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What General Data Protection Regulation Means For You

Stevens & Tate

Companies will have to be transparent about what data they hold about you and why, and will no longer be able to spam you with unwanted marketing material or share your data with third parties without your knowledge. Cookie Policy. Cookie & Privacy Popup Notice.

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Connecticut Data Privacy Act: How We Make Sure Convert Remains Compliant

Convert

Despite privacy and data security regulations existing in the United States for decades, those regulations previously only applied to specific businesses, areas, and data types. Check out our assessments of the privacy laws in. Permissible Purpose. Marketing.

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Could marketing tech hold the key to GDPR compliance?

PureB2B

The upcoming General Data Protection Regulations (GDPR) have plagued marketers’ thoughts for months now, with many industry professionals wondering how they’ll do their job compliantly when the complex legislation is implemented this May. The need for a privacy policy.

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GDPR: The Biggest Gift to Content Marketers in a Decade

Content Marketing Institute

“We’ve updated our privacy policy.” I’m writing this May 28, three days after the enforcement date of new European data privacy regulations – commonly known as the GDPR (General Data Protection Regulation). All the emails contained the declarative, and slightly passive aggressive, subject line of “we’ve updated our privacy policy.” Don’t they know that you never set a Friday deadline for a technology or policy rollout? Permission equals engagement.

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Data privacy legislation: what display advertisers need to know

Bannerflow

The effective use of data sits at the heart of any marketing strategy worth its salt. The last decade saw the rise of big data and a race among marketers to reach new customers, grow business and send sales into overdrive. Why is data-privacy legislation needed?

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Utah: Another State to Pass a Data Privacy Law, the UCPA

Convert

Cox signed into law the Senate Bill ( SB) 227 , also known as the Utah Consumer Privacy Act (UCPA). The UCPA is a cross-industry privacy law that gives Utah consumers significant privacy rights over their personal information. How Is UCPA Different From Other State Privacy Laws.

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A Look at the Colorado Privacy Act: Predictions on the Future of User Data Protection

Convert

This past July, Colorado passed the Colorado Privacy Act (CPA) , making it the fourth state to enact comprehensive privacy legislation in the US, after California, Nevada, and Virginia. Permissible Purpose. Marketing. Consent obtained prior to direct marketing.

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Data privacy legislation: what display advertisers need to know

Bannerflow

The effective use of data sits at the heart of any marketing strategy worth its salt. The last decade saw the rise of big data and a race among marketers to reach new customers, grow business and send sales into overdrive. Why is data-privacy legislation needed?

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Data privacy legislation: what display advertisers need to know

Bannerflow

The effective use of data sits at the heart of any marketing strategy worth its salt. The last decade saw the rise of big data and a race among marketers to reach new customers, grow business and send sales into overdrive. The end of the decade also saw significant changes to data privacy laws. In this article we explain why data-privacy is needed, and the impact data privacy legislation is having (and will have) on display advertising.

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Glossary: 29 Email Marketing Terms Marketers Must Know

Hubspot

According to Wikipedia , " Email marketing is a form of direct marketing which uses electronic mail as a means of communicating commercial or fund-raising messages to an audience. In its broadest sense, every e-mail sent to a potential or current customer could be considered email marketing.". Marketing Takeaway: If you have a "join our mailing list" form on your website, you should place it "above the fold" making it easy for visitors to opt-in.

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How Data Security and Regulatory Compliance are Changing SEM

QuanticMind

Safe to say, consumer data has become a critical performance factor for digital and search engine marketing in recent years. And the emergence of GDPR has also inspired similar regulatory compliance mandates elsewhere, including a new state data privacy law in California and several data protection bills gaining traction at the federal level in the US. So, how does it affect search engine marketing? Consider Google’s in-market audiences, for example.

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Should You Outsource Your Social Media Efforts?

delicious b2bmarketing

Sign in All Social Media Tech & Gadgets Business & Marketing Video Mobile Dev & Design Media Social Good Startups Explore Classifieds ); // ); // Trending Stories YouTube Video of the Day: Is David Beckham’s Pepsi Clip Real or Fake? View Comments Gap Between Apple & Android Tablet Market Shares To Decrease by 2015 [REPORT] View Comments Twilight Game Scam Spreading on Facebook [WARNING] View Comments Should You Outsource Your Social Media Efforts?

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Should You Outsource Your Social Media Efforts?

delicious b2bmarketing

Sign in with Facebook or Facebook Mashable Social Media All Social Media How-To Facebook Twitter YouTube Google+ mRank Tech All Tech Apps & Software Dev & Design Gadgets Mobile Business All Business Advertising Marketing Media Small Business Startups Jobs Lifestyle All Lifestyle Family & Parenting Health & Fitness Home Watercooler All Watercooler Videos Pics Memes Comics Conversations Entertainment All Entertainment Film Gaming Music Sports TV US & World All US & World Politics Social Good U.S.