The 15 Best Special-Purpose SEO Tools
JANUARY 10, 2017
A browser plugin that displays, for any page visited, metrics for search results, markup, links, and social shares. A WordPress plugin that automatically optimizes the display of and odds that your videos will appear in Google video search results.
The 21 Best Content Curation Tools
FEBRUARY 21, 2017
What’s more, the work of discovering and saving curation-worthy content—and in some cases, even displaying and sharing it—doesn’t have to be (entirely at least) a manual effort.
The 29 Best Social Media Monitoring Tools
FEBRUARY 13, 2017
For sites that don’t display social media share button numbers, just paste the web address into SharedCount. Social media monitoring is vital for virtually every B2B or B2C brand. 58% of consumers follow brands on social media.
The Eight Best Social CRM Tools
APRIL 6, 2017
DISC insights can be applied and displayed in communication tools like Gmail and LinkedIn to help understand different communication styles.
The 17 Best Keyword Research Tools for SEO and SEM
JULY 19, 2016
A powerful keyword tool that will display for any website (so you can track your own sites as well as competitors’) the top ranking keywords in both organic and paid search, along with organic rank, rank changes, and keyword volume trends.
5 Essential Elements to Include in Every Sales Pitch
JULY 5, 2016
This is probably why the most successful sales presentations tell a story — stories are more engaging and memorable than a simple display of facts and figures. Guest post by Ken Sterling. Effectively closing sales is the bread and butter of your business.
The 23 Best Content Ideation Tools
MAY 31, 2016
Enter any topic or keyword phrase and see the tool displays back. Enter any three terms (preferably nouns) and HubSpot’s Blog Topic Generator will display multiple headline options. Great content—the kind that resonates with your audience—starts with great topic ideas.
34 Compelling Content Marketing Stats and Facts
JUNE 16, 2015
The most-trusted types of online promotional content include peer reviews, natural search results, and brand Web sites, while display advertising and push text messages are the least trusted.
20 Brilliant B2B Marketing and Digital Business Stats and Facts
AUGUST 25, 2015
Search ads are effective for capturing immediate demand and display ads are useful for brand awareness. B2B marketers today certainly live in “interesting times” (in the sense of the not-actually-Chinese curse ).
14 Dazzling Digital Marketing Stats and Facts
JULY 28, 2015
Digital marketers spend more than half of their online advertising dollars on direct response goals, yet consistently generating leads or revenue remains one of their top two challenges. • Rethink display? spending on online display advertising will reach $23.6
20 Expert LinkedIn Guides
JULY 7, 2014
LinkedIn has made dramatic changes to its platform over the past 18 months, making what was a rather plain but effective business networking tool into a content-rich, visually dynamic, more interactive professionally-focused social network.
The 32 Best Twitter Marketing Tools
JANUARY 24, 2017
You can customize the display to show or hide specific columns.” Automatically collects and displays current, popular links posted “by a bunch of the most interesting people on Twitter.”
83 Exceptional Social Media and Marketing Statistics for 2014
APRIL 14, 2014
Of the three major types of online advertising (search, display, and social), search is viewed as the best channel for driving direct sales, cited by 40% of marketers (vs. 26% who use display to drive sales and 18% using social).
14 Fortuitous SEO and SEM Stats and Facts
MARCH 1, 2016
Here’s how the spending with Google broke out: 48% spent their budget on Google Display Ads; 27%, Google+ pages; 22% spent part of their budget on remarketing; 20% used YouTube ads; 20%, Google Display Network; 13%, click to call; 12%, contextual targeting; and.
The 15 Best Audio and Video Editing Tools
APRIL 4, 2017
Sample review: “What better way to show off your product or display your latest feature than a video? According to networking giant Cisco , online video accounted for 63% of all Internet traffic in 2015, and is projected to consume 79% of all web traffic by 2020.
The 20 Best SEO Rank Tracker Tools
DECEMBER 19, 2016
Special features: displays Google Page Rank for individual pages only. Management guru Peter Drucker famously said “You can’t manage what you don’t measure.” ” Search engine optimization offers a broad array of measurable elements.
The 29 Best Web Analytics Tools
JANUARY 31, 2017
Profile individual users, track real-time activity, analyze segments and funnels, and automatically display personalized content based on notifications. Displays traffic from organic search, top pages viewed in the past week, top referral sites, and social media traffic.
The B2B Lead Generation Ecosystem and WPO [Infographic]
APRIL 18, 2016
With just a slight rearrangement of the hexagons, the traffic sources line up like this: The search, social, and display (paid) channels are straightforward. The “Internet Marketing Lead Generation Ecosystem” infographic below was created by the Chicago SEO agency , Straight North.
A Quick Guide to a Successful Trade Show [Infographic]
AUGUST 4, 2016
Your displays, which should reflect your brand and mission, should be positioned in such a manner as to attract and engage a visitor in less than three seconds. Guest post by Tobias Dean. A trade show can give your business countless opportunities to build networks, showcase new ideas, and interact with a wide audience – all at a personal level.
Six Best Practices for Marketing with White Papers
MARCH 25, 2014
one-click social sharing and other follow-on calls to action; and “inline progressive capture”–the ability to display a contact form only after the reader has read the first two or three pages, which can significantly increase conversion rates.
103 Compelling Social Media and Marketing Statistics for 2013 (and 2014)
NOVEMBER 12, 2013
trillion display ads served up last year. This despite the fact that 80% of SMB websites don’t display links to the company’s social networks.
22 Expert Guides and Reviews of 200+ Social Media Tools
SEPTEMBER 22, 2015
5 Top Online Marketing Trends for the Rest of 2013
JULY 1, 2013
One of the easiest ways to do this is to avoid using unusual fonts on your page that may not display properly on mobile devices. slow page load times, Flash, placing important content below the fold, no/poor mobile display, iframes, etc.) Guest post by Alice Jenkins of How2become.
The 11 Best Social Media Campaign Builders and Ad Monitoring Tools
MARCH 7, 2017
The Search Monitor platform provides real-time advertising intelligence to monitor brand and trademark use, affiliate compliance, and competitive advertisers on SEM, SEO, local search, display, mobile, PLAs, and shopping engines.
21 Spectacular SEO and Search Marketing Stats and Facts
JUNE 23, 2015
marketers will spend more than $103 billion on search, display, social media, and email marketing by 2019—but search will remain the largest share of interactive spend (about 44%). 30% of companies outsource their paid search advertising, and 28% do so for display advertising.
101 Vital Social Media and Digital Marketing Statistics for (the Rest of) 2013
AUGUST 5, 2013
But the largest share (41%) goes to display advertising. As marketing becomes more data-driven, it’s vital to use data to keep up with trends, competitor strategies, and developments in your market. To that end, 94.7% of all marketers love blog posts about marketing statistics.
87 More Vital Social Media Marketing Facts and Stats for 2012
OCTOBER 16, 2012
However, by a 5-to-3 margin, consumers preferred Google’s display of universal search results. Though social media marketing is now used in about 90% of companies, techniques, platforms and best practices continue to evolve. Should you include Pinterest in your mix?
79 Remarkable Social Media Marketing Facts and Statistics for 2012
AUGUST 18, 2012
Nearly one-third of all display ads are never seen (defined as 50% of the pixels in view for at least one second). Note: a slightly shorter version of this compilation was recently published as a guest post on Jeff Bullas’ blog.
Search Traffic Declining? You’re Not Alone (and What to Do About It)
SEPTEMBER 9, 2013
Both Google and Bing are now displaying fewer than ten organic search results on certain queries: eight, seven, even as few as four in some cases.
34 (of the) Best Google+ Tips, Tactics and Guides of 2011
FEBRUARY 23, 2012
Kelli Shaver shows how to display your Google+ profile information on a WordPress site/blog, add the +1 button, and even use a Google+-inspired WordPress theme, with details about and illustrations of three examples. Google+ (or Google Plus) is many different things, depending on who you ask.
102 Compelling Social Media and Online Marketing Stats and Facts for 2012 (and 2013)
JANUARY 2, 2013
Among Facebook marketers, 64% have used Facebook Events to inform fans about online or offline events, making this a far more widespread tool than display ads and targeted posts.
The 26 Best WordPress Plugins
FEBRUARY 23, 2017
A social sharing plugin that won’t slow down your site; display customizable sharing buttons with social proof (including tweet counts), plus features for Pinterest image sharing, custom tweets, Twitter cards, popular posts, and analytics integration.
How to be Twitterific – 39 Expert Twitter Guides and Tips
MARCH 3, 2015
Tagboard then displays popular posts containing that hashtag on a board”) and others. From humble beginnings, Twitter has grown to become an indispensable source for online news alerts as well as a vital marketing tool.
12 of the Best Guides and Sources for Free Stock Images
MARCH 30, 2015
An iframe is a type of code that takes a piece of content that lives on another website and puts it on your site, and the site that hosts the code has complete control over what displays on your site.”
25 of the Best Web Presence Optimization Guides of 2012
MARCH 11, 2013
Jani Rayner offers tips to “get the best from digital teams,” such as encouraging “the Display, Social and Search teams to work closely together – you will be surprised (or perhaps not) how often this doesn’t happen,” and scheduling regular monthly report[[link].
24 (of the) Best Business Blogging Guides, Tips and Tools of 2011
JANUARY 16, 2012
Displaying Social Proof – What the Marketing Experts Use by KISSmetrics. Kristi Hines studies the AdAge Power 150 blogs to see how leading bloggers are displaying their social clout.
The Five Best Pinterest and Instagram Marketing Tools
AUGUST 23, 2016
Increasing use of mobile devices combined with the popularity of “snackable” information have made visual content an increasingly important component of content marketing.