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Marketing 101: What Is Direct Marketing?

US Data Corporation

Direct marketing is making direct contact with a specific audience to promote your products or services. It can be executed through various channels, including direct mail , email marketing , and telemarketing. A key factor in direct marketing is the “call to action,” also known as CTA. Telemarketing.

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7 Steps to Optimize Your Email Marketing Team’s Performance

Mailmunch

Even in today’s time, where marketing channels are born and discarded without so much as a second thought, emails have held onto the position of the primary professional communication channel for decades. Some ways in which you can balance the short-term and long-term campaigns for optimizing your team’s performance are: .

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How to Optimize the Customer Experience With Behavioral Data (with Scott Sanborn, Lending Club COO & CMO)

Crimson Marketing

Scott is responsible for connecting to Lending Club’s customers through all channels, including advertising, PR, the website, direct marketing, and customer support as well as for managing their customer-facing operations.

CMO 100
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The Lead Generation-Inbound Marketing- Funnel Optimization Toolkit

NuSpark Consulting

So let’s review the tools needed to manage an inbound marketing and conversion optimization campaign. SRDS probably fits in the first paragraph as well, but still is the best source for researching consumer and b2b media information, covering print, digital, and direct marketing/list research. Standard Rate and Data.

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Nine Benefits of Using Social Proof in Marketing

Webbiquity

With social proof, prospective customers get an in-depth look at a product or service without wading through direct marketing or sales-focused copy. But before diving into the advantages it has for marketers who embrace social proof best practices , here’s a closer look at exactly what social proof is and how it works.

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5 Steps to Improve Lead Generation ROI

Marketing Insider Group

Some examples include: Content marketing. Direct marketing. Your website should not only be optimized for search, but it should act as its own lead generation machine. Step 5: Optimize & analyze. Use internal data to identify trends and constantly optimize based on them. In-person events.

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Inbox Influence: Mastering Email Marketing for Brand Success

Stevens & Tate

Getting your email marketing strategy right can be a game-changer for your business and your brand. Email stands as the cornerstone of direct marketing tactics, offering a personal touch that many other platforms struggle to emulate. Testing and Optimization An effective email marketing strategy is not static; it evolves.