Website Design Trends for 2021


Beautiful website design, regardless of the industry or current trends, will always adhere to certain golden rules of design relating to ease of use, inclusion of all information relevant to the user journey, and high-quality (original, if possible) imagery.

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Three Top Tips to Ensure Your Website Can Handle More Traffic


If you’ve created relevant, high-quality content and implemented a solid search engine optimization (SEO) strategy , it’s likely you’re seeing website traffic growth. Here are three vital factors to consider to improve the performance and keep visitors on your website.


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Six Essential Components of Effective B2B Website Design


Websites are the “storefront” of B2B organizations. Like a real-world storefront, a business website should be clean, attention-getting, and inviting, which makes effective B2B website design crucial. Your website is often what creates your first impression with prospects.

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B2B Web Design Trends You Should Expect to See More of in 2022


With more companies turning to digital marketing , a stellar website is the essential core. Start with tried-and-true design standards, and then look at the trends impacting your customers and your industry. At the same time, make sure your design adapts for smaller screens.

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Website Search and Filtering for Smaller Sites


I may be sticking my neck out a bit given that our fearless leader here at Biznology, Mike Moran, is an expert when it comes to website search – he’s expert at a lot of things, actually – but a recent article Mike wrote brought the subject to mind. Mike’s thoughts about the power of suggestion in website search are spot on, and to them I’d like to add thoughts for those of us with smaller sites and smaller libraries of searchable content.

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How to Align Your Web Design with Your Marketing Mission

Vision Edge Marketing

The right website is one of your most effective business marketing tools but, only if it quickly: surfaces early in searches. . Imagine you are sitting at your desk, searching for a new website developer. You land on a high-ranked website and start clicking and reading.

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Why UX Design Shouldn’t Go on the Back Burner for B2B Companies


Effective user experience (UX) design is just as important for B2B websites as it is for consumer businesses. This is why UX design is so important for B2B businesses. Here’s how these companies can leverage UX design to gain a competitive advantage.

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5 Critical Components of a Successful Website Design for Manufacturers

Industrial Marketing Today

Creating a successful website design for manufacturers takes careful planning, a deep understanding of how engineers and industrial buyers make decisions and a lot of hard work. These have nothing do with the aesthetics of the site. Applying a new skin to an existing website to make it look “pretty” won’t help you move the. Visit my website for more content on industrial marketing.]. Industrial Websites industrial website redesigns web design for manufacturers

Website Evaluation Comes Before Site Redesign

Industrial Marketing Today

Many manufacturers and industrial companies consider a website redesign during Q1. The two main reasons are 1) Not showing up in Google search results ( SEO – Organic Search Engine Optimization ) and/or 2) Not getting enough qualified leads from the website (Traffic and Conversion). You know your industrial site needs a major makeover but diving right into a site redesign without first doing a website evaluation or a site audit can be a costly mistake.

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How to Avoid Common Website Design Flaws


A lot of work goes into building a website. No matter if you’re starting from scratch or using a template—creating a unique design, populating your site with compelling content, and optimizing all elements—takes time and energy. Do yourself a favor and take some time to make sure you’re avoiding these common website design flaws. What value are people going to get from your site if they have to struggle to read your words? Is Your Site Confusing?

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21 Traits of Poorly Designed Websites

Hinge Marketing

Business leaders all across the professional services world are waking up to an indisputable truth: Your firm’s website matters more than ever. . But the role our websites play in our marketing and business development efforts continue to evolve. 4) The website is too hard to update.

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How to Combine UX Design with SEO to Create a Better User Experience


As an experienced digital marketing professional, you know search engine optimization (SEO) should be an integral part of your website development process, rather than an afterthought. UX Design + SEO = Successful Application Development Projects. How simple is your site to navigate?

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Seven Groups of Tools for Designing and Optimizing Websites


Your B2B website and blog are the core of your content marketing efforts. A beautiful and effective website design is vital to attracting visitors, making a powerful first impression, engaging your audience, and compelling them to take a conversion action like subscribing to your blog or submitting a lead generation form. The home page of your site needs to communicate three pieces of information in under 10 seconds: what you do; who you do it for; and.

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Site Speed: How to Increase Your Website Speed for SEO

Slow sites are punished by both users and search engines. To optimize your site for search engines and users, your site needs to be wicked-fast. In this post, we’ll discuss the how and why for site speed, ways/tools to fix it and how we can help!

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How a Well Designed B2B Website Builds Confidence

BOP Design

In the era of pandemics, your B2B website is literally the front door to your business operations. Your business has 7 seconds to make a great first impression on a prospect visiting your website—here are 5 tips on how to succeed. Professional B2B Web Design That Supports Your Brand.

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Website Redesign Case Study: A Phoenix from the Ashes

Go Beyond SEO

They were unhappy with the site they had as they felt it was outdated and hard to navigate. . Though there were several pictures of the beautiful signs they have and the high quality of work they offer, the site itself was not reflective of the caliber of work they produce.

B2B Website Design Trends that Work for Professional Services

Hinge Marketing

Many professional services websites aren’t as good as the firms they represent. Unfortunately, many organizations struggle to translate their hard-earned expertise into an engaging and productive website. A Professional Services Website that Works. Design to drive engagement.

Why Less Is More When Designing a B2B Website Homepage

BOP Design

Less is more when it comes to designing a quality B2B website. Your website’s homepage is often a prospect’s first impression of your product or service. Keep these three rules in mind when designing your B2B homepage: Focus on what matters.

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The Death of Website Design

Tomorrow People

Is this the end for website design? Recent research revealed that more than half of UK businesses with fewer than 50 employees do not have a website. Yet even businesses that do have a website underestimate its value. While most companies see their website as having a role in their business, many still only use it to only a limited degree. In a recent LinkedIn survey 38% of companies said they saw their website to create an online presence.

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Cool New B2B Web Designs You Will Love

BOP Design

Redesigning your B2B website is always a large undertaking and sometimes it’s hard to know where to start. Next, it’s helpful to see what’s the latest and greatest in B2B websites – do research and find inspiration. In addition, the site has a consistent call-to-action that stands out.

Strategies to Plan and Structure a Successful Website Design

SmartBug Media

Planning for a successful website design can be daunting. Having a detailed strategy that guides your process from start to finish can keep your project on track and ensure that your website design remains aligned with your overall business goals.

15 Stunning Examples of Small Business Website Design


If you’re a small business, your website has a big impact on your success. As a small business, you might not have the budget to hire a designer, bring in a development team, or pay for a suite of design tools for your new site. Small Business Website Design Examples.

Website Design Trends: Dark Mode


Sometimes referred to as “Night Mode”, “Shadow Mode” or “Dark View”, this dark mode is a design term used to describe a low-light user interface that uses a dark color as the primary background color, reversing the default light-on-dark design that designers have used for decades. .

How to Make Your Website ADA Compliant With 6 Simple Tips

Go Beyond SEO

You may have the best SEO practices and drive tons of traffic to your website through advertising to accomplish this. But have you ever considered how your customers view your website? What is ADA compliance and does your website fit the requirements?

Benefits of Great Website Design


When looking to communicate with modern audiences, the best way to do so is through your website. The uses of web design aren’t limited to simply providing a great look for your business—there are several key benefits to keep in mind when making decisions about your web design. Your website should be at the core of your marketing efforts. We’ve gathered a few of the main uses of web design to give you a clear understanding of why web design matters and converts.

Seven Key Considerations for Great Website Design [Infographic]


Great web design requires combining traditional marketing wisdom with the latest technology and design trends. The infographic below from LA Website Design does a nice job of showing how these considerations fit together in effective modern website design.

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How to Design an SEO Friendly Website that Ranks Well in 2020


When you want to increase your website’s popularity, you have to turn to search engines. Unfortunately, these change from time to time, meaning businesses have to adapt their websites to match. Here are some examples of notable trends in SEO that can help websites rank in 2020.

Can You Find the Media Contact on Your Web Site?

What Works - What Doesn't

Clicking over to the “Contact Us” page often brings me to a generic form that is, again, clearly designed to snag sales leads. Author: Visit 's Website - Email. After many years producing mostly marketing content for vendors, I’m finding myself doing more technology reporting.

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What You Should Know Before Developing Industrial Blog Sites

Industrial Marketing Today

If you are one of them, a redesign of your industrial website [.]. [[ This is a content summary only. Visit my website for full links, other content, and more! ]]. Industrial Blogs Industrial Websites Website Design & Development Blog Sites Content Management System (CMS) industrial ecommerce interactive design tools parametric search applications

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When to Use Photos Versus Illustrations on Your Business Website


Because a picture paints a thousand words , the visuals you choose to use on your website are often more important than the words. It provides useful examples that will (hopefully) help you make the right decision and create a more appealing website. Case in point, the Spores website.

Website Design Trends: Scroll-Based Animation


Designers can use animation to guide users as they scroll, catching their eye at exactly the right time and place. Elements like a scroll-based footer or call-to-action can be used across a website to consistently call attention to key information about your brand.

An Up-Close Analysis of Solid B2B Website Designs

BOP Design

Today, we’ll briefly explore specific design elements and principles that have proven valuable for two of our B2B web design clients. The following B2B website design elements helped achieve both goals and changed the company image from distant and mechanical to warm and aspirational.

Three Best Practices for Website Design

KEO Marketing

Great websites do not happen by accident. A site is successful if it is useful, relevant and converts visitors into customers. As a leading digital marketing agency, we have created many successful websites and have used that experience to create a list of website design best practices.

4 Best Practices for Association Web Design

Marketing Insider Group

And seven seconds is all the time you have to grab your website visitors’ attention. This means your association’s website visitors have short attention spans, even when they’re visiting for a specific purpose, such as to pay dues or register for an event.

Best Website Design Guides and Tips of 2010


Website design standards continue to evolve and grow more sophisticated. Beyond the technology, website designs are becoming more visually rich, with increasing use of animation, lush photography and beyond-the-ordinary typefaces. What website design trends should graphic artists take note of? How can you utilize texture, transparency, and even Twitter to spice up website design? How do you know when it’s time to redesign your website?

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9 Australian Websites That Will Inspire Your Design


Today, it can be seen in architecture, graphic design, and online. In fact, many Australian brands exemplify the region's immersive or eye-popping artistic techniques in web design and user experience. Examples of Australian Websites. Australian Shopping Sites.

How to Launch a Successful Ecommerce Site: 8 Tips & Tools


Do you want to learn how to launch a successful eCommerce site? Launching an eCommerce site is a smart move as the future for these types of businesses is incredibly bright. But, getting started on the track to launching a successful eCommerce site can be intimidating.

Pros & Cons Of Managing Ecommerce Sites

And the only solution to those troubles is ecommerce management, a function that helps you stay on top of your dynamic website as well as the e-commerce industry at large. Other responsibilities of an ecommerce manager include: Overseeing website design and development .

Website Accessibility: Is Your Website ADA Compliant?

Marketing Insider Group

The Americans with Disabilities Act (ADA) protects disabled people from discrimination and it has released guidelines to help you create a website that is easily accessible to all communities. Who Needs ADA Compliant Websites? How to Make Your Website ADA Compliant.

Three Best Practices for Website Design

KEO Marketing

Great websites do not happen by accident. A site is successful if it is useful, relevant and converts visitors into customers. As a leading digital marketing agency, we have created many successful websites and have used that experience to create a list of website design best practices. Website Development