9 Reasons Why Buying Groups Will Be The Next Big Thing In B2B
Engagio
JUNE 4, 2023
This would set off alarms in any lead scoring system, marking it as an MQL — but it might just mean that someone at the account wanted to download some content, and not indicate genuine buying intent. None would be flagged as an MQL, but there’s clearly something brewing. Now I’m not suggesting you stop generating leads.
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