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Understanding Responsive and Hybrid Email Design


Now that Apple’s Mail Privacy Protection dominates reading environments , email designs must accommodate several scenarios—including webmail, desktop, and mobile–often without a lot of visibility. When you don’t have insight into where your audience is opening, using a hybrid/responsive design is a must. What is hybrid email design?

Design 115
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Why UX Design Shouldn’t Go on the Back Burner for B2B Companies


Effective user experience (UX) design is just as important for B2B websites as it is for consumer businesses. To move customers from awareness to conversion, B2B business sites must be designed with a clear information architecture; provide compelling messaging and details about products and services; and establish the company’s credibility.

B2B 222

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My Summer as the First Content Design Intern

Salesforce Marketing Cloud

Would you trust an intern to help design a prominent piece of your product experience? This summer, I was Futureforce’s first intern on the Content Design team. I mainly got to work on Salesforce Starter , designing aspects of Starter’s home page. Exploring a breadth of design skills You may be wondering what content design is.

Content 68
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How to Design for Colorblindness: An Email Marketer’s Tips For Accessibility


Accessibility, especially in design, is less about flipping a switch—although we do have a switch for that —and more about changing how you think about design in the first place. Today, we’ll look at one very specific aspect of accessibility in email design: how to design for colorblindness. Let’s dive in.

Design 88
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The Art and Science of Explaining Your Product Strategy

Speaker: Jason Tanner, CEO of Applied Frameworks

Join Jason Tanner, CEO of Applied Frameworks, as he reviews a range of frameworks and practices to construct a clear, compelling product strategy connected to the business model for the product. Product leaders can project confidence and competence through practical, convincing articulation of product strategy.

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4 Ways Design Centers Fundraising in Nonprofit Cloud

Salesforce Marketing Cloud

But, designing tools for the nonprofit space has unique considerations and the stakes are high. Visit Module +200 points Module Salesforce for Nonprofits Nonprofits juggle resource constraints We first had to understand the range of challenges fundraisers face. Our design, therefore, has to respond to myriad needs.

Design 58
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The Top 5 B2B Website Design Trends for 2022??

BOP Design

And while I don’t have a pause button or a Hawaiian vacation waiting in the wings to help provide some relief—I do have some helpful B2B web design and marketing insights to share. This year’s digital design trends reflect changes in technology, the environment, and our desire for diversity and inclusion. Inclusive Design.

B2B 105