DealSignal

MARCH 11, 2019

Except for a short discussion on de-duplication of records, you would think that data was miraculously keyed into CRMs perfectly and wasn’t subject to decay. Levy is the Principal of GZ Consulting , a market research and competitive intelligence consultancy which focuses on the information services industry.

Enterprise Management 78

Enterprise Management Marketing Automation Services Data Hygiene De-duplication 78

Biznology

AUGUST 26, 2013

from market research). Unique identifier (to match and de-duplicate records). Once these elements are pulled in, matched and de-duplicated, it’s time to consider external data sources. Budgets, purchase plans. Survey questions (e.g., Qualification questions (from lead qualification processes). Fulfillment systems.

De-duplication 80

De-duplication B2B Marketing SIC Planning 80

LeadSquared

JULY 20, 2022

Lead Enrichment & De-duplication . “ Vikash Sharma new Co-founder, Research and Ranking. “ Vikash Sharma new Co-founder, Research and Ranking. Solutions Stupid Skills began to look for solutions and researched many Edtech models that had worked in the past year and realized that they needed a CRM.

Efficiency 52

Efficiency Enterprise Management Work Management Marketing Management 52

Biznology

MARCH 6, 2015

Problems range from duplicates, to key-entry errors, to missing data elements, and beyond. There are two ways to de-anonymize the website visit. This is why it’s a good idea to do periodic de-duplications by functional title to get a sense of new names that have popped up at the companies in your database.

De-duplication 80

De-duplication B2B Marketing Work Management Marketing Management 80

Televerde

SEPTEMBER 11, 2019

A successful data strategy consists of de-duplication, cleansing, and appending. De-duplication will recognize any duplicates already in your database, prevent more from being entered, and merge any existing duplicates. Keep in mind that while that content matters, relevancy matters more.

Marketing Automation Services 40

Marketing Automation Services Marketing Automation De-duplication Automation 40

SmartBug Media

MARCH 17, 2020

Today, ranking first page in Google Search is a mighty feat that requires thoughtful keyword research, content development, social strategy, campaign measurement, and on-site optimization. De-indexing The Site: Changing your robots.txt file from the server to remove you from search.

SEO 66

SEO De-duplication Click Fraud Banner Ads 66

Biznology

MAY 7, 2012

And duplicate content is ever more problematic. You do the keyword research. You use the research to build your content strategy and information architecture. Especially in large corporate settings, the main culprit to SEO failure is duplicate content. Find and retire old, duplicate content. What’s the solution?

De-duplication 80

De-duplication Analytics Marketing Websites Wikipedia 80

seo.co

MAY 1, 2022

De-indexing bugs and other glitches. Keyword duplication and cannibalization. You simply have to recalibrate your campaign and invest in competitive keywords mapping and research. Drop the robotic tone and instead use a conversational approach, unless you are speaking to the academics and researchers. How do you do it?

Google 98

Google De-duplication SEO Keywords 98

seo.co

OCTOBER 6, 2021

If you’ve never taken the time to research how Google indexing works and what needs to be done to encourage search engine crawlers to sift through your site, now’s a good time to learn. If you’ve already indexed your site, perhaps you accidently de-indexed it by mistake? So this is the first issue to work through.

Google 98

Google Marketing Websites De-duplication Paid Search Agency 98

ClickZ

JULY 22, 2020

There are many more tools available, so be sure to research solutions that fit within your budget and business type. The tool performs a variety of data cleansing tasks including bulk updates/deletions, merging duplicates, data formatting for consistency, and data standardization/cleansing. Do your research.

Budget Programs 113

Budget Programs Enterprise Management Tools De-duping 113

Chris Koch

SEPTEMBER 15, 2014

English: Flag of the Iroquois Confederacy, Hiawatha Belt Français : Drapeau de la Confédération Iroquoise (Photo credit: Wikipedia). They don’t want duplicative or conflicting messages coming from different parts of the marketing organization. Customers are demanding that we deal with them in a unified, cross-channel fashion.

De-duplication 100

De-duplication Paid Search Agency Companies Wikipedia 100

Valasys

MARCH 5, 2020

Make ‘ Intent ’ data a priority: According to a report by Stickbranding , 90% of the people don’t have a requirement to buy when they begin researching a product or service the rest 10% are in immediate requirement of your products or services & can be instantly approached by the marketers through their products or services.

Paid Content 59

Paid Content De-duplication WOMM Top of Funnel 59

6sense

AUGUST 27, 2021

Our own independent research backs up what I’ve experienced; sales and marketing teams waste a tremendous amount of time on unproductive activities instead of focusing on closing more business by engaging the right buyers at the right time. This is what the RevTech Revolution is all about. It’s Time to Unify the Revenue Team.

Marketing Automation Services 48

Marketing Automation Services De-duplication Advertising Agencies Lead Ranking 48

Biznology

JUNE 6, 2012

How to build an IA using keyword research. ” The key principal of this approach is to start with keyword research to learn the language of clients and prospects, then build digital experiences with that language. Sitemaps, de-indexing and redirecting. The underscore is the URL equivalent of the Boolean and connector.

De-duplication 80

De-duplication Optimization Work Management Marketing Management 80

Brightedge

JANUARY 4, 2023

Competitor research. Once you have determined your international markets and approach, the next step is to research your competition if they’re performing well in the search results to see what tactics they’re using. This helps to ensure that users see the most relevant version of your content and prevent near-duplicate content issues.

SEO 59

SEO Domain Lead Scoring Lead Ranking 59

Vidyard

OCTOBER 10, 2017

You’re the expert, after all, and you’re bound to find things like lead de-duplication and neural networks fascinating. The solution : Conduct user research to ensure that your video topics actually get prospects and customers excited. Other times, it’s due to execution.

Video Marketing 102

Video Marketing De-duplication Budget Programs Advertising Agencies 102

ANNUITAS

MARCH 29, 2016

Below are just a few of the data pain points I’ve used R to solve: De-duplicated data based on multiple fields while still prioritizing one field over the others. This is where R truly shines: in the two minutes it would take for Excel to even open the spreadsheet, R can both load your spreadsheet and complete whatever ETL you need.

De-duplication 70

De-duplication Statistics Blogger Course 70

Hubspot

JULY 27, 2023

According to recent HubSpot research, 85% of salespeople say it makes prospecting better. These tools keep the need for manual data handling at a bare minimum, de-duplicate records, and automatically update prospect information. That said, prospecting and lead management can be both complex and time-consuming.

Marketing AI 47

Marketing AI Lead Ranking Budget Programs Work Management 47

Moz

MARCH 2, 2021

But first, I want to share WHY I think sharing this type of research is so important for the SEO community. We can elevate our SEO game individually and collectively by testing and validating best practices with research. Duplicate the Ranking URL column to a new column called Normalized URL. I’ll share how I did it below.

Lead Scoring 56

Lead Scoring Lead Ranking Stats SERP 56

Industrial Marketing Today

NOVEMBER 16, 2011

Better page titles in search results by de-duplicating boilerplate anchors: Google’s explanation: We look at a number of signals when generating a page’s title. We found that boilerplate links with duplicated anchor text are not as relevant, so we are putting less emphasis on these.

De-duplication 60

De-duplication Google SEO Blogger 60

Smashmouth Marketing

NOVEMBER 30, 2008

Amazon Mechanical Turk is based on the idea that there are still many things that human beings can do much more effectively than computers, such as identifying objects in a photo or video, performing data de-duplication, transcribing audio recordings, or researching data details. So I decided to to load up a database project.

Ethics 100

Ethics Amazon De-duplication FAQ 100

Smashmouth Marketing

NOVEMBER 29, 2008

Amazon Mechanical Turk is based on the idea that there are still many things that human beings can do much more effectively than computers, such as identifying objects in a photo or video, performing data de-duplication, transcribing audio recordings, or researching data details. It probably takes 1-2 minutes per piece of data.

Ethics 100

Ethics Amazon De-duplication FAQ 100

Pam Didner

SEPTEMBER 16, 2020

Another way is to create a formal request with solid recommendations on what you plan to do after your discovery and research. Communicate with sales the types of content or email that are sent to existing customers so they can avoid duplication. That’s one way to start: a bottom-up, informal approach. Event Marketing.

Sales Management 103

Sales Management Paid Search Agency Top of Funnel Account Based Marketing 103

Conductor

FEBRUARY 25, 2020

The output you’ll see should look something like this; a list of URLs that has been de-duplicated: What we have so far is a list of URLs ranking in the top five search results for our inputted list of keywords. the pages that rank for that query), ranking titles, and ranking descriptions for each of those results.

POS 93

POS SEO SERP Landing Pages 93

Zoominfo

NOVEMBER 16, 2021

This process improves backend data for marketing teams and instinctively removes duplicate entries from the platform, helping sales and marketing teams improve their lead scoring , routing, and segmentation efforts. As you continue to create new inbound contacts, their information is automatically enriched by ZoomInfo.

Zoominfo 130

Zoominfo Hubspot De-duplication Lead Scoring 130

seo.co

NOVEMBER 5, 2021

Problems with canonicalization are somewhat similar to issues with duplicate content. Using canonical checking tools like Moz or Ahrefs can help eek out potential issues with duplicate content on-site. Google favors long-form, highly detailed, original content with heavily researched elements and understandable wording.

Lead Scoring 131

Lead Scoring Lead Ranking De-duplication Google 131

Zoominfo

APRIL 27, 2022

Delete outdated and unusable records Merge duplicates to prevent fragmented profiles Automate lead-to-account linking Consolidate your stack as much as possible With a clean, organized and updated database, complying with data privacy regulations becomes far more straightforward. How do duplicates happen?

Ideal Customer Profiles 100

Ideal Customer Profiles De-duplication Data Hygiene Zoominfo 100

Convert

JUNE 5, 2023

Make research your secret weapon, but don’t play favorites. Conduct quantitative and qualitative research before you start launching experiments! Get a good balance of both when researching the website. Don’t rely too heavily on one and not the other, otherwise, your research will be biased.

De-duplication 52

De-duplication Paid Search Agency Copyright Marketing Proposals 52

seo.co

NOVEMBER 5, 2021

SEMRush is one of my top tools for keyword research, too, as I outlined in my big post on keyword research. Rather than combing through a site page by page, SEO Spider scans the site for a whole host of potentially harmful issues like redirects, duplicate content issues, and server errors. Subscription prices range from $69.95/month

Budget Programs 98

Budget Programs Online Marketing Enterprise Management Digital Asset Management 98

seo.co

NOVEMBER 5, 2021

SEMRush is one of my top tools for keyword research, too, as I outlined in my big post on keyword research. Rather than combing through a site page by page, SEO Spider scans the site for a whole host of potentially harmful issues like redirects, duplicate content issues, and server errors. Subscription prices range from $69.95/month

Budget Programs 98

Budget Programs Online Marketing Enterprise Management Digital Asset Management 98

ClearVoice

AUGUST 27, 2019

Duplicate content. Marieke van de Rakt, founder of Yoast Academy and CEO of Yoast, writes that the ideal site structure looks like a pyramid and includes levels like: Home. Duplicate content. You most likely don’t approach content and site development with the aim of creating duplicate content. So stop them. Categories.

De-duplication 92

De-duplication Tactics SEO PageRank 92

seo.co

DECEMBER 27, 2022

…represents the percentage of sites with similar features to the site you’re researching which we’ve found to be penalized or banned by Google. Perform an IP de-duplication check against other known websites. What is the site’s Moz Spam Score? Similar to Moz Domain Authority, the Moz Spam Score.

Service 98

Service De-duplication Domain CAN-SPAM 98

Televerde

NOVEMBER 4, 2019

They spend ample time browsing the internet researching solutions and consuming thought leadership. Develop & enforce data quality standards, including de-duplication. A successful data strategy consists of de-duplication, cleansing, and appending. Use thought leadership to influence the buying process.

Forecasting 40

Forecasting De-duplication Lead Management Lead Ranking 40

Heinz Marketing

AUGUST 5, 2021

With that said, I highly highly recommend you do plenty of research to figure out which platform is the best for your organization. Most companies have poor CRM data hygiene, and DemandBase has struggled to sync data back to accounts in cases with duplicate accounts or accounts with inaccurate/incomplete information.

Account Based Marketing 117

Account Based Marketing ABM Marketing Automation Services De-duping 117

Martech Advisor

DECEMBER 27, 2019

In some cases, initiatives can be scaled back or de-prioritized when they do not have the necessary statistics and measurements required to verify their value. Avoid Duplicated Efforts. Duplications of effort, misalignment, and inefficiencies are common occurrences in any organization. This was reduced by 5% in Year 1, 7.5%

ROI 61

ROI De-duplication Marketing Management Lead Ranking 61

Adobe Experience Cloud Blog

OCTOBER 9, 2015

It contains duplicate records, incomplete addresses, and limited segmentation. De-duplicate records. Marketers often hesitate to automate de-duplication (the process of removing duplicate leads ) and prefer to eyeball duplicates and merge records manually due to fear of eliminating the wrong records.

De-duplication 48

De-duplication Marketing Management Marketing Automation Services Lead Scoring 48

seo.co

FEBRUARY 1, 2021

…represents the percentage of sites with similar features to the site you’re researching which we’ve found to be penalized or banned by Google. Perform an IP de-duplication check against other known websites. What is the site’s Moz Spam Score? Similar to Moz Domain Authority, the Moz Spam Score.

Link Building 69

Link Building SEO De-duplication Ad Building 69