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Trending Sources

The 32 Best Twitter Marketing Tools

Webbiquity

While Facebook is far and away the largest social network, when it comes to driving B2B website traffic and brand visibility, Twitter and LinkedIn are tops. Twitter’s key strength is in driving traffic to informative online content including news and blogs. (It’s

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20 Display Advertising Stats That Demonstrate Digital Advertising's Evolution

Hubspot

When display advertising first surfaced in the world of marketing, many marketers were left with a bad taste in their mouth. As technology advanced, we started looking at display advertising -- digital advertising in general, really -- in a new light. What Is Display Advertising?

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How to be Twitterific – 39 Expert Twitter Guides and Tips

Webbiquity

From humble beginnings, Twitter has grown to become an indispensable source for online news alerts as well as a vital marketing tool. The microblogging site now boasts more than 255 million monthly active users , and 53% of Twitter users recommend products in their tweets at some time.

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15 ways to use Twitter to toast your competition

grow - Practical Marketing Solutions

There are lots of success stories and case studies documenting business success through Twitter. 2) Customer service is a popular use of Twitter by many companies and other organizations. When people are “calling you” on Twitter, are you picking up the phone?

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How Customer Case Studies Drive Traffic to Company Sites

Stories that Sell

But how do you get traffic to it? Here are some fresh examples of success stories in action: Twitter. Last year, I featured PostcardMania.com for its extensive use of case studies. Digital Display Advertising.

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13 Brands Using LinkedIn Company Page Features the Right Way

Hubspot

Back in November, I set out to write a post to highlight businesses that were using LinkedIn's company page features effectively. Let's get a few low-hanging fruit features out of the way first. The final LinkedIn company page feature at your disposal is the 'Careers' tab.

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How to Craft Perfect Posts for Facebook, LinkedIn & Twitter [SlideShare]

Hubspot

I don''t know about you, but I''m tired of hearing "social media gurus" compare the effectiveness of Twitter versus LinkedIn, or Facebook versus Twitter, or Linkedin versus Facebook, or whatever other comparison you bring to the table. Twitter Best Practices.

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9 Must-Have Basic Business Blog Features

B2B Marketing Traction

If you’re just getting started in blogging, it’s not easy to know the basic features you need to include in your blog. There is a lot of information on the Internet about how to blog and about blog features. 9 Basic Blog Features.

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A Quick & Dirty Guide to Setting Up Twitter Ads Campaigns

Hubspot

Twitter is a great marketing channel for driving traffic and generating leads. If you do already have a Twitter account set up for your business, you might consider supplementing your organic efforts with some of the paid promotional opportunities that Twitter offers.

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Hasta La Vista, Twitter Share Counter: How to Measure Engagement Without Social Share Counters

Modern B2B Marketing

Author: Elaine Ip It’s been a few weeks since we bid adieu to a good friend, the Twitter share counter, but life must go on. While this has caused quite a headache for some marketers, Twitter did explain their reasoning on their blog.

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How to Use the New Twitter Archive to Analyze Your Marketing Tweets

Hubspot

Today, Twitter said good morning to the world by announcing that users will soon (if not already) be able to download an archive of all their tweets from the beginning of time. This is certainly an exciting new feature from Twitter, who just yesterday announced in a tweet (how fitting!)

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Your Simple Guide to Launching a Twitter Advertising Campaign

Hubspot

So you want to start using Twitter's Promoted Tweets, huh? You've weighed the pros and cons , and decided that experimenting with Twitter's PPC advertising feature is a good move for your business. How Do Twitter's Advertising Options Work? On Twitter, get started here.

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The State of Digital Media, in 5 Charts

Contently

Google, Facebook, Microsoft, Twitter, and Yahoo have dominated digital advertising for years, and they’re only getting more dominant. As you can see in the interactive chart above, the five companies make up the bulk of display ad revenue. Media facebook Featured Google Snapchat

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Facebook Apps for Business: Post Planner Adds New Killer Content Curation Feature

WindMill Networking

Lure your readers back to your Facebook Page with new content curation features from Post Planner. The beauty about Buffer is that it can be used across multiple brands and social networks, so it is the easiest way to manage the posting of your messages across Facebook, Twitter and LinkedIn.

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The Pros & Cons of Twitter Advertising for Small Business

Hubspot

You may have heard that Twitter has rolled out advertising, but what you might not know is that it's being targeted to small businesses. With time, budget, and resources in such short supply, how do you decide whether or not investing ad dollars in Twitter is worthwhile?

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OMG: You Won’t Believe What BuzzFeed Is Doing to Advertising

Contently

While every other publisher just sees shares in buckets (100 Facebook, 50 Twitter, 30 LinkedIn, etc.), BuzzFeed’s six tweets about it triggered a million views in downstream traffic. But only 25 percent of those clicks actually occurred on Twitter.

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22 Expert Guides and Reviews of 200+ Social Media Tools

Webbiquity

It converts Google+ into a social media management tool”) and Agorapulse , a social media management tool that integrates with Facebook, Twitter and Instagram. It also has a Chrome plugin to show on your Twitterfeed how ‘important’ the Twitterers are.

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#Shoporg13 Brands with the Most Social Fan Photos (Infographic)

ReadyPulse

With over 500 million photos uploaded daily to Facebook, Instagram, and Twitter we want to encourage you to find what is out there! The brands featured have the most Facebook, Twitter, and Instagram fan photos from August 25 – September 25, 2013.

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Create. Captivate. Engage. The Art of Interactive Experiences

distribion

The powerful display ensured that no one had to be called upon to do anything. Though the experience was branded with the company’s Twitter handle on the display and people associated it with Lean Cuisine, it was not “in your face” advertising.

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The State of Digital Media, in 5 Charts

Contently

Google, Facebook, Microsoft, Twitter, and Yahoo have dominated digital advertising for years, and they’re only getting more dominant. As you can see in the interactive chart above, the five companies make up the bulk of display ad revenue. Media facebook Featured Google Snapchat

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You must live tweet live events

Biznology

If you play your cards right, 2/3s of the people in your banquet hall will be attending your event through the lens of the video display of their smart phone. What if it’s been cross-posted via Instagram to Flickr, Facebook, Twitter, Foursquare, and the lot?

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How Does Content Marketing Help with SEO?

Webbiquity

There are many ways in which you can combine content marketing with SEO for more search traffic , but what effect can it actually have on your rankings and why is an integrated strategy beneficial to your business? Twitter: @ CustardMedia. Guest post by Sam Allcock.

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Best Social Media Stats, Facts and Marketing Research of 2010

Webbiquity

At its current rate, Twitter will process almost 10 billion tweets in 2010. According to MarketingSherpa research, marketers working in social media report an average 27% conversion rate for organic search traffic, while those not using social media reported a 17% rate. Then Twitter.

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10 Steps to Maximizing LinkedIn for Sales and Social Media Marketing

WindMill Networking

LinkedIn just announced their earnings last week for the first time since going public, and it was good to see that their membership (now at 115 million members ) and website traffic ( #11 in the U.S., #13 website traffic

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Origami Logic Scores Gold with “Brand Olympics” Campaign

The Point

The microsite features different marketing campaigns each week, spotlights the brands driving the most engagement on social media, and provides articles, blog posts, and other content that showcases top performing campaigns.

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5 Of the Best Data Visualization Examples from Content Marketers

ScribbleLive

Its social team has developed a brilliant approach to communicating insights more effectively: a running stream of snackable Twitter posts that highlight trends in mobile device usage, generational purchasing decisions, travel and more. Follow him on Twitter at @natebirt.

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5 SEO Tips for Videos: How Google Ranks Them & How to Optimize

Modern B2B Marketing

Facebook, Twitter, and YouTube are great places to get eyes on your video content, but prospects aren’t necessarily in work- or buy-mode as they scroll through these platforms. Just like general search results, titles and descriptions display in video searches.

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Case Study: Getting Results with Social Media Marketing

B2B Marketing Traction

We added features that displayed new updates and posts on all pages so that visitors could more easily find what they were looking for and be informed about what they didn’t know. Traffic on the website started creeeping up slowly. Then it was time for Twitter.

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The B2B Marketing Guide to Paid Content Distribution

Digital B2B Marketing

Targeting on Twitter requires some creativity but it is one of the best places for B2B content to be promoted and then organically spread. While the program is new, it has the potential to replace Twitter as the first choice to seed content through paid promotions.

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The 29 Best Social Media Monitoring Tools

Webbiquity

Several also provide features like competitive benchmarking, follower demographics, key influencer identification, sentiment analysis, campaign impact, and reporting. It also analyzes the data in order to recommend ideal posting times for both Facebook and Twitter.”

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5 Essential tools to attract a relevant audience to your blog

grow - Practical Marketing Solutions

It is not difficult to drive traffic to your site but what’s the point if visitors don’t stay around and read your blog post, sign up to your email list or buy your product or service? We’re all familiar with the following saying: “Traffic is Vanity, Conversion is Sanity!”

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The 29 Best Web Analytics Tools

Webbiquity

These 29 tools can help marketers understand web traffic and industry trends, sources of traffic, website visitor engagement and behavior, content performance, competitive insights, campaign results, social media metrics, conversion optimization, and more.

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The 26 Best WordPress Plugins

Webbiquity

Sample review: “This convenient feature can save you time when it comes to your social media sharing. Features include Simple and Advanced modes, multiple audio/video player options, subscribe to podcast tools, and podcast SEO features. 22: The 32 Best Twitter Marketing Tools.

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Paid Advertising 101: Understanding the Basics of Advertising on Social Media

Synecore

Now, whether it’s Facebook, Twitter, LinkedIn, or YouTube, they’ve all stripped down their processes, simplifying the user experience and making it astonishingly easy to set up ad campaigns on their platforms. Now that we’ve reviewed the big picture process of advertising on social media, let’s take a quick spin through some of the high points of advertising on each of four major social networks—Facebook, Twitter, LinkedIn, and YouTube. Advertising on Twitter.

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The 11 Best Social Media Campaign Builders and Ad Monitoring Tools

Webbiquity

Plus, they’re dead simple…Rafflecopter…lets you add multiple ways to enter the contest, from following you on Twitter to signing up for your newsletter…It’s a quick and easy way to entertain users, and collect lead information.” — Mention.

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The Top 10 Free Content Analytics Tools

Contently

Google Analytics is the go-to platform for many marketers, in large part because it’s totally free, chock-full of features, and comes with the clout of the Google brand name. may be best known as a free link shortener, but its features do more than just save space.

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Spring-Cleaning: Social Media Tips & Tricks to Organize Your Accounts

KoMarketing Associates

For example, if one of your goals is to dramatically grow your Twitter followers, you may not be as picky about who you’re following. LinkedIn allows your company to display its knowledge and expertise, while sharing high-level industry information.

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