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Does Your Sales Team Know How to Follow-Up on a Lead?

ViewPoint

In the last blog in this series we discussed lead nurturing , and how an advanced lead generation program that includes nurturing can triple your sales. Note that at this step sales is not saying the lead is qualified (that would be terming the lead sales qualified lead or SQL). SAL lead distributed.

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Dear CEO: Fix these three things and increase revenue

ViewPoint

A deeper dive pointed to the fact that the relatively low cost per lead was offset by the relatively poor quality of the leads as indicated both by the percent of qualified leads generated, 1.28% as a percent of raw leads, and the overall percent of qualified companies. Almost 47% of sales reps miss quota.

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Sales Pipeline Radio Episode 162: Q & A with Dan McDade @dandade

Heinz Marketing

Matt Heinz: Y ou were The President and CEO of PointClear, for over 20 years, and so saw a lot of this development happen. Can you talk a little bit about sort of your approach to, I guess whether you would call an appaudointment setting or approach to sort of demand generation for sales organizations.

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B2B Lead Management Market Heats Up

Online Marketing Institute

Home Forrester Research « Getting Up Close and Personal | Main | Social Technographics Data Now Available » March 20, 2008 B2B Lead Management Market Heats Up [Posted by Laura Ramos ] Since the start of this year, I’ve been receiving a boatload of briefing requests from companies wanting to show me their lead generation and management solutions.

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Top 47 B2B Marketing Posts - Hot Topics Ning and Facebook - July 2010

B2B Marketing Zone Posts

At least one time per day, every day for three years, someone emails us at Junta42 or submits a project looking for a content vendor wondering how much content marketing (both print and web content) should cost them. With over 20 years of direct marketing experience, Stephanie Miller is an expert on email marketing best practices.

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