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Zoom Becomes Video Conferencing Leader During COVID-19. Why?

Zoominfo

The company hasn’t had to do too much pursuing as of late, given that the pandemic—and the worldwide corporate transition to working from home that has accompanied it—has supercharged the demand for what Zoom sells: web conferencing software. In the web conferencing category, though, the numbers are especially jarring. Was it the Marketing?

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How Sales Can Build Better Digital Relationships with Prospects

ANNUITAS

In fact, only 30% of B2B buyers prefer in-person interactions when evaluating new vendors (that number drops to 16% for renewals). Inside sales can easily scale your outreach volume (either through automation or tightened lead qualification standards) relative to the number of qualified leads generated by demand marketing. ?

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5 Predictions for Influencer Marketing in 2016

Onalytica B2B

Also interesting there has been a 76% increase in Google searches for “influencer marketing” since April 2013 showing that the demand for solutions in this emerging category has increased dramatically: Here are our 5 predictions for influencer marketing in 2016: 1. Increased Demand for Authentic Influencers.

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Zoom Becomes Video Conferencing Leader During COVID-19. Why?

Zoominfo

The company hasn’t had to do too much pursuing as of late, given that the pandemic—and the worldwide corporate transition to working from home that has accompanied it—has supercharged the demand for what Zoom sells: web conferencing software. In the web conferencing category, though, the numbers are especially jarring.

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How Healthcare Solutions Providers are Driving Differentiation with Educational Content

Content Standard

That clarity should come from educational content marketing—content strategies from vendors who differentiate themselves as educators by strategically using their internal expertise and unique perspectives on industry challenges. Educational content can be high-reward but also demanding on internal resources.

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Crypterium converts bitcoin arcana and cryptocurrency confusion into practical magic

Biznology

When it comes to cyrptocurrency, the next step needs to be cryptobanking because even something that’s as simple in Europe with the SWIFT network as sending a bank wire in America is expensive and a pain in the ass, requiring paperwork and signatures and even federal oversight. I was an early adopter of Bitcoin.

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How ABM strategies can accelerate marketing and sales velocity

Martech

“We were all about driving the demand and the awareness and getting those qualified opportunities. It showcases an upcoming virtual event in the signature portion, helping sales better connect with accounts via email marketing. Account targeting from a marketing side. Source: Auseh Britt.