email-campaign rate 
DealSignal
AUGUST 3, 2023
According to research from ActiveCampaign , the ROI of email marketing is a whopping 4200% (or $42 for every $1 spent). However, not all email marketing campaigns are created equal. The best email marketing campaigns target the right audience with engaging, personalized emails at the right time.
Martech
NOVEMBER 6, 2023
Metrics to measure email outreach Here’s an overview of the core metrics we use to track outreach performance: Deliverability rate This metric is about ensuring your emails reach your recipient’s inbox. Strive for a rate of 95% or higher. In the B2B sector, typical rates are 2.5%–5%.
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SalesIntel
MAY 26, 2021
But, not because people stopped paying attention to the emails they receive. In fact, according to VentureBeat, email delivers the highest ROI compared to other channels. So, the real reason for poor email performance is because the outreach is often too generic. Video Emailing. The typical email is 3-5 paragraphs long.
DealSignal
SEPTEMBER 14, 2022
How B2B Data Quality Impacts Email Deliverability? Email marketing is critical to driving new lead generation and revenue growth. The best email marketing campaigns achieve higher performance by targeting the right audience with engaging, personalized emails that land in their inboxes at the right time.
SendX
APRIL 26, 2021
Emails have time and time again proven themselves to be the top way to communicate with both existing and potential customers. This list is a comprehensive look at common email marketing questions, designed to provide value whether you’re a seasoned vet or a complete beginner. Is email marketing still relevant?
DiscoverOrg
MARCH 12, 2019
Email marketing is hard. Some might argue that B2B email marketing is harder today than it was 5 years ago or 10 years ago, but I would probably counter with “its always been hard.” And I have not even mentioned the “D” word yet: daunting and difficult email Deliverability. What’s an email sender reputation?
Zoominfo
NOVEMBER 15, 2019
Email marketing is hard. Some might argue that email marketing is even harder today than it was a decade ago. Whether you agree with that statement, one thing is for sure: email marketing provides different challenges than it did five or 10 years ago. What’s an email sender reputation? Hint: You should be too!).
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