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Marketer of The Month Podcast- Episode 079- Achieving Growth With Product Market Fit and Getting Your Brand Storytelling Right

Outgrow

About our guest: Kate is passionate about assisting brands in driving engagement through digital excellence, content, public relations, and analysis. The first one is, that before joining the SaaS startup scene, you led thinking on how disintermediation fueled brand storytelling. And you don’t mean anything.

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Tom Pisello: The ROI Guy: IDC: Economic Buyers, Digital Overload.

The ROI Guy

From survey results of IDC’s Technology Marketing Barometer, comparing 2009 to 2010 marketing allocations, technology marketers indicated that digital would experience the most growth year-over-year, greatly exceeding traditional advertising, public relations and events in year-over-year growth.

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What’s Changed, What Hasn’t in Media Relations

Biznology

The news media, it was believed, would be one of the first industries to be “disintermediated,” a multisyllabic word for “cutting out the middleman.”. At the same time, the public relations tactics needed to sweet talk editors and writers into covering your news have remained surprisingly constant.

Media 80
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Top 56 B2B Marketing Posts for September 2010

B2B Marketing Zone Posts

Best Social PR Guides and Tips of 2010 (So Far) - Webbiquity , September 1, 2010 Social media has fundamentally altered the practice of public relations. Disintermediation (3). Here are the top items based on social signals. Social Media (239). 20+ Cool Social Media and Web Tools , September 15, 2010. Other Active Keywords.