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Email List Management for 100k+ List Size (Proven Frameworks to Double Your Open Rates)

SendX

This works ok when you have a smaller list size but as your list grows, you will see that your open rates begin to drop hence offsetting your list growth. Email engagement directly affects your email deliverability. Take for example: Your unclean list size of 100k gets a 15% unique open rate.

Open Rate 162
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How B2B Data Quality Impacts Email Deliverability

DealSignal

High bounce rates quickly degrade marketing campaign performance, or worse, put their marketing automation system or email domain at risk. If you don’t use high-quality B2B data that is refreshed and verified on-demand, you risk facing common challenges with maintaining email deliverability.

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Deliverability Acronyms: A-Z

eDataSource

If you’re new to the wonderful world of email marketing and deliverability, or even if you’re a seasoned pro, you’re probably overwhelmed by the alphabet soup of acronyms, jargon and abbreviations our trade uses. Check back soon as we roll out the rest of the deliverability defined alphabet! This week, we’ll cover A through D.

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How B2B Data Quality Impacts Email Deliverability

DealSignal

How B2B Data Quality Impacts Email Deliverability? When measuring your email performance with B2B data, it’s best to avoid common challenges, such as poorly targeted audience data, outdated contact information, and unverified emails with high bounce rates. Email marketing is critical to driving new lead generation and revenue growth.

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Are You Tracking These Crucial Marketing KPIs?

Zoominfo

Performance metrics Deliverability rate : The percentage of total emails delivered in relation to the total sent. For example, if you send an email to 10,000 people and 9,900 receive the email in their inbox, the deliverability rate is 99%. If your rate dips under 95% — that is reason for concern.

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The Best Email Deliverability Guide Ever

Act-On

Part 1: Mission Inbox-able Email deliverability isn’t yet a buzzword on the lips of every digital marketer out there. Email deliverability is an entire strategic element of email marketing that you need to consider. Email Deliverability: What is it, anyway? You may be saying, “Isn’t that email strategy, not deliverability?”

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Marketing Strategies Must Evolve With the Times in 2024

Litmus

The average email open rate is 46% to 50%. Click-through rates average 2.6% The 2023 average email deliverability rate was over 85% , with Google (95%), Microsoft (91%), and Yahoo (81%) topping the list. Building a high-quality subscriber list is key for deliverability.