Optinmonster

DECEMBER 8, 2023

Whether you run 1 website or 100, you’ll occasionally need to create a maintenance page. WordPress coming soon plugins let you create special landing pages to show visitors that: Your website isn’t quite ready yet Your entire site is under construction or undergoing maintenance. SeedProd 2. Thrive Architect 3.

Best Practices 100

Best Practices Landing Pages Template Work Management 100

Launch Marketing

OCTOBER 18, 2023

Whether this is your first website or a redesign, here are a few core things to test after your website launch: Links: Check your URLs are properly structured. Any hyperlinks within landing pages should also be checked to ensure they go to the correct pages or locations. Formatting: Check that all formatting is correct.

Lead Generation 127

Lead Generation Traffic Marketing Websites Lead Scoring 127

Act-On

SEPTEMBER 26, 2023

Examples include working with so-called experts to include your website in directories or similar strategies designed to game the system and get ranked higher. Search for pages that have the word “links” or “resource” in the URL. When you do this, share a resource on your website that might fit nicely on their resources page.

SME 141

SME FAQ Domain Link Building 141

Webbiquity

MARCH 5, 2020

Indexable URLs. Non-indexable URLs via: Non-200 status codes: 3XXs, 4XXs, 5XXs. Duplicate URLs. Orphaned URLs. Automated Google Analytics data, including: Page load times. available via various dimensions, e.g. site-wide, page, device and user-level. Crawl optimisations available through your XML sitemap(s).

SEO 316

SEO Google Ad Building Marketing Analytics Tools 316

Marketing Insider Group

MARCH 18, 2020

In the world of digital marketing, there is a wide and growing range of digital marketing tools designed to help you to be more organized and efficient. DivvyHQ is a full content management platform designed for teams and marketers managing a lot of content. We use Divvy to manage content across all our clients.

Marketing Management 363

Marketing Management Tools Planning RSS 363

Hubspot

APRIL 27, 2021

It helps both parties get on the same page and can prevent miscommunication down the line. Another way to set expectations is by creating a design brief. It's essential in the early stages of your design project, whether you're working with someone in-house or outsourcing it to an agency or independent contractor. Video assets.

Design 83

Design Template Paid Search Agency Budget Programs 83

ATAK Interactive

MARCH 7, 2017

Location Based URLs. If your business operates multiple locations, it would behoove you to give each location its own page with a unique, location-specific URL. Follow their URL convention for every location they operate, www.companynamelocation.com. Let your customers in on who you are. Hanz de Fuko.

Design 114

Design Business Display Advertising Funnels 114

RebelMouse

APRIL 29, 2022

Many RebelMouse clients use an infinite scroll of content (which we call Social UX for Media ) to give their readers a constant stream of content down a web page. We’ve recently updated the UI and UX in our Layout & Design Tool (L&D) to be able to precisely control what content is shown in what spot in the scroll.

Design 52

Design Tools Tagging Ideal Customer Profiles 52

Optinmonster

APRIL 15, 2024

If people land on your site, don’t like what they see, and go away, you could be losing a lot of business. Here are the different types of questions you could ask for different business scenarios: Survey Question Ideas for Getting Feedback on a Website Design What did you like best about our website?

Customer Surveys 77

Customer Surveys Marketing Websites Marketing Management Template 77

Unbounce

JULY 20, 2021

Imagine this: You publish your landing page and wait for your conversions to roll in. After you’ve worked so hard on crafting a landing page for conversions, it stings to see so many people leaving. Bounce rate is the percentage of visitors who come to your landing page without visiting another page or taking action.

Landing Pages 139

Landing Pages Top of Funnel Conversion Rate Work Management 139

Webbiquity

NOVEMBER 9, 2021

Your Website Home Page (and Product Pages). Just as when you meet a new person, when a new visitor hits your home page, you have seven seconds to make a first impression. If that visitor has somehow landed in the wrong place (e.g., Likewise, product-level UVPs should lead off the copy on your product pages.

Ideal Customer Profiles 352

Ideal Customer Profiles Brand Identity Branding Differentiation 352

Webbiquity

OCTOBER 1, 2019

Every time you offer a lead magnet that doesn’t mesh with the topic or add value to the blog post or the landing page it is served on, you lose the opportunity to generate new leads. Often, marketers will create just one or two generic lead magnets and use them on all their blog posts and landing pages.

Email Marketing 211

Email Marketing Sales Qualified Leads Lead Scoring Lead Ranking 211

Hubspot

JUNE 10, 2019

When it comes to turning web visitors into leads, 68% of B2B CEO’s use strategic landing pages as part of their strategy. A strong landing page usually offers your website’s visitors a resource, such as a piece of content, in exchange for contact information. 15 Free Professionally-Designed Landing Page Templates.

Landing Pages 77

Landing Pages Template Design Hubspot 77

Unbounce

JUNE 10, 2021

For example, your main conversion metric might be a purchase , but what you’re actually trying to measure is your cost per landing page view. How valuable and relevant your landing page is ( landing page experience ). Give your landing pages some TLC.

Cost per Acquisition 141

Cost per Acquisition CPA Marketing Budget Marketing Budget Creation 141

FunnelEnvy

FEBRUARY 5, 2024

In response, the search and web ads giant is revamping its search engine results page (SERP). From this point on, it will be all the more essential to acknowledge Google’s changes and the role of AI in powering on-page search engine optimization (SEO) and Pay-per-click (PPC) ads to boost SaaS website traffic. What is On-Page SEO?

Paid Content 62

Paid Content PPC Traffic SEO 62

Litmus

AUGUST 22, 2022

Because it gives subscribers an alternative to designating your email as “spam,” list-unsubscribe also provides a benefit to email marketers. There are two types of instructions a sender can provide to an inbox provider to power list-unsubscribe: a mailto link or an unsubscribe URL. An unsubscribe URL. 1-Click (RFC 8058).

Email Marketing 106

Email Marketing CAN-SPAM Paid Search Agency Landing Pages 106

Vidyard

SEPTEMBER 17, 2015

We’re back with part two of Designing Fly Landing Pages! Adding color, boldness, and emphasis will call-out parts of your landing page and make them more noticeable. Finally, by clearly laying out your copy, imagery, and forms, you’ll make the pathway to conversion for your page’s visitors smoother.

Landing Pages 95

Landing Pages Design Segmentation Social Media 95

ClearVoice

FEBRUARY 25, 2023

Content cannibalization is when you have more than one page targeting the same or similar keywords. Also known as keyword cannibalization, this causes the pages to compete with each other for ranking and hurts your site’s overall organic performance. As a result, it may drop its rankings for both pages. Back to our example.

SEO 97

SEO Content Keywords Tagging 97

Unbounce

NOVEMBER 13, 2021

If your landing page can’t convince them to fill out your download form, your hard work will go to waste. So how can you build a white landing page that gets people downloading? Let’s talk about the goals a white paper should achieve and how your landing page can help you meet those objectives.

Landing Pages 126

Landing Pages Paper Examples Digital Experience Platform 126

Martech

JULY 19, 2023

Creating SEO-optimized page titles, post titles, and meta descriptions for blogs, website pages, and landing pages. Generating outlines, introductions, and conclusions for blogs, websites, landing pages, knowledge base articles, and marketing email. Watch a video to learn more.

Data Hygiene 89

Data Hygiene Privacy Landing Pages CAN-SPAM 89

seo.co

FEBRUARY 10, 2022

404 errors indicate a previously existing, indexed page that is currently not available, which means your site is unreliable or your sitemap is inaccurate. If a page is inaccessible but still has an indexed URL, it will produce a 404 error upon being accessed. Sometimes, a page may be down merely due to a technical issue.

Marketing Websites 97

Marketing Websites Landing Pages Lead Scoring Lead Ranking 97

Unbounce

FEBRUARY 7, 2019

Landing page SEO is a tricky proposition. Landing pages are potent tools to convert readers into customers, but the way most are designed is hardly SEO friendly. A landing page aims to direct readers down a specific path, focusing them on your call to action without offering other distractions.

Landing Pages 145

Landing Pages Lead Scoring Lead Ranking SEO 145

Optinmonster

DECEMBER 21, 2023

A pre-launch marketing strategy can be a coming soon landing page , a countdown campaign, or a guerrilla marketing event. Create a Coming Soon Page Coming soon pages are one of the best ways to collect your customers’ email before the product launch. SeedProd is the best landing page builder for WordPress.

Campaigns 88

Campaigns Ad Building Planning Paid Search Agency 88

ATAK Interactive

MARCH 7, 2017

Location Based URLs. If your business operates multiple locations, it would behoove you to give each location its own page with a unique, location-specific URL. Follow their URL convention for every location they operate, www.companynamelocation.com. Let your customers in on who you are. Hanz de Fuko.

Design 60

Design Business Display Advertising Funnels 60

ATAK Interactive

MARCH 7, 2017

Location Based URLs. If your business operates multiple locations, it would behoove you to give each location its own page with a unique, location-specific URL. Follow their URL convention for every location they operate, www.companynamelocation.com. Let your customers in on who you are. Hanz de Fuko.

Design 60

Design Business Display Advertising Funnels 60

Porch Group Media

OCTOBER 27, 2022

Core Components Learn about the core components for enhancing email communication, including personalization, flexible content format, format sensing, and URLs/hyperlinks. Email Design Guidelines Learn about the best practices for email design to ensure your work displays properly in all recipients’ inboxes.

Email Marketing 52

Email Marketing Practices Best Practices Landing Pages 52

Optinmonster

MAY 18, 2021

Do you want to set up a dedicated page for visitors who come from Twitter? Instead, you can boost conversions, traffic, and followers by creating a Twitter landing page that shows who you are and what you do. But first, let’s take a closer look at the value of adding a Twitter landing page to your sales funnel.

Landing Pages 78

Landing Pages Twitter Optimization Template 78

Hubspot

JULY 30, 2020

Sometimes, though, I come across an ad that's seamless — They're quick to grab my attention, and it tells me everything I need to know when I reach the landing page. The landing page wasn't busy. All the page had was text, an image, and a CTA. As far as Facebook landing pages go, this one was great.

Landing Pages 93

Landing Pages Facebook Marketing Automation Services Budget Programs 93

seo.co

OCTOBER 6, 2021

Its main function is to help webmasters and marketers build and customize their own unique landing pages, making it easy for you to separate your traffic streams, set up AB tests, and manage independent CTAs. VWO’s integrated dashboard is designed specifically to allow marketers and webmasters to test their ideas more easily.

Conversion Rate 96

Conversion Rate A/B testing Optimization Conversion 96

SmartBug Media

FEBRUARY 6, 2020

That’s how the homepage of your website works, as well—there are several entry points and pages on your website, but more times than not, users find your homepage first. You want to help the visitor get from your homepage to page two, because then, they’ve expressed what they are interested in knowing more about. Offer solutions.

Marketing Websites 104

Marketing Websites Top of Funnel Funnel Advertising Landing Pages 104

ConvertKit

DECEMBER 29, 2020

What’s better: hiring a designer or DIY? But if you aren’t a graphic designer, the task to create a quality cover might feel daunting. By the end of this article, you’ll know how to design an ebook cover that is not only eye-catching it will also fly off the (digital) shelves! What’s better: hiring a designer or D.I.Y.?

Budget Programs 126

Budget Programs Landing Pages Template Lock-In 126

BenchmarkONE

DECEMBER 21, 2018

User experience (UX) design is complicated. But you don’t have to have a degree in UX design to know what it is – or understand its importance. A quick and agile wireframing tool is a must-have for UI UX designers and savvy marketers. Within Google Optimize, you can: Observe how users react to personalized page content.

Design 78

Design Tools Planning Marketing Analytics Tools 78

Optinmonster

MARCH 4, 2024

Split testing is a method used to compare two versions of a web page, email, or other marketing asset to determine which one performs better. Here are scenarios where split testing shines: Website Redesigns: Before overhauling your entire site, test page elements individually to understand their impact on user behavior.

Multivariate analysis 82

Multivariate analysis Marketing Automation Services Budget Programs A/B testing 82

Optinmonster

APRIL 4, 2024

Signup forms and Landing Pages : These should be easy to create and integrate, so you can effectively grow your contact list. It comes with an easy-to-use drag-and-drop email builder and several email templates to help you design beautiful emails. And it’s even better if you can test your sender names and email content.

Enterprise Management 61

Enterprise Management Email Marketing Marketing Automation Services Work Management 61

BenchmarkONE

MAY 13, 2020

The right landing page can make all the difference. Among B2B companies, 68% use strategic landing pages to acquire new leads , with more landing pages directly correlating to more conversions. Our new Landing Page Builder makes it easier than ever to create landing pages.

Landing Pages 70

Landing Pages Work Management Marketing Automation Services Ad Building 70

ATAK Interactive

MARCH 7, 2017

Location Based URLs. If your business operates multiple locations, it would behoove you to give each location its own page with a unique, location-specific URL. Follow their URL convention for every location they operate, www.companynamelocation.com. Let your customers in on who you are. Hanz de Fuko.

Design 60

Design Business Display Advertising Funnels 60

Hubspot

MAY 30, 2019

Marketers know that properly investing in PPC can result in nearly guaranteed ad placement in search engine result pages. Identify, build, or refine your campaign's landing pages. Attaching un-engaging landing pages -- or a homepage that generates no leads -- to the campaign. Step 2: Identify Your Landing Pages.

PPC 101

PPC Template Work Management Marketing Management 101