Remove spam user-generated
article thumbnail

An Introduction to Black Hat SEO

Hubspot

Black hat SEO seeks to game search engine algorithms, rather than solve for the user. They want people to have a great search experience and ensure the results they provide do not include spam. White hat SEO consists of creating quality content and a better overall user experience for people visiting your site.

SEO 74
article thumbnail

Natural vs. Unnatural Links: What’s the Difference? How to Build a Natural Backlink Profile

seo.co

For example, if all your links are confined to only two or three different sources, Google will conclude that you’re either spamming the links or you’ve engaged in some kind of mutual link scheme with those other sources. The advantage here is that users will still be able to see and click your links. Relevance of the Link.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Link Building: Definition, Importance, Qualities, & Ideas

CoSchedule

Google loves high-quality and valuable content that satisfies the users’ search intent. But the question is, how do you differentiate high-quality links from low-quality ones? High-quality backlinks are super relevant for users and can naturally send visitors to your websites from reputable sources. High-quality.

article thumbnail

Fifteen Years Is a Long Time in SEO

Moz

I can’t lay claim to being one of the first generation of SEO experts, but having been building websites since around 1996 and having seen the growth of Google from the beginning, I feel like maybe I’m second generation, and maybe I have some interesting stories to share with those who are newer to the game.

SEO 61
article thumbnail

101 Ways to Improve Your Website’s SEO & Improve Your Google Rankings

seo.co

The more characters you add to your domain, the more complicated it is for users to figure out what you do and the harder it is to remember or access a domain. Though there is some debate on the subject, it’s generally accepted that the age of a given domain has a bearing on that domain’s authority. Shorten your URLs.