Remove long-tail work
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What Makes a B2B SEO Content Strategy Unique?

Top Rank Marketing

TopRank Marketing has worked with clients in both the B2B and B2C realms over the last two decades. Crafting a B2B SEO content strategy that fully accounts for the unique intricacies of this buyer journey holds the key to long-term digital growth. The content designed to fuel a B2B SEO strategy must then suit this purpose.

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Why You Need Keyword Benchmarking in your SEO Strategy

ClearVoice

It not only gives you tangible data you can work with over time, but it also helps you to see what’s effective – even with a limited budget. It also involves looking at the processes behind each metric so that you know what’s working and what’s not. Short tail keywords. It takes work to stay on top. Long tail keywords.

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Five Advanced Strategies for Improving Your B2B Website SEO

Webbiquity

Generally speaking, you’ll target more long-tail, highly specific, low-volume search phrases, as you’re trying to appeal to a narrow, specialized audience. He studied advertising in university but is a life-long student of philosophy, design and art. . Affiliate sales support independent publishing.

SEO 294
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SEO for Voice Search | 5 Valuable Tips to Optimize Voice Search in 2020

Adobe Experience Cloud Blog

The average voice search query is about 29 words long. You perform a search on your mobile device, and the web page is taking too long to load. For example, when you look for the “best B2B website designs” on desktop, you will type just that. Tip #5: Long-Tail Keyword Research.

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Short-Tail Keywords in SEO: How to Rank for Short-Tail Keywords

seo.co

If you’ve performed any bit of SEO, you already know the importance of ranking for long tail keywords. Long tail keywords help you target a user’s specific needs and have far less competition than short tail keywords. However, highly competitive, general, short tail keywords are equally important.

Keywords 102
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Six Lead Generation Trends to Watch in 2021

Webbiquity

Throughout the pandemic, B2B marketers have had to rapidly and repeatedly react to changes in the work structure and priorities of B2B buyers, based on incomplete and imperfect data. This crisis response led them to identify several short- and long-term trends. What worked in the past may not work as well going forward.

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How Sur La Table uses AI to power customer experience

Martech

It’s designed for enterprise organizations, but can also be managed by small teams within those businesses, making Discovery feasible for Sur La Table. “We Merchandisers can do a great job of generating search results for the top 50, but that long tail was really a great opportunity.”