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Guide to B2B Marketing Resources for 7 Paid Platforms

KoMarketing Associates

Digital marketing is constantly changing and evolving – and as it does, more and more platforms are becoming part of the marketing mix. These will be able to rescue and guide you when needed, as they have helped us stay informed of changes, updates, and even some cool marketing tricks. Google AdWords and Bing Ads.

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Best Google AdWords Tips and Tactics of 2010

Webbiquity

Yet many marketers struggle to optimize this channel in the face of increasing competition, changes to Google results pages (e.g. Google Instant) and changes within AdWords itself. Where do image ads fit in the mix? Including Image Ads In Your Marketing Mix by PPC Hero. “Image ads (a.k.a.

Adwords 100
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Breaking Down the Inbound Marketing Mix

Hubspot

Helpful Links: Learn more about why every business should blog and learn a few Business Blogging Lessons From Google's Chief Blogger. Check out Duct Tape Marketing’s 7 Ways to Acquire the Right Kinds of Links to Your Site. Twitter, Facebook, LinkedIn, YouTube, Digg, Delicious, StumbleUpon…oh my!

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Content Rules: Secrets of Writing Compelling Content

Writing on the Web

How can you introduce storytelling into your marketing mix? Add this to Google Bookmarks. Post on Google Buzz. Add this to Google Reader. And, it gets multiplied on websites, blogs, Facebook, LinkedIn, Twitter, and videos on YouTube, to the point that people tune out. Blog this on Blogger. Share this on Facebook.

Rules 100
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The Real Truth About Mexico

Writing on the Web

Add this to Google Bookmarks. Post on Google Buzz. Add this to Google Reader. Of the total drug-related violence only 4% are innocent people, mostly by-passers and people trapped in between shootings; 90% accounts for criminals and 6% for military personnel and police officers. Blog this on Blogger. Share this on del.icio.us.

Digg 100
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Social Media: Making Friends for Fun & Profit

Webbiquity

Its impact on many industries is still murky, but how it is re-shaping marketing strategy and activities like market research and demand generation continues to get clearer and more understood. Post on Google Buzz. Share this on Bebo. Subscribe to the comments for this post? Share this on del.icio.us. Share this on Facebook.

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Rick Short Explains How to Turn Staff Into Prolific Bloggers

Online Marketing Institute

For Indium Corporation , a supplier of soldering materials and electronics assembly equipment, blogging is now a central piece of the marketing mix. Since my audience uses Google, and since Google "loves" blogs, I use blog platforms as my primary repository of content.

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