4 Challenges in B2B Healthcare Technology Marketing & How to Solve Them
PureB2B
MAY 30, 2022
Not all institutions are privately owned, and government healthcare funding can vary wildly, therefore affecting a provider’s propensity to buy. Challenge #3: Multiple Stakeholders Every vertical has its range of stakeholders involved in the buying process, but perhaps none so disparate as in healthcare. to address specific needs.
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