DealSignal

APRIL 10, 2024

For example, if a user searches and reads an article about “cloud computing” and “big data,” that means that they have an interest in, and potentially the intent to purchase, services related to those topics. Comparing vendors on a third-party review website. This can be vendor comparison guides, case studies, and more.

Intent Data 52

Intent Data Ideal Customer Profiles Intent Marketing Automation Services 52

6sense

JULY 22, 2020

6sense, the leading Account Engagement Platform, today announced Native Retargeting, which enables 6sense customers to programmatically serve display ads to all website visitors or visitors from target accounts. With this release, 6sense now delivers the most comprehensive and accurate account-based advertising capabilities in the market.

Ideal Customer Profiles 62

Ideal Customer Profiles Advertising Agencies Account Based Marketing ABM 62

DealSignal

NOVEMBER 1, 2022

Table of Contents What is B2B intent data? The Ultimate Checklist: Questions to Ask B2B Data Vendors What types of intent data are there? The Ultimate Checklist: Questions to Ask B2B Data Vendors. Make your RFP process faster and easier with our comprehensive checklist on what to ask vendors. Signs of buyer intent.

Intent Data 52

Intent Data Intent Marketing Automation Services Ideal Customer Profiles 52

DealSignal

MAY 3, 2021

For example, if a user searches and reads an article about “cloud computing” and “big data,” that means that they have an interest in, and potentially the intent to purchase, services related to those topics. Comparing vendors on a third-party review website. This can be vendor comparison guides, case studies, and more.

Intent Data 52

Intent Data Ideal Customer Profiles Intent B2B Sales 52

Directive Agency

FEBRUARY 28, 2022

You can do this on an individual persona level, but you also need to do this on a company level as well. . Focus on Purchase Intent Before Information Intent. The further your content goes away from purchase intent, the less impactful it can be in driving revenue. Identify your Vendors/Tech.

Paid Content 52

Paid Content Planning Ideal Customer Profiles Marketing Plans 52

Martech Advisor

NOVEMBER 15, 2019

Nancy Nardin, who runs Smart Selling Tools, has spoken at length to MarTech Advisor on smart sales tech that can help drive revenue on the Talking Stack podcast earlier in 2019, based on her experiences putting together an annual compilation of the sales tech vendor landscape , much like it’s famed martech counterpart.

Top of Funnel 82

Top of Funnel Enterprise Management Trends Marketing Management 82

Roketto

MAY 3, 2018

Do you have marketing personas for each of your company’s services and/or products? Are you aware of common challenges, questions, interests and behaviours of each of your persona groups? You can learn more about creating customer personas, and the reasons you’ll fail without them here. Display – Branding.

Work Management 93

Work Management Marketing Management Top of Funnel Planning 93