illegitimate as a company is to shirk on paying for a domain name. You’ll need to choose a domain name as similar as possible to the name of your company, but with over 1.8

It’s time to introduce search engine optimisation topics into your content marketing strategy

Tomorrow People

experiments , researchers at inbound marketing platform HubSpot found that adopting the topic cluster model resulted in: Higher placement in search engine results. Higher domain authority (from 40 to 60).

International SEO: How to Optimize Your Website for Other Countries

Hubspot

Determining which domain structure you need is key, but there are a few best practices to keep in mind when using one -- especially if your content is published in a different language. Types of Domain Structure. generic top-level domain -- also known as the gTLD.

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22 Free Content Marketing Tools To Drive Your Content Marketing Plans

Marketing Insider Group

Moz Open Site Explorer is a great free tool for checking your domain and page authority and also for checking how many links you are getting and from which source. Hubspot Marketing Grader.

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Want Powerful B2B Content? You Need These Tools

B2B PR Sense

Hubspot Topic Generator. This is where the free Hubspot Topic Generator can be your best friend and ally. Enter a keyword or the domain of your competitor, track what content is popular, and use it to your advantage.

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Get Out of the Spam Folder and Into the Inbox

Sharpspring

It’s important to note that it’s the ISPs – not marketing automation platforms like SharpSpring or HubSpot , or Email Service Providers (ESPs) like Gmail or Outlook – that ultimately dictate which messages will be delivered to the inbox. Instead, ISPs now track your individual domain (i.e.,

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How Do You Optimize for Voice Search? Our Experts Weigh In

Hubspot

He points to a recent HubSpot study that found the same thing to be true for Featured Snippets. "It Authoritative Domains. Authoritative domains tend to produce voice search results significantly more than non-authoritative domains.

The 23 Best Free Google Chrome Extensions for Digital Marketers

Webbiquity

Highlight links that point to any of your domains. You can choose the colors to highlight nofollow and follow links, and which domains/hosts to highlight. ” — HubSpot. Showcase reviews: HubSpot. ” — HubSpot. Showcase reviews: HubSpot. HubSpot.

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12 of the Best Guides and Sources for Free Stock Images

Webbiquity

Courtney Seiter helpfully reviews more than 50 sources for free blog images, from Buffer’s own Pablo tool to some of the popular tools mentioned below to unique sources like Dreamstime , IM Free , Public Domain Pictures , BigFoto and Foter.

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How To Make Money From Your Travel Blog

LeadCrunch

First of all, you need a domain name that’s official, so you can’t have something like danieltravels.wordpress.com or.wix.com. Instead, invest in a domain name like danieltravels.com. Any good blog platform should have the flexibility to change your domain name without having to lose your content. To learn more about creating a buyer persona, take a look at HubSpot’s guide.

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How to Start a Blog: A Step-by-Step Guide [+ Free Blog Post Templates]

Hubspot

Check out HubSpot Academy's free content marketing training resource page. How to Start a Blog: From Choosing a Domain to Writing Your First Blog Post. Step 2: Create your blog domain. This requires choosing a content management system (CMS) and a website domain hosting service.

How to Add Google Authorship for Multiple Websites to Google+ [Quick Tip]

Hubspot

Here''s how you can have your handsome mug appear for multiple domains: So, how does one do this? Keep in mind that you’ll need to add the “rel=author” tag on the blog posts that you publish from the domains you add.

What is a 301 Redirect and Why Should You Care?

Hubspot

Set up a 301 redirect between the [link] and [link] versions of your domain. For HubSpot customers, do this by going to the "Domain Names" option in Settings and walking through the DNS setup. Don't move to a new domain without setting up a 301 redirect first!

How to Avoid the Spam Trap

DiscoverOrg

But sometimes spam traps find their way onto the email list of a legitimate sender by way of bad day hygiene, and the consequences can be severe: Senders may find a significant drop in email deliverability, and entire domains may be blacklisted … preventing even operational or one-on-one correspondence with customers and prospects. And BriteVerify talks about a client who adhered to best practices by the book when building IP and domain reputation.

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3 Google Analytics Custom Reports to Measure the Impact of Your SEO Efforts

KoMarketing Associates

Throughout the month, we tracked 68 different domains linking to our site using the link prospecting tool BuzzStream. First, copy and paste the list of domains into a Google spreadsheet. The typical B2B organization has many unique web pages and content assets.

The Top 12 SEO Tools of 2018

Hubspot

HubSpot's Website Grader. SEMrush is a super elaborate dashboard that reports on the performance of domains as a whole and their specific pages. HubSpot's Website Grader. For example, within the HubSpot Blogging App , users will find as-you-type SEO suggestions.

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Only B2B - Untitled Article

Only B2B

9 Content Distribution Tools to Help You Expand Your Reach by Carly Stec on Hubspot. 3. 20 Content Syndication Tools To Exponentially Increase Domain Authority on OnlyB2B. 4. 29 Content Syndication Articles to Help You Become a Content Syndication Guru.

If You Aren’t Using Website Videos, You’re Missing These 3 Benefits

Content Marketing Institute

Companies incorporating video content in their marketing strategy see 41% more search traffic than businesses without video, according to an Aberdeen study shared by HubSpot. HubSpot Click To Tweet.

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How to Activate Facebook Insights for Your Website

Hubspot

At HubSpot simply having a "feeling" that something is working isn't enough. To start you must first claim your domain by associating it with a Facebook Page. You can do this by clicking on the green "Insights for your Domain" link from the Insights Dashboard.