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CMO Challenges in Driving Data into Insights

Buzz Marketing for Technology

Since each one of us has a different variety of reports coming a litany of systems like SAS, Aprimo, Webtrends, iCrossing, Radian6, Facebook, Vocus, Wordpress and where it isn’t automated then it’s just Excel. And furthermore the path is unique to each company.

iCrossing 100
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CMO Challenges in Driving Data into Insights

Buzz Marketing for Technology

Since each one of us has a different variety of reports coming a litany of systems like SAS, Aprimo, Webtrends, iCrossing, Radian6, Facebook, Vocus, Wordpress and where it isn’t automated then it’s just Excel. And furthermore the path is unique to each company.

iCrossing 100
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Marketing + Technology + Management – Hype = MarTech

chiefmartech

He’ll also discuss tech stack and roadmaps for different segments and select verticals, and present IDC’s methodology for determining fitness between potential technologies and business requirements. You’ll learn different options for the governance of martech that you can adapt for your own organization.

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B2B Lead Management Market Heats Up

Online Marketing Institute

3) Search engine marketing services providers – Shar VanBoskirk covers this market, but I’ve found companies like Reprise Media, IMPAQT, iCrossing and iProspect doing a lot more to help B2B marketers understand how to turn search optimization or paid clicks into qualified leads. 4) Online portals – I know, this is a broad category.

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Top 56 B2B Marketing Posts for September 2010

B2B Marketing Zone Posts

10 Tips For Moderating a Great Panel - Paul Gillin , September 23, 2010 This topic is a little different from my usual fare. iCrossing (2). Use groups as an opportunity to establish your position as a thought leader in your industry. decisions makers, 1.3M. Social Media (239). 20+ Cool Social Media and Web Tools , September 15, 2010.

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Best Social Media Stats and Market Research of 2010 (So Far)

Webbiquity

How do B2B social media marketing practices differ from B2C companies? Third, the survey was heavily consumer-oriented; b2b figures would be different. Social Media: Everybody’s Doing It, But For Different Reasons [Charts] by Pamorama. Social Media: What a Difference a Year Makes by ClickZ. figures would be different.