• BIZNOLOGY  |  TUESDAY, AUGUST 14, 2012
    [Digg, Ning] The best online reputation defense is a good offense
    If you’re a serious businessman who’s business isn’t digital, you’re probably too busy making money to fart around on social media. Social media’s stupid, right? Just baby pictures, workout check-ins, adorable kittens, and the self-indulgent ramblings of under-employed folks too far to either the left or the right to amount to much. Just because you’re old-fashioned doesn’t mean it isn’t working.
  • MODERN B2B MARKETING  |  MONDAY, OCTOBER 17, 2011
    [Digg, Ning] Identifying the Hottest Social Networks and Niche Sites for Your Target Audience
    Ning: A platform for creating social networks, Ning allows users to build their own unique social destination, customizing every element from profile questions to design choices. Digg: The most popular social news site named for the ability of users to ‘digg’ articles they agree with and ‘bury’ articles they don’t. by Maria Pergolino In the buyer driven atmosphere of 2011, B2B marketing can’t ignore social media.
  • MODERN B2B MARKETING  |  WEDNESDAY, OCTOBER 12, 2011
    [Digg, Ning] Should I Open A New Social Channel? 5 Questions To Ask Yourself
    Digg : Delve into this library of articles on almost every topic. Ning : Design your own social network to connect customers, prospects, vendors and industry associates. General info sharing sites like StumbleUpon and Digg cover a wide variety of topics and that includes user profiles as well. by Maria Pergolino As the social media terrain becomes more populated with websites, the choices for B2B social media marketing stretch far and wide.
  • MLT CREATIVE  |  WEDNESDAY, JULY 20, 2011
    [Digg, Ning] The B2B Inbound State of Mind: Build the Brand
    Bookmark phenomenal content on Delicious, StumbleUpon or Digg. Launch your own social network on Ning to engage your prospects and customers. Click to see VIDEO "Inbound State of Mind". Inbound marketing presents an incredible opportunity to communicate your brand messages to a broad audience who can become advocates to help share your message. Brand building is a long-term marketing strategy that coincides with a similarly enduring inbound marketing strategy.
  • WRITING ON THE WEB  |  WEDNESDAY, DECEMBER 15, 2010
    [Digg, Ning] What Are Your Target Audience’s 5 Top Web Sites?
    Neuromarketing blog and Neuromarketing social networking site on Ning. Digg this! If you want to create content that engages readers, you have to know their online habits and interests. Yet how many of us scramble to post on a blog or upload a video to YouTube without taking time to survey our target audience ? Here’s a quick list of survey questions for your target audience: What are the five top web sites you visit frequently in your work?
  • WRITING ON THE WEB  |  SUNDAY, OCTOBER 24, 2010
    [Digg, Ning] Neuromarketing Books for Marketing to Brains
    They also founded an excellent social networking site, Neuromarkting.com , a Ning group, for people interested in how brain science can be applied to marketing. Digg this! If you want to know more about how to write content that makes an impact on the brains of your readers, here are some interesting sites and books about the emerging field of neuromarketing. There are new neuromarketing companies and books galore, and I believe most offer important clues for content marketers.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  THURSDAY, SEPTEMBER 16, 2010
    [Digg, Ning] Easy Steps to Amplify Your Blogging
    Once you’ve decided on the specific topic, you can create a hub using one of many different services such as Browse My Stuff (what I use), Individurls , MySyndicaat , Feedbite , Planetaki , Protopage , Netvibes , PageFlakes , or even community oriented solutions such as Ning and WordFrame. Digg this!
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  THURSDAY, SEPTEMBER 16, 2010
    [Digg, Ning] Easy Steps to Amplify Your Blogging
    Once you’ve decided on the specific topic, you can create a hub using one of many different services such as Browse My Stuff (what I use), Individurls , MySyndicaat , Feedbite , Planetaki , Protopage , Netvibes , PageFlakes , or even community oriented solutions such as Ning and WordFrame. Digg this!
  • BUZZ MARKETING FOR TECHNOLOGY  |  WEDNESDAY, SEPTEMBER 15, 2010
    [Digg, Ning] PR needs to Focus on Conversations
    Digg this! Add this to Ning. It’s no secret that the number of publications has declined over the last few years. The impact of that can be felt in B2C as well as B2B Marketing. There are fewer numbers of print publications remaining and every company’s marketing department wants to garner more traditional press. But it’s a zero sum game and we are all fighting over the same shrinking slice of pie!
  • WRITING ON THE WEB  |  TUESDAY, SEPTEMBER 7, 2010
    [Digg, Ning] Social Networking for Business: What’s Right for Yours?
    Don’t forget, it might (or might NOT) be any of the “Big 3″ It could be a small community on a Ning network just waiting for an expert like you to join in the conversation. Digg this! (As I’m on vacation for a week, I’ve invited Sydni Craig-Hart to share social networking tips.). The big 3: Facebook , Twitter and LinkedIn. Everybody who’s anybody has a profile in each.
  • B2B MARKETING ZONE POSTS  |  TUESDAY, AUGUST 3, 2010
    [Digg, Ning] Top 47 B2B Marketing Posts - Hot Topics Ning and Facebook - July 2010
    Digg this! Ning (22). Best of B2B Marketing. July 1, 2010 to July 31, 2010. Featured Sources. The following are the top items from featured sources based on social signals. The 20 craziest things you can do on Twitter - grow - Practical Marketing Solutions , July 7, 2010 OK, we’ve heard all the great business success stories about connecting and learning through Twitter. But the human race is made up of all kinds of people and some of them have more important things to do.
  • WRITING ON THE WEB  |  THURSDAY, JULY 29, 2010
    [Digg, Ning] How to Make Social Proof Work Online
    Digg this! Add this to Ning. Do some client recommendations work better than others? Social proof is such a strong trigger for online action, it’s good to know what works best for your Web content marketing strategies. In a previous post, What Clients Say , I reported on research that showed people selected travel destinations 20 percent more with a client recommendation and a photo of the reviewer.
  • WRITING ON THE WEB  |  WEDNESDAY, JULY 28, 2010
    [Digg, Ning] Online Persuasion: What Do Clients Say?
    Digg this! Add this to Ning. How are you using client recommendations in your online content marketing ? Do you add them as an afterthought? Maybe you just collect them and put them on a separate page for testimonials? Or are they a major part of your content creation strategies? Recommendations, testimonials and client stories are a powerful persuasion tactic. It’s one of the key persuasion triggers that get people to take action. It’s called social proof.
  • WRITING ON THE WEB  |  TUESDAY, JULY 27, 2010
    [Digg, Ning] Content Marketing Results: 18 Ways to NOT Get Blog Traffic
    Digg this! Add this to Ning. What do you need to know about about the way people read online to make your content marketing efforts pay off? What are you doing or not doing on your blog that screws up your traffic? At least a few times a week I get an email from a smart professional who struggles with making their web marketing work to get found, get known and get clients.
  • WEBBIQUITY  |  MONDAY, JULY 26, 2010
    [Digg, Ning] 19 New Featured Sources on the B2B Marketing Zone
    Writing on the Web ( Ning Advertorial Business Blogging Online Marketing Linkedin Landing Page ). Digg this! The B2B Marketing Zone has really taken off over the past few months with the recent addition of numerous great bloggers. For those not familiar with it, the B2B Marketing Zone (a.k.a. the BMZ) was officially launched a year ago as the first content aggregation hub for leading business-to-business bloggers.
  • WRITING ON THE WEB  |  MONDAY, JULY 26, 2010
    [Digg, Ning] Blog Marketing: How Readers Find Your Business
    Digg this! Add this to Ning. What’s your favorite excuse for not blogging for your business? Here are some that I hear: “I don’t have time to blog.&#. “My clients aren’t surfing the Web reading blogs.&#. “Oh, that means I’ve got to write about my business every week?&#.
  • HUBSPOT  |  FRIDAY, JULY 23, 2010
    [Digg, Ning] Checklist: How to Start a Business Blog
    If so then include Reddit and Digg. You also want to build a following on your networks, whether it be your own Ning network or Twitter. Excellent content leaves the reader with something new that they didn’t have before. People like to get something from blogs they read. You don’t have to be Shakespeare to have a good blog.
  • WRITING ON THE WEB  |  THURSDAY, JULY 22, 2010
    [Digg, Ning] Top 10 Tips for Creative Blog Writing
    Digg this! Add this to Ning. What creative writing tips would you offer to budding writers? Yesterday I had the pleasure of introducing my husband (aka Attila the Honey ) at the Lake Chapala Society , our local gringo gathering place and library. We were having a book signing party to celebrate the publication of Rob’s first two novels, Die Laughing and Future Schlock.
  • WRITING ON THE WEB  |  WEDNESDAY, JULY 21, 2010
    [Digg, Ning] Attractive Content: Speak to the brains
    Digg this! Add this to Ning. How do you write content that attracts readers to your products and services? I read somewhere that most of what goes into our brains never reaches our conscious mind: Our five senses are processing 11 million pieces of info per second. Of these only 40 enter our conscious awareness. Which means our subconscious mind does a terrific job of filtering what we need to pay attention to.
  • WRITING ON THE WEB  |  TUESDAY, JULY 20, 2010
    [Digg, Ning] Top 100 Women Creating Online Income Streams
    Digg this! Add this to Ning. Thank you Milana Leshinsky. You’ve been an inspiration to me for the last few years. And now this comes as a special honor, to be included on your list of Top 100 Multiple Income Streams Women. Here’s what Milana tells us about why she created this list: Although Internet marketing and information marketing is still dominated by men, there are many women who are building their multiple income streams empires.
  • WRITING ON THE WEB  |  MONDAY, JULY 19, 2010
    [Digg, Ning] Content Creating Processes: Do you know too much?
    Digg this! Add this to Ning. Have you ever felt like a secret agent who knows too much? Hopefully, you’ve learned what to share and what not. Most educated professionals I know will tell you they struggle when it comes to preparing speeches and writing content. Content creation, whether for speeches, classes, articles, or web pages, should produce a clear message to influence people. One clear message, that leads to an action, a shift in thinking. Write to teach and persuade.
  • WRITING ON THE WEB  |  THURSDAY, JULY 15, 2010
    [Digg, Ning] Content Marketing Ideas: Rethinking Blogging
    Digg this! Add this to Ning. There was a time I was in love with blogging … I had already been in the business of content marketing for 5 years on the Web, using an old-fashioned website platform. In 2004, I started blogging. It changed my life and opened doors and filled a few piggy banks. But my lover wasn’t really “the blog.&# It was being able to speak with a world-wide audience. It was like magic.
  • WRITING ON THE WEB  |  WEDNESDAY, JULY 14, 2010
    [Digg, Ning] Blog Checklist: 10 Items BEFORE You Publish…
    Digg this! Add this to Ning. What is a good checklist before you publish on your blog? I’m preparing some learning modules for a content marketing presentation and came up with this checklist of 10 items. Tell me what you think. Here’s what happens, usually. You’re in a hurry, you write up a short post (300 words), hit publish, and then realize you’ve forgotten to write the headline… or select tags… or add any links or images!
  • WRITING ON THE WEB  |  TUESDAY, JULY 13, 2010
    [Digg, Ning] 3 Biggest Challenges for Online Content Marketing?
    Digg this! Add this to Ning. What are the three biggest challenges to marketing your business? I know, I know, there are so many, but if you could distill them into the most crucial for online content marketing, how would you do it? (I’m I’m always asking you, because some of my readers are very smart and think of things I don’t. So please feel free to add to this by leaving a comment…).
  • WEBBIQUITY  |  MONDAY, JULY 12, 2010
    [Digg, Ning] Social Media Strategy? Think Like a Reporter
    other tools to take into account include YouTube and Vimeo (video sharing); SlideShare (presentations); social bookmarking sites like Digg , delicious and Propeller ; online forums (there are specific forums for almost any industry); Ning (for creating your own community or finding others to engage with); PitchEngine (social PR); and social profile sites like VisualCV and PeoplePond , just to name a few. Digg this!
  • WRITING ON THE WEB  |  MONDAY, JULY 12, 2010
    [Digg, Ning] Content Marketing Results: Landing Pages Rule
    Digg this! Add this to Ning. How do you get readers to take action? Short answer: a landing page. Also known as a sales page, squeeze page). You can’t get results from all the content you’re creating and publishing on your blog, e-newsletter, social media sites, unless eventually you send people to a landing page and ask them to take action. Otherwise, you may be creating a great brand, great thought leadership, great content… and so what?
  • WRITING ON THE WEB  |  FRIDAY, JULY 9, 2010
    [Digg, Ning] Online Reputation? 4 Tips
    Digg this! Add this to Ning. Friday’s guest post is by Robert Stretch , author of VA Mortgage Center blog: For business people, few things are more important than reputation. Thanks to the worldwide web — which sometimes feels as vast as a universe-wide web — monitoring your online reputation demands serious attention. Only a few belittling remarks can spread like wildfire online, and damage your online image in no time.
  • WRITING ON THE WEB  |  THURSDAY, JULY 8, 2010
    [Digg, Ning] Online Content Marketing Results: Poll Says 50% Dissatisfied
    Digg this! Add this to Ning. In a recent poll , I asked readers if their marketing tasks were easier, faster, more effective since publishing a website or blog… Half of respondents said yes , significantly better results since doing web marketing. One-third said yes, but still needs improvement. 16.7% say, not much difference. My conclusion: half of you are getting results with your Web content marketing , the other half still struggles to see the kinds of results you want.
  • WRITING ON THE WEB  |  WEDNESDAY, JULY 7, 2010
    [Digg, Ning] Phony Testimonials and Dumb Social Proof
    Digg this! Add this to Ning. How do you get good client testimonials for your sales copy, for example, content for a landing page, when you don’t have a lot of previous clients? There’s no doubt that social proof is one of the key ways people decide to buy or try your products or services. I get asked about this by some of my consulting clients who are starting a new business or product launch.
  • WRITING ON THE WEB  |  TUESDAY, JULY 6, 2010
    [Digg, Ning] Best Content Content Marketing Tool on the Planet?
    Digg this! Add this to Ning. Here is a quick video I made this weekend with my Flip camcorder… It’s just a short one… let me know if I can help you with your business blog. What’s your biggest challenge with blogging, and content marketing? Share this on Bebo. Blog this on Blogger. Add this link to Box.net. Subscribe to the comments for this post? Share this on del.icio.us. Share this on Facebook. Share this on FriendFeed. Email this via Gmail.
  • WRITING ON THE WEB  |  MONDAY, JULY 5, 2010
    [Digg, Ning] Is the Social Web Changing How We Write?How to Write Like You Talk
    Digg this! Add this to Ning. How to Write Like You Talk" alt=" Is the Social Web Changing How We Write? How to Write Like You Talk" />. How to Write Like You Talk" width="105" height="105" /> This week’s guest post is by Barb Sawyers, Sticky Communications who recently published a great ebook on how you can write better for the web. Hello, Patsi’s readers. I’m Barb Sawyers, a blogger who shares her interest in encouraging people to write like they talk.
  • WRITING ON THE WEB  |  FRIDAY, JULY 2, 2010
    [Digg, Ning] Blog Content: Are you personal… or all business?
    Digg this! Add this to Ning. Do you stay on track with your blog content and business goals, or do you share personal stories and events that are peripheral? I got an interesting comment on a post I did beginning of June and I can’t stop thinking about it. The post was about staying on target with your business goals when you create content for your blog. Don’t Jerk Readers Around: 5 Tips for Staying on Track.
  • WRITING ON THE WEB  |  WEDNESDAY, JUNE 30, 2010
    [Digg, Ning] Business Results from Online Content Marketing?
    Digg this! Add this to Ning. Please vote: What has been your experience using the Web to promote your business? Online Surveys & Market Research. Share this on Bebo. Blog this on Blogger. Add this link to Box.net. Subscribe to the comments for this post? Share this on del.icio.us. Share this on Facebook. Share this on FriendFeed. Email this via Gmail. Add this to Google Bookmarks. Post on Google Buzz. Add this to Google Reader. Email this via Hotmail. Share this on LinkedIn.
  • WRITING ON THE WEB  |  TUESDAY, JUNE 29, 2010
    [Digg, Ning] Your Business and the Web: Getting Better?
    Digg this! Add this to Ning. How has your business been affected by the Web? Have you felt the difference like a Tsunami or a soft summer drizzle? I’m curious. I know it’s completely changed my life and the way I work. Both the quantity and quality of my business are vastly improved in terms of marketing ease, deliverability and profits. Yikes, …I feel an urge to create a new poll coming on!
  • WRITING ON THE WEB  |  MONDAY, JUNE 28, 2010
    [Digg, Ning] Why Use a WP Sales Page Template?
    Digg this! Add this to Ning. Have you tried to create a landing page using Wordpress? I have. And I know others have too. You can waste a lot of time and still not get a professional looking page that works to get people to buy or sign up. Last Thursday, I interviewed Suzanne Bird-Harris , a programmer who developed the WP Sales Page template. Now Suzanne is pretty tech-savvy and she’s also an expert in Wordpress.
  • WRITING ON THE WEB  |  WEDNESDAY, JUNE 23, 2010
    [Digg, Ning] Sales & Landing Pages Using Wordpress: Learn How
    Digg this! Add this to Ning. If you want to learn about formatting sales and landing pages using Wordpress , please register for the free Webinar I’m hosting Thursday, June 24, 2010 at 4 p.m. I’m interviewing Suzanne Bird-Harris, developer of the WP Sales Page wizard. We’ll show you how to easily publish pages using your Wordpress platform. The class is on the phone and on the Internet, your choice. Can’t make the call?
  • WRITING ON THE WEB  |  TUESDAY, JUNE 22, 2010
    [Digg, Ning] 8 Ways to Use a Wordpress Sales Page
    Digg this! Add this to Ning. Do you know how many ways a sales page can be used? I woke up thinking about this… because maybe you don’t think a “ sales page &# is something you need except once in a while for a product launch, when you’re trying to sell something. Some people call them landing pages , or squeeze pages. I think the term was meant to squeeze your email address out of you, how weird is that?
  • WRITING ON THE WEB  |  MONDAY, JUNE 21, 2010
    [Digg, Ning] Create Wordpress Sales Pages: Learn how this week
    Digg this! Add this to Ning. Do you need to create professional looking sales or landing pages? Want to save yourself the hassles? You can learn to do this using your Wordpress platform. There are very few drawbacks to using Wordpress as your primary web platform. When you do encounter a problem, it’s easy to find a solution.
  • WRITING ON THE WEB  |  FRIDAY, JUNE 18, 2010
    [Digg, Ning] Blog Boredom: Renew and Refresh
    Digg this! Add this to Ning. One important key to effective blog marketing is to keep your brain clean and fresh. By that I mean, it’s easy to fall into ruts and become bored and boring. While routine and structure keep us on track, we need to “get out of our own yard&# and get out of the office for renewal and regeneration. I’m reading Tony Schwartz new book “ The Way We’re Working Isn’t Working.&#.
  • WRITING ON THE WEB  |  THURSDAY, JUNE 17, 2010
    [Digg, Ning] Rant: The Problem with Formatting Sales Pages.
    Digg this! Add this to Ning. Even when you’re giving something away, for FREE, you’ve got to write good “sales&# copy that spurs people into action. In today’s info-crammed world, that means you’ve got to grab busy peoples’ attention , and get them to click, and get them so excited that they take the time to type in their email address in exchange for your offer.
  • WRITING ON THE WEB  |  WEDNESDAY, JUNE 16, 2010
    [Digg, Ning] Blog or Website: Do You Use Wordpress as a Website?
    Digg this! Add this to Ning. Online Surveys & Market Research. Do you use Wordpress for your business website? Many people do. And I’d like to know if you do, how long you have used it as a website, and what your opinion of it is. Leave a comment if you’d like, since the poll only gives you a yes/no choice. My content business, ContentforCoachesandConsultants.com , is built on a blog platform, although I don’t use it as a blog.
  • WRITING ON THE WEB  |  TUESDAY, JUNE 15, 2010
    [Digg, Ning] Twitter: the little bird that grew up strong
    Digg this! Add this to Ning. Why Twitter Is Such a Powerful Social Media Platform , this week’s guest post by Phyllis Zimbler Miller , When I first heard Twitter mentioned two years ago – in a teleseminar with the BlogSquad! – I checked it out because I valued Patsi’s advice.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  SUNDAY, APRIL 4, 2010
    [Digg, Ning] Why politics may drive the social web
    Ning: The “Brown Brigade&# had 6,000 members. Digg this! While President Obama’s use of the social web to connect with voters and raise funds has been well-documented, it may be Scott Brown’s impossible 2010 senatorial win that cements the social web’s role in politics — and perhaps sets it at the forefront of social web innovation. . To set the stage, this was one of the most important state elections in American history.
  • WEBMARKETCENTRAL  |  THURSDAY, SEPTEMBER 18, 2008
    [Digg, Ning] The Social Media Email Signature
    Social media email signatures can also include elements like AIM name, Digg page, Sphinn profile and Ning group. In the old days, email signatures pretty much just mirrored business card information: name, company, title, phone, fax (gotta love that 80's technology still hanging on!) and email address. For most people, that's still the only information their email signature provides.
  • WEBMARKETCENTRAL  |  MONDAY, JUNE 30, 2008
    [Digg, Ning] A Few More Thoughts from Christopher Barger
    He likes Ning , Digg , del.icio.us , Reddit , Facebook , and Lee LeFever's In Plain English videos. Two weeks ago I shared some online marketing/PR wisdom from GM's social media guy, Christopher Barger. Here are a few more of his thoughts to wrap things up. Most important social networking tools: Chris hates Twitter (another thing we agree on!) but recognizes that it has an impact. Following the influencers in any sphere can be a great way to learn what is important there.
  • BUZZ MARKETING FOR TECHNOLOGY  |  FRIDAY, JUNE 27, 2008
    [Digg, Ning] Social Media U: Take a Class in Social Media - ReadWriteWeb
    Daviss wiki called Integrating 21st Century Tools into Your Teaching , which shows you how to use Del.icio.us , GMail , Ning , Google Docs and more. ReadWriteWeb. RWW Network. ReadWriteWeb. ReadWriteTalk. Last100. AltSearchEngines. About. Subscribe. Contact. Advertise. RWW Daily by Email. RWW Weekly Wrap-up. Web Apps. Trends. Google. Microsoft. Facebook. Archives. Social Media U: Take a Class in Social Media. Written by Sarah Perez / May 21, 2008 7:00 AM. / 25 Comments. Social media.
  • WEBMARKETCENTRAL  |  FRIDAY, JANUARY 18, 2008
    [Digg, Ning] Best of 2007: Blog Posts on Social Media Marketing
    7 Reasons Why Niche Social Media Outlets are Better Than Digg by AjaxNinja After noting that "Digg has an immense amount of traffic and getting landed on the front page will send a tsunami of new readers to your blog or website, but getting onto the front page is incredibly difficult. Among the complaints about Digg are its excessively broad audience and categories and the site's lack of transparency.