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Book Review: eMarketing Strategies for the Complex Sale

Webbiquity

The brilliant Ardath Albee provides the missing piece, a reliable recipe marketing automation, demand generation and content marketing success in her new book, eMarketing Strategies for the Complex Sale. The book is a bit repetitive in places, but it’s repetition with a purpose; this is important stuff! Share this on del.icio.us.

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Top Social Media and Marketing Books of 2010

Webbiquity

The Truth About Search Engine Optimization packs a tremendous amount of valuable knowledge into a compact barely-200-page space… eMarketing Strategies for the Complex Sale by Ardath Albee. Despite being a quick, almost breezy read (how often do you read that said about a book on SEO?), Check out the Webbiquity bookstore.

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Vote for Your Favorites in the B2B Twitterer of the Year Awards

Webbiquity

The steering committee for the awards includes some of the heaviest hitters in the B2B social media space, such as Ardath Albee , author of eMarketing Strategies for the Complex Sale ; Laura Fitton (aka Pistachio), CEO of oneforty.com; Ann Handley of MarketingProfs; and Joe Pulizzi from the Junta42 content marketing blog.

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11 ways to drive web traffic

Anything Goes Marketing

For example, I've added a new link to the bottom of each blog post that allows you to submit my post to the popular social networks like Digg. Technorati tags: SEOmoz , web traffic , emarketing , social marketing , Mashups Please feel free to!

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Best Marketing Strategy Insights of 2009

Webbiquity

Social media thought leader Brian Solis disects shifts in b2b marketing spending, making extensive use of data from eMarketer on metrics such as changing budget allocations, objectives of using social networks and other social media sites, ROI measurements and more. Preparing for a world without salespeople by iMedia Connection. Tweet This!

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Best Content Marketing Guides, Tips and Tactics of 2010

Webbiquity

2011 Trends: Content Marketing Is Critical by eMarketer. Geoff Ramsey shares research revealing that “nearly three-quarters of US companies with a social media strategy use (branded) content—also referred to as ‘earned media’—in their campaigns, making it the most common type of content used.&# Share this on Bebo.

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What You Missed Today in Marketing: June 24, 2013

Hubspot

Main contenders have been Feedly and Digg. According to a report by eMarketer , 87% of B2B decision-makers say that content affects their purchasing decisions. With Google Reader''s demise approaching on July 1st, companies everywhere are jumping in to try to replace it. Nice try AOL, but it''s not doing much for us. But how about you?

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