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What’s the Best Alternative to Google Universal Analytics for SMBs?

Webbiquity

Image credit: Myriam Jessier on Unsplash UGA’s official replacement, GA4, is in the eyes of many a watered down, confusing, pale shadow of UGA. To be fair, GA4 covers the basics: traffic by source, top pages, comparisons by custom time periods, and conversion tracking (if you can get that to work). What to do?

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Understanding the Cost of Developing a New B2B Website

Hinge Marketing

A well-designed website can increase brand credibility, generate leads, and ultimately drive revenue growth. A basic website with minimal features will cost less than a complex website with advanced features such as custom integrations, custom mapping or filtering, and high-end design elements.

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7 Digital Marketing Services Every Business Needs

Marketing Insider Group

According to a recent study, 75% of consumers judge a company’s credibility on its website design, and 81% of consumers need to trust a brand before they make a purchase. Luckily, perfecting your website design, content creation, and other marketing tactics is simple when you work with digital marketing experts. Distribution.

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Is it Time to Redesign Your Website? 7 Telltale Signs

Marketing Insider Group

A poorly designed website doesn’t only lead to a negative user experience—it can also reduce your organization’s return on investment (ROI). Without a well-designed and informative website, you can miss out on connecting with potential customers or supporters and spreading brand awareness. Your design looks boring and basic.

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Neuromarketing: What Leads Your Brain to Decision Making?

BOP Design

These insights can then be used by companies to influence their advertising strategies, product development plans, pricing scales, and more. While it can take a significant investment, it often provides highly accurate results, more so than other forms of consumer research. B2B Web Design + Neuromarketing. The Need for Speed.

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25 Timeless Articles Every Content Marketer Needs to Read

Marketing Insider Group

SEO: How To Generate More Clicks From Your Current Rankings By Ann Smarty You’ve already published content that reigns supreme in the eyes of Google. By sharing a brand narrative that positions your customer as the hero, you’ll connect with consumers on an emotional level and develop their curiosity. How Often Should You Blog?

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Eight Game-Changing Pitching Tips to Expand Your B2B Market in 2022

Webbiquity

There’s nothing as off-putting to a potential client, investor, partner or collaborator as a plain or thoughtlessly designed pitch deck. A carefully crafted and professionally designed presentation can make all the difference in conversion. Talk about the business model of the company, their people, and recent developments.