Martech

NOVEMBER 11, 2022

Most B2C marketers will need capabilities for ecommerce, content (content management systems and digital asset management), social media and a way to analyse customer data. The digital experience platform (DXP) category features vendors who offer some or all of these solutions. Click here to download!

Digital Asset Management 113

Digital Asset Management Work Management Marketing Management Digital Experience Platform 113

Martech

FEBRUARY 15, 2022

Over the past couple of years, research firms Gartner, Forrester, and others have heralded the arrival of digital experience platforms (DXPs); the future is now and all that (for a DXP primer, you might enjoy Pamela Parker’s article ). ” Digital experience platform evolution.

Digital Experience Platform 93

Digital Experience Platform Enterprise Management Digital Asset Management CMS Development 93

Martech

JULY 27, 2021

A fascinating LinkedIn article by Real Story Group’s Tony Byrne suggests that Sitecore, the digital experience platform and vendor hub is making a major change of course. He also shrewdly points out that Sitecore is not alone.

Work Management 107

Work Management CMS Development Marketing Management Ad brokers 107

Martech

MARCH 30, 2022

The coupled CMS approach makes it difficult to repurpose website content since your content delivery and content management applications are tied up with one vendor. Most headless CMS platforms now offer hybrid functionality. Get the daily newsletter digital marketers rely on. Headless CMS. Hybrid CMS. Processing.Please wait.

Digital Asset Management 87

Digital Asset Management Enterprise Management CMS Development Work Management 87

Martech Advisor

OCTOBER 15, 2019

According to a Forrester blog post, “On average, between 60% and 73% of all data within an enterprise goes unused for analytics.” Digital Experience Platforms A Digital Experience Platform (DXP) is a collection of technologies used to create and manage websites, mobile apps, forums, and other digital properties.

Enterprise Management 84

Enterprise Management Work Management Marketing Management Ideal Customer Profiles 84

TrustRadius Marketing

NOVEMBER 2, 2022

The vendor boasts users among ninety-nine percent of the Fortune 500, and that their customers include Google, GE, NBC Universal, and Johnson & Johnson. At present, the vendor states that more than 70,000 users at customers including Google, Atlassian, Uber, and Capital One leverage Groove. LEARN MORE. LEARN MORE. LEARN MORE.

Enterprise Management 98

Enterprise Management Digital Asset Management Work Management Marketing Management 98

TrustRadius Marketing

NOVEMBER 2, 2022

The vendor boasts users among ninety-nine percent of the Fortune 500, and that their customers include Google, GE, NBC Universal, and Johnson & Johnson. At present, the vendor states that more than 70,000 users at customers including Google, Atlassian, Uber, and Capital One leverage Groove. LEARN MORE. LEARN MORE. LEARN MORE.

Enterprise Management 52

Enterprise Management Digital Asset Management Work Management Marketing Management 52