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How Sales and Marketing Alignment is your Key to SMB Success

ClickDimensions

This can lead to lower customer satisfaction scores, reduced loyalty, and ultimately, lower customer lifetime value. ClickDimensions PowerPack unifies your sales and marketing into one comprehensive, tailored solution designed to address and overcome SMB challenges. Find out more here.

SMB 110
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Breaking Down Silos: Integrating Sales and Marketing Data for SMB Success

ClickDimensions

This can lead to a frustrating experience, potentially damaging customer satisfaction and loyalty. Prioritizing data transparency, coupled with strategic investments in the appropriate tools and training, SMBs can liberate themselves from the constraints of data silos and flourish within the fiercely competitive business landscape of today.

SMB 98
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Small Business Marketing Ideas & Tips for SMB Business Owners

Outbound Engine

Remember, you can’t please everyone all of the time, so focus on building loyalty. Data Mining | Buyer Personas | Targeted Content | Email Marketing | Social Media Marketing | Video Content Marketing | SMB Marketing Automation. -->. Make sure your emails are coming from a recognizable sender name, preferably a business address.

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Salesforce and Google Release AI-powered Commerce Tools with B2B Implications

ANNUITAS

These include for Salesforce some new Web page designer tools to optimize commerce conversions and reduce returns, as well as new product catalog, referral and loyalty management tools. The tool uses generative AI-powered natural language prompts to design, build, and customize ecommerce sites and pages more quickly.

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Breaking Down Silos: Integrating Sales and Marketing Data for SMB Success

ClickDimensions

This can lead to a frustrating experience, potentially damaging customer satisfaction and loyalty. Prioritizing data transparency, coupled with strategic investments in the appropriate tools and training, SMBs can liberate themselves from the constraints of data silos and flourish within the fiercely competitive business landscape of today.

SMB 40
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New Developments in B2B Loyalty Marketing

Biznology

Let’s look at the traditional approaches to retention marketing in B2B, plus some new developments in loyalty marketing being adopted by B2B marketers today, including social media and gamification. . Given the importance of customer retention in B2B, business marketers have a long history of investing in loyalty drivers.

Loyalty 80
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Top 6 Session Picks at INBOUND 2023

SmartBug Media

How Rewards Programs Drive New Business and Customer Loyalty What’s it about? Chief Product Officer of Typeform, Oji Udezue, will lead attendees through a process for business growth that focuses on using a platform with differentiated web interactions, a customer-obsessed focus, and a design-first way of looking at things.