Customer Experience Matrix

SEPTEMBER 10, 2015

The first was HubSpot ’s announcement yesterday that its CRM offerings would now include access to a 19 million account prospecting database. The second was Demandbase ’s acquisition of data-as-a-service vendor WhoToo , which offers its own set of 250 million profiles relating to 70 million business processionals.

DemandBase 120

DemandBase Hubspot Mobile Advertising Adwords 120

Engagio

MAY 3, 2021

We have agreed to join Demandbase, the leading B2B account-based solutions platform, to transform the way B2B companies go to market. We expanded that vision to empower marketers with the data to better target and message their prospects, and fill their funnels.

InsideView 71

InsideView DemandBase Work Management Top of Funnel 71

Engagio

JANUARY 14, 2021

In our ABM Master Class Sales Secrets for Pipeline Hyper-Growth , we shared some of our best-kept secrets on how to prioritize prospects to smash revenue growth. Before sending that email or picking up the phone, we need to ask ourselves: Why am I reaching out to this prospect? How to prioritize your best prospects.

Ideal Customer Profiles 118

Ideal Customer Profiles Lead Ranking DemandBase Sales Qualified Leads 118

Hubspot

DECEMBER 23, 2022

Effective sales prospecting is a multistep process that requires systematic prospect discovery, qualification, and outreach. In this post, you’ll learn the 19 best sales prospecting tools to help you engage with your ideal prospects. What Is a Sales Prospecting Tool? The Benefits of Sales Prospecting Tools.

Enterprise Management 72

Enterprise Management Ideal Customer Profiles Work Management Marketing Management 72

Valasys

MAY 10, 2021

On the 4 th of May 2021, Demandbase announced two major acquisitions including integration with InsideView into a broad B2B go-to-market offering and with technographics provider DemandMatrix. These acquisitions are following Demandbase’s acquisition of ABM orchestration & analytics platform Engagio in June 2020.

DemandBase 52

DemandBase Account Based Marketing Acquisitions ABM 52

Customer Experience Matrix

FEBRUARY 21, 2014

Equally helpful to me personally, it reinforced my intention to write about Bizo and DemandBase, both of which have recently briefed me on their latest product extensions. Let’s start with DemandBase. Data in the DemandBase DMP comes from both DemandBase and clients. So much for the mechanics.

DemandBase 120

DemandBase Advertising Agencies Marketing Automation Services Paid Search Agency 120

Engagio

MARCH 19, 2024

As a seller who lives this every day, I’m going to detail how I’m using Demandbase’s new Prescriptive Sales Dashboards to get off zero as quickly as possible. Demandbase keeps it simple. Prospects will only give you a fraction of their time if what you’re saying aligns with their highest priorities.

Demand Generation 87

Demand Generation DemandBase Outreach Forecasting 87

Engagio

JUNE 29, 2021

The fit data will come from a scoring model that you either develop yourself (a fitness rating system of 1-5 stars is enough to begin) or obtain through a platform like Demandbase, which calculates it for you using machine learning. Also available through Demandbase.). There are several such groups, Demandbase being one of them.

Marketing Automation Services 71

Marketing Automation Services Lead Ranking Service DemandBase 71

Engagio

OCTOBER 12, 2022

The post Connect With Any Prospect on LinkedIn With Ease Using This 3-Step Friendly Leader Method appeared first on Demandbase. Mandy McEwan outlines three steps that will help you stand out from the crowd, get people to accept your connection requests, and make those people want to talk to you.

Linkedin 62

Linkedin DemandBase 62

Engagio

SEPTEMBER 29, 2023

Lead nurturing is the process of building a relationship with prospects that are not yet sales-ready, by conducting an informative dialog, regardless of the lead’s budget, authority, or timing. That said, a key question has come up in the last few years: who should nurture prospects, marketing or sales development representatives (SDRs)?

Lead Nurturing 133

Lead Nurturing Lead Ranking Marketing Qualified Leads Sales Qualified Leads 133

SWZD

APRIL 9, 2019

The sixth annual ABM Innovation Summit hosted by Demandbase kicked off with CEO and founder Chris Golec and CMO Peter Isaacson giving an entertaining opening Keynote address. Watch for context to become increasingly important – AI will be used to filter inbound prospecting. 3 Questions to Ask Your Account-based Marketing Provider.

DemandBase 48

DemandBase Account Based Marketing ABM B2B Thought Leadership 48

DemandBase

JUNE 18, 2020

at the beginning of an email may be exciting to you, it surely isn’t to the prospective reader. About the author: Jesse Darsinos is a sales professional at Demandbase with a focus on enterprise technology companies. While proclaiming “Hope all is well!” Allow your intellectual curiosity to shine. Gone are the “hope all is well” days.

Process 90

Process DemandBase Account Based Marketing Wikipedia 90

Engagio

FEBRUARY 14, 2024

2023 was a year of significant change and growth for Demandbase. account identifi A continued factor in our success: The stable improvement of our target account identification Demandbase has always taken a different approach to target account identification. At any given time, Demandbase has around 3.7 consumers).

DemandBase 62

DemandBase Lead Ranking Vendors Comparison 62

Engagio

JANUARY 11, 2023

Learn about Demandbase Fleet Insights and how D2 Labs gives you data-fueled visibility into the prospects most likely to purchase your offerings. The post How Fleet Insights Can Help You Grow Your Business appeared first on Demandbase.

DemandBase 114

DemandBase Business Purchase 114

Oktopost

JUNE 20, 2022

Caitlin Doyle, Social Media Manager at Demandbase shares her tips for higher engagement. This week on Behind the Post, host Olivia Messina asks Caitlin Doyle , Social Media Manager at Demandbase all the right questions. If you’ve spent anytime scrolling a Demandbase feed, you’ve seen their fun, fresh, and engaging social presence.

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DemandBase Youtube Social Media Top of Funnel 125

PureB2B

MAY 1, 2019

PureB2B, an innovator in the B2B lead generation space, has announced a new agreement with Demandbase, the leader in Account Based Marketing (ABM). Now supplemented with Demandbase’s Intent-Data layering , PureSyndication equips B2B marketing and sales teams with actionable lead insights to accelerate the buying process.

DemandBase 48

DemandBase Intent Data Lead Generation Intent 48

Customer Experience Matrix

APRIL 1, 2009

I had a nice little chat with DemandBase two weeks ago. But it turns out that DemandBase has been inching its way up the value chain. Some time ago they released a free widget, DemandBase Stream, that shows the companies visiting your Web site in a news ticker on your computer desktop.

DemandBase 120

DemandBase Lead Scoring Lead Ranking Jigsaw 120

Engagio

SEPTEMBER 16, 2021

So we’ve had to get creative with video and LinkedIn posts and have been getting personal with our more important, top-tier prospects to get their attention (in a good way). Here at Demandbase, we like to do Shark Week once a quarter, where we dedicate an entire week to generating sales pipeline through cold-calling, emails, videos, and more.

Top of Funnel 130

Top of Funnel Sales Management B2B Sales DemandBase 130

DemandBase

JANUARY 15, 2019

Here at Demandbase, we enjoyed a particularly successful approach to solving these prospecting challenges. The information they used was: Real-time intent reports charting which accounts are actively researching topics across the entire web related to Demandbase solutions. No easy task, either of them. And we killed it.

Efficiency 49

Efficiency DemandBase Personalization Account Based Marketing 49

Engagio

NOVEMBER 2, 2022

And with ABM (account-based marketing) and ABX (account-based experience), you’re focusing on high-value prospects, so you can justify doing something special. The post How to Use Direct Mail and Gifting to Engage ABM Accounts appeared first on Demandbase.

Account Based Marketing 118

Account Based Marketing ABM DemandBase Marketing Prospects 118

Customer Experience Matrix

MAY 19, 2010

Summary: DemandBase has added real-time access to its data identifying Web site visitors, enabling Web sites to deliver customized pages. It’s more than a year since my original post about DemandBase. According to DemandBase, this compares with one to two seconds for conventional IP address look-ups.

DemandBase 120

DemandBase Leadlander Jigsaw Marketing Automation Services 120

Contently

JANUARY 31, 2023

It can also analyze the behavior of prospects in your target market to predict when they have started looking for a solution like yours. This capability uses the data and information a company has collected about their customer or prospect to predict what content they would find most valuable—and deliver it. Stay informed!

Marketing AI 132

Marketing AI Paid Search Agency Content Marketing Planning 132

Engagio

APRIL 12, 2024

Real-World Example: IBM boosted customer retention by tying their marketing efforts into the US Open and personalizing their approach to prospects. Equilar used Demandbase ABX Cloud to consolidate their data, gaining a clearer view of their pipeline.

Marketing Management 62

Marketing Management Allocation Lead Ranking DemandBase 62

Martech Advisor

AUGUST 30, 2019

Folloze, a Customer Engagement Platform, announced new data integration capabilities for its cutting-edge AI-powered personalization engine in partnership with Demandbase on Aug. Folloze’s new integrations with Demandbase will help transform how B2B enterprises engage, convert and win target accounts.

DemandBase 43

DemandBase Account Based Marketing Personalization ABM 43

Convince & Convert

FEBRUARY 9, 2024

All the big solution providers (Salesforce, HubSpot, Demandbase, etc), and a few new ones, are working to build the all-in-one Sales AI solutions. Sourcing lead data, qualifying it, and confirming that data is vital for every sales prospecting team. But, no one is there yet. We need better leads.” Are you gathering enough leads?

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Deliverability Ad Frequency DemandBase Paid Search Agency 129

Engagio

MARCH 29, 2021

A screenshot of the Demandbase One Dashboard showing the top trending Intent keywords over 12 weeks. Demandbase is one of the only account-based platforms that has a native personalization feature. And that sounds like a win-win for you and your prospects. Personalization with Demandbase. The case for personalization.

Ideal Customer Profiles 131

Ideal Customer Profiles Demand Generation DemandBase Personalization 131

KoMarketing Associates

FEBRUARY 1, 2018

A survey conducted by Demandbase discovered that although 66 percent of agency-based marketers are already deploying ABM, 45 percent of their clients do not fully understand ABM. For insight into this challenge and other obstacles, we spoke to Kent Ragen, VP of Channel Sales at Demandbase. Do you see more marketers shifting toward ABM?

Account Based Marketing 190

Account Based Marketing Advertising Agencies DemandBase Paid Search Agency 190

Martech

DECEMBER 6, 2023

The pixel can be deployed on digital campaigns run on platforms including Demandbase, Google, HubSpot, Marketo, Microsoft and Outreach. Channel99’s capabilities offer the prospect of an objective, third-party view of campaign efficiency in contrast with results reported by individual channels.

Campaigns 105

Campaigns Account Based Marketing B2B DemandBase 105

Engagio

DECEMBER 9, 2020

When working with Demandbase customers, I often hear, “But we don’t want to leave any money on the table. Remember that effective marketing requires lead nurturing to build trusting and genuine relationships with prospects over time. That’s music to our ears at Demandbase. Personalize brand experiences on digital.

Account Based Marketing 165

Account Based Marketing ABM DemandBase Marketing & Strategy 165

Engagio

JULY 1, 2021

A core feature within Demandbase One is Selectors. But with Demandbase Selectors, you are able to perform basic segmentation and advanced, cross-object segmentation. But with Demandbase Selectors, you are able to perform basic segmentation and advanced, cross-object segmentation. Why is Demandbase Selectors useful?

Demand Generation 93

Demand Generation Account Based Marketing ABM DemandBase 93

Engagio

AUGUST 11, 2023

This blog was written by Bob Samuels, Co-founder at TechConnectr to showcase a recent webinar featuring Demandbase CMO Jon Miller In the ever-evolving landscape of marketing, staying ahead of the curve is not just an advantage; it’s a necessity. We hope to see you there!

Account Based Marketing 62

Account Based Marketing Marketing AI Webinar Metrics Marketing & Strategy 62

Engagio

JULY 6, 2023

@demandbase Ramp up your 2023 ad strategy! Another approach is to use targeted messaging that speaks directly to each prospect’s pain points and goals. Harness the Power of Intent Intent-based advertising involves targeting prospects based on their demonstrated interest in your product or service.

ROI 71

ROI Ads Allocation DemandBase 71

Only B2B

OCTOBER 13, 2021

They use AI with data from your website to find new prospects who are a good fit for your company. Demandbase. Demandbase’s complete Marketing Solution assists marketing and sales teams in collaborating, sharing knowledge, and experiencing growth. Due of their rates, Demandbase clientele are typically larger enterprises.

Intent Data 118

Intent Data Intent Enterprise Management Work Management 118

Engagio

SEPTEMBER 18, 2023

As the VP of GTM Strategy at Demandbase, I have narrowed the absolute must-know elements for every SDR down to three tips that I’ve seen be effective time and again in combating the headwinds that 2023 has thrown at us. It’s time to embrace smarter prospecting and the slow play. Be warned; this isn’t for the impatient.

Marketing Budget 77

Marketing Budget DemandBase Work Management Marketing Analytics Tools 77

SmartBug Media

APRIL 4, 2022

Demandbase. Demandbase uses artificial intelligence to pull information from first- and third-party data, which moves you past spam and on to relevant and deep insights from the accounts you’re targeting. Read the full case study. Read more about this solution. How Can You Use Intent Data to Take Your Business to the Next Level?

Intent Data 98

Intent Data Intent DemandBase Account Based Marketing 98

Engagio

OCTOBER 11, 2023

The right data underpins everything from building target account and contact lists to fueling sales prospecting and cleaning existing databases. For example, if sales prospecting is critical, prioritize providers with seamless CRM integration and tools that put AI-driven insights directly into seller workflows.

Marketing AI 77

Marketing AI Marketing Management B2B Sales Marketing Analytics Tools 77

Martech

APRIL 4, 2024

As part of the rationale for introducing CTV, LinkedIn cited a study from Demandbase that found 90% of B2B marketers who used it in 2023 believed it helped reach customers. This global offering allows marketers to boost registration and engage prospects before, during and after live virtual events. Why we care. Building on video.

Linkedin 66

Linkedin Paid Search Agency Ads Campaigns 66