Disintermediation - B2B Marketing Zone

B2B vs. B2C Influencer Marketing: Platforms, Practices, and Packaging

Webbiquity

MAY 25, 2021

YouTube famously used “Broadcast Yourself” as its tagline: taking television, putting it on the internet, disintermediating the barriers so that anyone could create their own programming, build an audience, and monetize it. public broadcast models. We’re not in the business of just selling this productivity application.

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Tech 2020: How Technology Has Revolutionized Campaigning

Walker Sands

MARCH 25, 2020

For decades television was the dominant medium for political advertising and debates. Today, the internet has eclipsed television as the center of power in American political campaigning. Demonstrating both the power of democracy and disintermediation, Trump used social media to rally supporters and inflame opponents alike.

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B2B Marketing Zone

B2B vs. B2C Influencer Marketing: Platforms, Practices, and Packaging

Tech 2020: How Technology Has Revolutionized Campaigning

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