Seven Groups of Tools for Designing and Optimizing Websites


A beautiful and effective website design is vital to attracting visitors, making a powerful first impression, engaging your audience, and compelling them to take a conversion action like subscribing to your blog or submitting a lead generation form. Web Design Tools.

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Command the planet: Lead the exponential digital Earth


If you have agile user-centered designers, you involve your customers, learn their problems, and design-test new ideas. Here’s how to create, test, and advance critical designs and features quick: Design and test an innovation’s core T-structure within two weeks.

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Putting Dynamic Back into Email Design

Modern Marketing

While this sounds conclusive, in practice, email marketing remains a hotbed of discussion with marketers divided on one question: Is the content or design more important? Today, we want to focus on design. It is by understanding that neither content nor design is more important.

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Designer 101: The User Experience Design Umbrella

EMagine B2B Blog

This post is the beginning of a new Web Design series written by our Senior UX Designer, Fallon Boegmann. Who is your designer, really? With different modes of thinking, the idea of a traditional designer began to evolve into several species of design-folk.

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Paradigm of Strategic Value-Based Discounting for the B2B Industry | +1 484-302-0110 Step 1 - Identify Poorly Designed and Executed Discounting Policies The first step involves identifying any non-strategic discount pricing methods, such as the following examples, which your company has been using. Paradigm of Strategic Value-Based.

Design Choices & More Sink Webinar Invitation

The Point

The header graphic was developed independent of the email design as a whole, and thus not integrated into the overall user experience; 2. Emails that may look magnificent as static designs can often run afoul of certain email clients, particularly in the mobile sphere. (At

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31 Spectacular Web Design Guides, Techniques and Resources


Today, most sites use CSS rather than tables, avoid the use of deprecated tags, and adhere to W3C standards , and yet—the variety and creativity of website design is greater than ever. How can you design a website that stands out visually from the crowd yet meets users’ needs?

Families of devices multiply publisher’s powers to control the world


Today’s devices limit their users to what the designers and their apps enable. These new ranges of digital realities may make the world more interesting, entertaining, or meaningful than ever before. Lesson for leaders.

Delivering Episode 5: What is email design really?


In this episode of Delivering, host Jason Rodriguez tries to answer the question, “What is email design really?” On its surface, email design seems easy. In this episode of Delivering, I try to answer the question, “What is email design really?”. Welcome to Delivering, a podcast about email marketing, strategy, the email industry, and yes, email design and development. Email design is easy, right? But, what is email design really?

Design Trends: My Favorite Fonts Right Now

SmartBug Media

As a designer, I've always had a slight obsession with downloading new fonts and implementing them in my designs. Plus, fonts are a fun design trend to follow. I’ve also included options for font pairings to help you create unique combinations that follow current design trends.

Best Practice: Content-First Web Design

EMagine B2B Blog

That’s why we recommend content-first web design. . Content-first web design. The same planning should always apply before the design phase of any request. This approach and line of questioning is often referred to as content-first web design. .

7 LinkedIn Marketing Tactics Designed To Boost B2B SEO Performance

KoMarketing Associates

LinkedIn provides a range of options for integrating share functionality within a B2B website. Earlier this year, we highlighted LinkedIn’s significance on B2B internet marketing initiatives.

Web Design Trends for 2018

KEO Marketing

What are some signs that it might be time for a mobile responsive web design in 2018? At KEO Marketing, we ground our expertise and experience in responsive web design services for a wide range of clients. For this article, our experts culled the design issues we see most often.

Best Website, UX and Mobile Design Guides and Tips of 2011


Inspired web designers continue to push the envelope on what’s possible in online presentation, utilizing HTML5 and design elements and techniques like parallax scrolling effects, imaginative icons and unusual typography to stand out from the ordinary and grab visitors’ attention.

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New exponential publishing drives business growth and revenues


In a growing range of businesses, exponential growth disruption wins. Change everyone’s personal success: Online actions are turned into embedded triggers designed to auto-display the world’s best knowledge, tools, resources, and commercial options for that step.

How to Grow Your Business with Great Design


If you were to ask a successful 21st century entrepreneur about the biggest reasons for their business’ success, you would get a range of different answers. However, few of them attribute success to design. Great design impacts growth – rapidly. Design = user experience.

Integrating and automating email marketing and your website


But while I wouldn’t want to be, say, a factory worker where robots are already replacing humans on the assembly line, marketers are safe (for the moment) because marketing automation is designed to allow us to do more in less time. Instead, if your website, email tools, and CRM are integrated, you can offer content that is designed to appeal to prospects as they progress through their buying journey. If third time’s the charm, why not a fourth piece related to email marketing?!

11 Website Design Trends You Need to Know About

Marketing Action

The best practices of website design change from time to time, and the ways people expect your site to look and behave shift, too. These 11 trends range from broad design approaches to smaller design features. There are many reasons this is more than just a design fad.

The Art & Design of Marc Newson, Jony Ive’s Post-Apple Partner


The term “industrial design” was first used in the 1920s to describe the convergence of technology, art, and manufacturing that went into the creation of every day products. That was my first sort of design, I guess.” Design DiariesReading Time: 4 minutes. “I

Modular Web Design: Faster, Cheaper & Better Than Ever

The Mx Group

With a combination of deep expertise, vast experience and a lot of creativity, we’re saving time and money for B2B clients across a wide range of industries by utilizing a modular web design approach that embodies all three of those attributes. What Is Modular Web Design?

5 Reasons Responsive Web Design May Not Be an Answer for B2B SEO Strategy

KoMarketing Associates

Responsive Web Design (RWD) indicates that a website is crafted to adapt to the layout of the viewing environment. Here are five reasons responsive web design may not be the answer for your B2B SEO and mobile marketing strategy.

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The 6 Best Infographic Tools for Non-Designers


But then there’s the hitch: you’re not a designer. Piktochart is a multifaceted design tool that specializes in infographics, presentations, and printable content. It almost makes design completely stress-free! #2:

How to Design, Manage & Optimize Multichannel B2B Content Strategies


Accordingly, hyper-targeted campaigns can be designed & launched to attract, engage & convert the prospects. Ways to Design, Manage & Optimize Multichannel Content Strategies. Designing data-driven infrastructures: . Prelude.

Digital Web Design: Turning Complexity Into Clarity


Creating a successful digital web design can mean the difference between growing your customers and losing them on your website doorstep. Clarabridge’s challenge was fairly straightforward: Its clients’ own customers constantly provide feedback through a wide range of information channels, from direct contact to social media and everything in between. Learn how Bluetext can help with your digital web design for an amazing customer experience.

Web Design: The One Thing You Shouldn’t DIY


In a digitally-driven age, professionally designed websites have become the standard across any industry. Research has shown that 48% of people cited website design as the number one indicator of credibility. Designing a beautiful and functional website, however, is not as easy as it looks. While various content management systems (CMS), such as WordPress or Drupal, promise to deliver beginner-friendly DIY capability, website design is a trade best left to the experts.

The Ultimate Guide to UX Design


Follow along to learn more about the importance of the emerging field of UX, what designers are being hired to do at a wide range of companies today, and why every type of business can benefit from thoughtful UX design. What Is UX Design? Interaction Design.

22 Striking Examples of Minimal Design That'll Kickstart Your Creative Process


Whether you're curating an Instagram feed or designing a web page, there are plenty of advantages to minimalist design. Minimalist Graphic Design. Heather Shaw Book Design. Minimalist Web Design. Design Co. Design Co., Minimalist Logo Design.

7 Design Podcasts That'll Get the Creative Juices Flowing


If you've worked among designers, or are one yourself, there's something that's quickly observed: Designers, it seems, are often working with their headphones on. But there are dozens of podcasts out there, even on design alone. 7 of the Best Podcasts for Graphic Designers.

Top Four Web Design Trends for 2017

KEO Marketing

As 2017 begins, a host of new web design trends appeared. There are, however, several functional trends that are necessary for a website design to be at ultimate effectiveness in the new year. Here are four points to consider when planning a re-design of your website.

Logo Quiz Game – Can You Answer The Design Questions?

We Are Promotional

Designing a logo can be a difficult process, especially if you have a great company idea and not much graphic design experience. With many concepts and ideas to put into a small image sometimes designing a logo can take a long time. The logo has two images combined in the design.

Design Thinking, Marketing, and Unlocking the Power of People


It was a fascinating and wide-ranging conversation covering the connections between design thinking, marketing and unlocking the power of people – whether at the company or country level. Lynn started her career in user experience and the design of web sites at Bell Labs.

Building Character: How to Design Buyer Personas That Align With the Customer Journey

Content Standard

The Customer as Protagonist: Designing Robust Buyer Personas for CX Marketing Strategy. Robust buyer personas are based on a range of information mined from what you already know and what you’re willing to find out by talking to real-life customers and stakeholders.

Mobile Form Design: A Beginners Guide to Converting Mobile Users


If the online form you’re completing has a mobile-friendly design, then this process really is a convenient one. In this guide, we’ll review the most effective ways to design your business’s mobile form to help you boost conversions and create a great user experience.

Office Design: What Does It Say about Your Brand?

Altitude Branding

Stretched thin between trying to stay above the surface and deciding on the right marketing approach for their products or services, not many startup owners have time to consider what their office design says about their brand. The post Office Design: What Does It Say about Your Brand?

5 Website Design Lessons for Industrial Businesses


With search engines constantly rolling out new algorithms and new design trends taking shape every day, it’s understandable that managers are getting overwhelmed just trying to keep their heads above water. Web Design

15 Presentation Design Statistics for 2019


Do they have a better process for completing their designs, or do they use a designer? We had the speakers answer 15 specific questions about how they manage presentation design. of presenters sit down to design their own presentations, while only 4.9%

User-Experience Web Design: Top Tips for 2018


Designing and executing the best architecture for a website engagement and conversion, while offering the right content at the right time to improve SEO and move prospects through the sales funnel, needs to be every marketing executive’s top priority. It remains a process of emotional transformation for many organizations, as top executives push still need to be convinced that creative design alone isn’t going to make their website the business tool that it needs to be.