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Building Trust Requires Innovation

Customer Experience Matrix

The author sees a new, distributed trust model built on transparent, peer-based reputation (think Uber and Airbnb )* that lets people confidently interact with strangers. The more intriguing possibility is that Facebook alone will adopt GDPR policies in the U.S. –

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Data Privacy Issues for SaaS Companies in the Age of GDPR

SmartBug Media

No longer can you simply send out a 14-page legal document with complicated terminology explaining your privacy policies and consider yourself covered. Privacy by Design. These policies and procedures should also have in place systems for: Maintaining data records. Processes in place for reporting data breaches.

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Many Free Android Apps Are Starting To Look A Lot Like Malware

readwrite

While these legitimate apps aren’t stealing passwords, they’re still riding roughshod over user privacy by gratuitously sucking up your contact and location information — or worse. ” The FTC wants the mobile industry to bolster privacy controls by allowing phone users to opt out of being tracked by ad networks.

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What is Social Media Compliance, and What Does B2B Finance Need to Do to Comply?

Oktopost

It includes affirming that all messaging is accurate, non-misleading, and compliant with laws, regulations, and standards, such as: GDPR (the EU General Data Protection Regulation). The US: CAN-SPAM Act (sets the rules for commercial email) COPPA (Children’s Online Privacy Protection Act). Consumer Review Fairness Act.

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40 Top Heatmap and Session Replay Tools Reviewed: The Most Comprehensive Comparison Guide

Convert

For example, data on the distribution of clicks on a page shouldn’t be used by itself to determine which parts of a page are most popular. Some tools use AI to predict how attention will be distributed on a page. This level of data collection raises questions about privacy. Only capture what you need and will use.

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Are You Still Content Marketing Like It’s 2018?

Content Marketing Institute

Content creation and distribution will continue to change. As long as you evolve the way you create and distribute your content and keep pace with trends, content marketing will continue to be an authentic, useful, and engaging method that gets results. Ignoring Privacy Protections. Click To Tweet. Image source.

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The Rise of Alternative Search Engines (+ Tips for Marketers)

Single Grain

In this blog post, we’ll take a look at these under-appreciated search platforms that typically offer more privacy, more customization and, let’s face it, a break from the monopolistic grip of mainstream search engines. Why Privacy Matters In an age of increasing surveillance and data breaches, the importance of privacy cannot be overstated.