article thumbnail

Gartner Names Versium a “Cool Vendor” in Retail 2016

Versium

.” The report also predicts that “the rise of automated, self-service machine learning applications will provide retailers new and scalable ways to leverage their massive amounts of information, thus disintermediating traditional data brokerage services.” Communique PR for Versium. +1 CONTACT INFORMATION.

Gartner 40
article thumbnail

Versium Announces Major Corporate Milestones and New Hires

Versium

The report predicts that “the rise of automated, self-service machine learning applications will provide retailers new and scalable ways to leverage their massive amounts of information, thus disintermediating traditional data brokerage services.”. Communiqué PR for Versium. +1 About Versium. Media Contact. Beth Mayer or Sarah Elson.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Top 56 B2B Marketing Posts for September 2010

B2B Marketing Zone Posts

Best Social PR Guides and Tips of 2010 (So Far) - Webbiquity , September 1, 2010 Social media has fundamentally altered the practice of public relations. How Is PR Changing? It all starts with the Pulse Report that Chevron had produced by Edelman (their PR firm) using their Alterian’s SM2 social media monitoring tool.

article thumbnail

PKM and the Organization - Pollard

Buzz Marketing for Technology

One of the initial goals of KM was disintermediation -- getting rid of the layers between front-line people and useful information. précis, summaries, reviews and other time-savers. This is the essence of PKM. Reintermediate Information Professionals to filter and add sense, meaning and value to information content.

article thumbnail

What’s Changed, What Hasn’t in Media Relations

Biznology

The news media, it was believed, would be one of the first industries to be “disintermediated,” a multisyllabic word for “cutting out the middleman.”. If newsmakers could now reach their audiences directly via the Internet, what use would there be for intermediaries to carry the news? As you know, the news media is not dead.

Media 80
article thumbnail

Tech 2020: How Technology Has Revolutionized Campaigning

Walker Sands

Demonstrating both the power of democracy and disintermediation, Trump used social media to rally supporters and inflame opponents alike. While rogue tweets can be a traditional PR pro’s nightmare, for campaigns a social presence that lacks transparency and personality in the 21 st century can be a deal breaker for voters.